Topic page for Baileys at Campaign UK
Campaign UK topic page, a collection of Baileys articles and analysis
Baileys, the Diageo-owned Irish liqueur brand, has appointed Mother as its global strategic and creative agency after a competitive pitch.
Diageo and Bartle Bogle Hegarty have ended their 15-year relationship, as the Baileys and Gordon's accounts move in-house.
Bailey's has released a digital campaign featuring Daisy Lowe to complement its new "here's to us" position.
Diageo and Guardian Labs are testing a new approach to branded content for Baileys that uses data to inform content
Diageo is attempting to persuade millennials to drink Bailey's in bars and clubs with a global ad campaign featuring groups
Diageo is plotting a "dual screen" campaign for Haig Club that will send mobile ads to consumers when they are
All this week we will be running through the brands shortlisted for this year's Marketing Society Brand of the Year
Diageo, the world's largest drinks company, revealed its financial year results today, stating that a focus on innovation has helped
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