Topic page for CMW at Campaign UK
Campaign UK topic page, a collection of CMW articles and analysis
CMW, the MSQ Partners customer engagement agency, has changed its name to Stack after expanding the business in 2013.
Partners Andrews Aldridge has boosted its creative team with three new hires, including senior copywriter Scott Vaux-Nobes from CMW.
Barcadi has consolidated the digital accounts for its range of brands, including Bombay Sapphire and Grey Goose, into Weapon7.
CMW has appointed Faraaz Marghoob as strategy director, completing the agency's management line-up.
FMCG brands have to be adaptable while consumers are focussing on bargains, writes Liz Wilson, chief executive, CMW.
After a couple of years of steady growth - which has seen it rise to become one of the UK's
CMW has appointed Matt North as its head of digital strategy and planning.
McCain's, the frozen food brand, is launching its biggest on-pack promotion to encourage consumers to play a digital game called
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