Topic page for FMCG at Campaign UK

January 25, 2016 by Ben Bold

Reports surfaced last week that Amazon was in secret talks with grocery delivery service Ocado. Does the speculation foreshadow an

September 02, 2015 by James Swift

Pot Noodle has released its first TV campaign since hiring Lucky Generals as its creative agency.

August 11, 2015 by Sara Spary

Welcome to Marketing's morning briefing, a daily shot of news and a recap of the best longer reads and videos.

August 07, 2015 by Sara Spary

This week the founder of Jimmy's Iced Coffee put out a rap song declaring himself the 'biggest perso-nal-it-y in the

July 07, 2015 by Omar Oakes

Dame Helen Mirren's "rejuvenated" appearance in a L'Oréal ad was not exaggerated to mislead people about the potency of moisturising

July 07, 2015 by Shona Ghosh

Online grocery shopping is booming, up by 20% in the UK during 2014, and representing a huge growth opportunity for

July 06, 2015 by Omar Oakes

Asda has brought back its familiar pocket tap of years gone by in its new TV ad campaign that launches

July 03, 2015 by Lars Silberbauer

Real-time is so much more than just a comms strategy, marketers should start to view it as a business model,

July 03, 2015 by David Puttnam

David Puttnam, Labour peer and film producer, was the speaker at The Marketing Society's Annual Lecture this year. Alongside board-level

July 01, 2015 by Shona Ghosh

Brands crafting their messages to a narrow definition of "millennials" might be alienating another young demographic - mums under the

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