Topic page for Fast Food at Campaign UK

January 26, 2016 by Ben Bold

Welcome to Marketing's Breakfast Briefing, a daily shot of news and a recap of the best longer reads and videos.

January 25, 2016 by Ben Bold

McDonald's boss Steve Easterbrook's oft-stated plan to create a "modern and progressive burger company" appears to be paying off, with

November 05, 2015 by Sara Spary

McDonald's unveiled its new premium positioned Signature burger range in London's Cannon Street restaurant yesterday, one of 28 stores that

November 04, 2015 by Charlotte Mceleny

McDonald's is launching a range of thicker, premium burgers in the UK to capitalise on a wider trend for quality

October 08, 2015 by Unruly

Marketing, with the help of social media experts Unruly, showcases three must-watch branded Vines released in the last four weeks.

September 24, 2015 by Sara Spary

McDonald's is seeking to extinguish rumours about its food with the launch of the most comprehensive quality and provenance campaign

August 27, 2015 by Unruly

Marketing, with the help of social media experts Unruly, showcases three must-watch branded Vines of the month. This month we

August 05, 2015 by Sara Spary

McDonald's is rolling out its biggest ever grassroots football campaign this August, as it seeks to tighten ties with local

July 29, 2015 by Unruly

Marketing, with the help of social media experts Unruly, showcases three must-watch branded Vines of the month. This time round

July 03, 2015 by Lars Silberbauer

Real-time is so much more than just a comms strategy, marketers should start to view it as a business model,

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