Topic page for Asda at Campaign UK

Campaign UK topic page, a collection of Asda articles and analysis

Articles: 142 Results
Asda teams with Umbro for exclusive George range of sports and leisurewear

Asda teams with Umbro for exclusive George range of sports and leisurewear

George at Asda has launched a three year partnership with Umbro, which will see the retailer offer an exclusively designed

Sainsbury's ditches Brand Match to hammer home its everyday low prices

Sainsbury's ditches Brand Match to hammer home its everyday low prices

Sainsbury's is taking another step in its move towards a more straightforward pricing offer by abandoning its Brand Match scheme.

Happy Easter for supermarkets but prices continue to fall

Happy Easter for supermarkets but prices continue to fall

Consumer spending at UK supermarkets rose at the start of 2015 thanks to this year's early Easter, but the sector

Lidl and P&G ramp up adspend as big four supermarkets rein it in

Lidl and P&G ramp up adspend as big four supermarkets rein it in

P&G and Lidl hugely upped their spend on traditional ads last year, as the biggest rivals in their respective categories

Robots will give us the edge in online shopping, says Asda chief

Robots will give us the edge in online shopping, says Asda chief

Robotics technology has the potential to transform the online shopping landscape by improving the speed and accuracy of orders, according

Tesco sees hope after halving sales decline

Tesco sees hope after halving sales decline

There are signs of hope at Tesco after the retailer's sales fell by 0.8% year on year in the 12

Asda finds 59% uplift in store visits after cross-device ad tests

Asda finds 59% uplift in store visits after cross-device ad tests

Asda has run a trial of cross-device digital advertising to understand how likely it is to drive people into its

Asda boss Andy Clarke stands by price focus after Christmas sales plunge

Asda boss Andy Clarke stands by price focus after Christmas sales plunge

Asda boss chief exec Andy Clarke argues the supermarket's relentless focus on price is working despite the grocer recording plunging

Iceland topples Ocado in UK's best online supermarket poll ... and more

Iceland topples Ocado in UK's best online supermarket poll ... and more

Welcome to Marketing's Breakfast Briefing, a daily shot of news and a recap of the best longer reads and videos.

Asda's Valentine's Day app lets lovebirds send their heartbeats

Asda's Valentine's Day app lets lovebirds send their heartbeats

Asda has released its first non-grocery app in time for Valentine's Day, letting users send their heartbeat as a message