This job has expired

Paid Social Manager

Employer
Digitas UK
Location
Chancery Lane, London
Salary
Competitive
Closing date
14 Dec 2023

View more

Discipline
Advertising
Specialism
PPC, Search Marketing, SEO, Programmatic & Biddable, Paid
Sector
B2C
Business Type
Agency
Seniority
Manager
Contract Type
Permanent
Hours
Full-Time

Job Details

We're looking for a Paid Social Manager to join our growing social team, joining to work on a new global Health & Beauty client!

Paid Social Managers are responsible for delivering the digital media planning, buying and activation for clients. Day to day, you'll make budget, channel & tactic recommendations, lead the review of campaign performance. You'll contribute to client meetings - providing rationale for recommendations and insights into performance.

Responsibilities:
  • Ensure accurate set up and management of paid social campaigns across multiple platforms / networks
  • Lead ongoing optimisation and evolution of media activity, devising and managing appropriate testing frameworks and beta products in order to maximise performance.
  • Ensure regular performance-based optimisation tasks (including adjusting budgets/bids, altering targeting and refreshing creative) take place on a regular basis.
  • Ensure activation and execution happens within timeframe agreed with client(s) and media teams.
  • Look for innovative opportunities to deliver new solutions that demonstrate superior value to clients through close relationships with media and technology partners
  • Lead updates at regular client review meetings and status calls on specific channels
  • Work closely with colleagues from all media specialisms to ensure budget is always managed most efficiently and data shared across all channels
  • Ensure accurate monthly reconciliation and financing of clients and to ensure spend is delivered according to media plan and clients receive accurate and timely invoicing from media partners

Qualifications

  • Experience in digital media agency in hands on activation role
  • Have an in-depth understanding of paid social advertising platforms and how to define, segment and target people online
  • Ability to independently research new areas of the market or areas of opportunity and develop POVs to share with colleagues and clients
  • Ability to independently activate, manage, and optimise campaigns, and oversee others to ensure quality of output
  • A strong team player who is able to work on a complex account and see how their work can fit in for the benefit of the client’s business
  • High attention to detail to ensure accuracy throughout process from campaign set up to finance reconciliation
  • Excellent numeracy and Excel skills

Desirable:
  • Hands-on experience of major social channels
  • Knowledge of using analytics packages such as Google Analytics
  • Confident with data tools such as Supermetrics
  • Knowledge of tech tools such as Smartly & 4C
  • Experience with project management tools such as Asana & Trello
  • Experience in a full-service agency working closely with creative teams

Additional Information

Publicis Groupe operates a hybrid working pattern with employees being office-based on Mondays and two other days during the working week.

If you have any adjustment needs arising from a disability or medical condition to fully participate in the recruitment process, please discuss this with the recruiter who contacts you.

#LI-Hybrid

Company

Home of 400 diverse people united in the mission to use the power of strategy, data, technology, media and creativity to get our clients future ready. We do this through our Experience Consulting, Products & Platforms, Customer Engagement and Digital Media capabilities. All underpinned by a culture of experimentation, making things happen and driving results.

Get job alerts

Create a job alert and receive personalised job recommendations straight to your inbox.

Create alert