Topic page for Glue Isobar at Campaign UK

Campaign UK topic page, a collection of Glue Isobar articles and analysis

Articles: 55 Results
Wunderman hires trio to bolster strategy team

Wunderman hires trio to bolster strategy team

Wunderman UK has appointed Isobar's Joseph Morgan as well as Pierre Camboly and Kevin Mercer, from 1000heads, to its strategy

Isobar drops 'Glue' prefix in global realignment

Isobar drops 'Glue' prefix in global realignment

Glue Isobar, the Dentsu-owned digital agency, is dropping the 'Glue' prefix from its name in the first step of a

Glue Isobar bolsters social division

Glue Isobar bolsters social division

Glue Isobar has appointed Thom James, a client services director at Jam, and James Caig, the deputy head of strategy

Auto Trader begins biggest ever marketing investment

Auto Trader begins biggest ever marketing investment

Auto Trader, the online car retailer, is launching a new TV ad today to promote the breadth, scale and usability

#aoty12: Digital Agency of the Year - Best of the Rest

#aoty12: Digital Agency of the Year - Best of the Rest

In June this year AKQA started a new chapter in its history, when WPP agreed to acquire it. The deal

Alan Mitchell: Consumer service trumps traditional marketing

Alan Mitchell: Consumer service trumps traditional marketing

In the information age, measuring the return on consumers' investment of time is becoming more important than the ROI of

Google opens agency talks over creative industries task

Google opens agency talks over creative industries task

Google is talking to agencies about a brief to build its reputation among the creative industries, including the advertising community.

Kellogg's readies cereal trolley stunt

Kellogg's readies cereal trolley stunt

Kellogg's aims to build anticipation ahead of the launch if its new white chocolate-flavoured Krave cereal, with a prize giveaway

Auto Trader 'the one' by Glue Isobar

Auto Trader 'the one' by Glue Isobar

Auto Trader has launched an integrated campaign created by Glue Isobar.

Guardian launches personal music playlist app

Guardian launches personal music playlist app

The Guardian has launched an app which enables readers to create a personal playlist of the most significant songs of