Topic page for B&Q at Campaign UK

Campaign UK topic page, a collection of B&Q articles and analysis

Articles: 4 Results
B&Q launches 'Let's Create' strapline with ad starring anthropomorphic zebra

B&Q launches 'Let's Create' strapline with ad starring anthropomorphic zebra

B&Q is putting creativity at the heart of its positioning with a new strapline that encourages DIY fans to move

McDonald's European digital and strategy chief exits for new role

McDonald's European digital and strategy chief exits for new role

Pierre Woreczek, chief strategy, customer and digital officer for McDonald's Europe, has left the fast food chain after a decade,

B&Q top marketer Chris Moss 'steps aside' to pave way for management shake-up

B&Q top marketer Chris Moss 'steps aside' to pave way for management shake-up

B&Q's marketing chief Chris Moss is leaving the business after two years, as plans to build an "internationally diverse" management

Not a gimmick: Oculus Rift is poised to deliver 'penny drop' moment

Not a gimmick: Oculus Rift is poised to deliver 'penny drop' moment

Augmented reality is about to have its 'penny drop' moment, according to Alasdair Lennox, executive creative director at Fitch EMEA,