Topic page for AOL at Campaign UK

Campaign UK topic page, a collection of AOL articles and analysis

Articles: 245 Results
Ad-blocking: a fiery debate raged at MWC between (l-r) AOL's Allie Kline, Nestle's Pete Blackshaw, Google's Benjamin Faes, Yahoo's Nick Hugh and Shine's Roi Carthy
February 26, 2016 by Shona Ghosh

Brands cannot ignore 'real sensitivity' about ad-blocking, says Nestlé's global digital boss

Brands can't afford to ignore rising consumer annoyance at online advertising, and must proactively work towards finding a solution, according

February 02, 2016 by Ben Bold

Where will tech take you in 2016?

Ben Bold reports on a Brand Republic Session, co-hosted by AOL, designed to help brand marketers keep up with the

Guests can record a festive video message in a bespoke recording booth
December 10, 2015 by Katie Deighton

In pictures: Lloyds broadcasts festive videos on luminescent Christmas tree

Lloyds Bank has landed an interactive, projection-mapped Christmas tree on London's South Bank.

Yahoo: CEO Marissa Mayer be out of time for a turnaround
December 03, 2015 by Shona Ghosh

Yahoo's brand recovery looking precarious as board mulls break-up

Yahoo might ditch its core web business, including Yahoo Mail and its news sites, if the company's board has its

September 03, 2015 by Sara Spary

Honda sponsors AOL docu-series charting hopes and fears of Mars One finalists

Honda has partnered with AOL's Engadget to create a series of interviews with the five 'uncommon' people hoping to take

June 25, 2015 by Staff

How do big brands get heard through the noise? Cannes TV

Everyone is searching for engaging content. That adds to the noise. So just how do the big brands make sure

June 25, 2015 by Staff

Tech is changing consumers - what's the impact on big brand content marketing? Cannes TV

Everything is changing. New market technologies have created an ever-shifting landscape.

Moysey: ‘a huge dilution in the TV marketplace will lead to a shift from device- to people-centric marketing’
May 26, 2015 by MediaWeek at 30

Delving into the digital future

AOL's Graham Moysey steps into the DeLorean and identifies four trends that will define tomorrow's media industry. Spoiler alert: there

Graham Moysey: head of International at AOL
May 22, 2015 by Graham Moysey

AOL's Graham Moysey on why we need to invest in people to evolve

At college I once read a quote from Aristotle that has stayed with me to this day - "The one

AOL: programmatic ad growth of 80% in Q1 of 2015
May 08, 2015 by Ben Bold

AOL says nearly half of global ad revenue driven by programmatic

AOL has reported that programmatic grew 80% in the first three months of 2015 and accounted for 45% of its