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Campaign UK topic page, a collection of Branding agency articles and analysis

Articles: 88 Results
Nike China "Further than ever" by Wieden & Kennedy Shanghai

Nike China "Further than ever" by Wieden & Kennedy Shanghai

, Wieden & Kennedy Shanghai for Nike

Nike China is breaking down social barriers, with some help from of the nation's most influential athletes.

Why is everyone raving about Media360 2015?

Why is everyone raving about Media360 2015?

It's been a month since our first foray of Media360 by-the-sea, featuring more than 80 brands, and the response has

Cannes hosts marriage of old and new media

Cannes hosts marriage of old and new media

Amid the bravado and one-upmanship along the Croisette, the Daily Mail and Snapchat stole the show.

Dentsu makes land-grab in content marketing war

Dentsu makes land-grab in content marketing war

As armies form and battle lines are drawn in HBO's Game Of Thrones, you get the sense of inevitability of

Campaign Viral Chart: cheap clothing ad hits the top

Campaign Viral Chart: cheap clothing ad hits the top

A fashion ad featuring a social experiment that shows shoppers how cheap clothing is made has made it to the

Your audience's language

Your audience's language

Economic Progressivism sounds like a difficult concept.

Campaign Viral Chart: Disney surprise video most popular this week

Campaign Viral Chart: Disney surprise video most popular this week

A video showing Disney characters surprising shoppers has made it to the top spot of this week's chart.

Rei Inamoto and Kate Stanners among judges for D&AD Awards

Rei Inamoto and Kate Stanners among judges for D&AD Awards

AKQA's Rei Inamoto, Saatchi & Saatchi's Kate Stanners and Ogilvy & Mather's Gerry Human are among the jury foreman for

Should content be funded from above-the-line ad budgets?

Should content be funded from above-the-line ad budgets?

The popularity of content marketing could represent a threat to traditional advertising budgets, Arif Durrani finds.

Reebok Classics brand film champions 'Madchester' revival

Reebok Classics brand film champions 'Madchester' revival

Reebok has released an online brand film celebrating youth culture for its Classics range of footwear.