Topic page for Carlsberg at Campaign UK

Campaign UK topic page, a collection of Carlsberg articles and analysis

Articles: 150 Results
Carlsberg creates Danish experience at UK festivals

Carlsberg creates Danish experience at UK festivals

Carlsberg is hosting a Danish experience at UK festivals this summer in a partnership with Live Nation.

Event TV: The San Miguel Experience

Event TV: The San Miguel Experience

Beer brand San Miguel debuted its San Miguel Experience last week, promoting the brand's rich list concept by gathering together

Behind the brand: San Miguel

Behind the brand: San Miguel

San Miguel's senior brand manager Dharmesh Rana on how the beer brand's Rich List campaign will use experiential to reinforce

San Miguel launches campaign focusing on 'life-rich' experiences

San Miguel launches campaign focusing on 'life-rich' experiences

Beer brand San Miguel is seeking to tap into an 'experience seeking' audience by devising live events, part of a

Top five experiential stories of the week

Top five experiential stories of the week

Magnum, Carlsberg and Innocent are among this week's most read news stories.

In pictures: Carlsberg runs Euro 2016 shirt for shirt activation

In pictures: Carlsberg runs Euro 2016 shirt for shirt activation

Carlsberg, the official beer of Uefa Euro 2016, gave consumers the chance to exchange their own shirt for an England

Destination: We're all off to... east London

Destination: We're all off to... east London

Food, art and plenty of parties. East London has evolved significantly over the past 10 years and now everyone wants

Three experiential events to watch next week

Three experiential events to watch next week

Next week Hello Kitty will provide an afternoon tea experience, while Carlsberg gives fans the chance to get their hands

Carlsberg gets behind Euros with shirt for a shirt activation

Carlsberg gets behind Euros with shirt for a shirt activation

Carlsberg, the official beer of Uefa Euro 2016, is giving consumers the chance to exchange their shirt for an England

Behind the brand: Carlsberg's experiential campaigns

Behind the brand: Carlsberg's experiential campaigns

The brand is utilising experiential to execute its core campaigns in new ways, as Event found out.