Topic page for Adidas at Campaign UK
Campaign UK topic page, a collection of Adidas articles and analysis
Welcome to Marketing's early morning roundup, a daily shot of news and a recap of the best longer reads and
Nike's stated ambition of turning women's sportswear into an $11bn business by 2020 is impacting its marketing budget, with spend
In a crowded digital ad market, and with ad blockers on the rise, Instagram is an attractive option for brands
A consumer's favourite brands are often highly reflective of how they see themselves, and the companies young Brits feel the
Adidas CEO Herbert Hainer has said the Yeezy sneaker collaboration with Kanye West has raised the brand's standing in the
Adidas has opened a pop-up workout space in Victoria Park in East London called the X.
Puma has proclaimed the 'future is female' as it increases it focuses on women after signing up Rihanna as brand
Adidas has hired former Lululemon chief executive Christine Day to improve its womenswear's performance.
Adidas reportedly paid Kanye West $10m (£7m) to collaborate on the limited-edition 'Yeezy' trainers, but the deal doesn't appear to
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