Topic page for MKTG at Campaign UK

Campaign UK topic page, a collection of MKTG articles and analysis

Articles: 16 Results
Behind the scenes: L for Lacoste exhibition at Westfield

Behind the scenes: L for Lacoste exhibition at Westfield

To mark the opening of Lacoste's newly designed boutique in Westfield London, the clothing brand has opened an immersive exhibition

Lacoste to celebrate legacy with immersive exhibition

Lacoste to celebrate legacy with immersive exhibition

Luxury brand Lacoste has appointed MKTG to deliver an immersive experience to celebrate the brand's heritage, as well as its

Blog: How experiences are becoming the new social currency

Blog: How experiences are becoming the new social currency

Michael Brown, managing director of agency MKTG, explores the evidence that consumers increasingly want to be rich in experiences.

Brand Slam: Easyjet vs Air New Zealand

Brand Slam: Easyjet vs Air New Zealand

In this month's Brand Slam we pitch the experiential marketing strategies of airlines Easyjet and Air New Zealand against each

Global: MKTG and Brandzooka announce partnership

Global: MKTG and Brandzooka announce partnership

Global marketing and experiential agency MKTG has announced a partnership with video marketing platform Brandzooka.

Timberland stages 'flex in the city' activity

Timberland stages 'flex in the city' activity

Outdoor lifestyle brand Timberland has launched an in-store activity that encourages consumers to experience the benefits of its new Sensorflex

Weekender: London Coffee Festival, Love Nature exhibition, Gore-Tex 5D experience

Weekender: London Coffee Festival, Love Nature exhibition, Gore-Tex 5D experience

Events to visit this weekend include Gore-Tex's 5D experience, an immersive exhibition from Love Nature and activations from Alpro and

Cancer Research UK unveils 'smart benches' in London

Cancer Research UK unveils 'smart benches' in London

Cancer Research UK has joined forces with smart city business Strawberry Energy and agency MKTG to launch a network of

Top five experiential stories of the week

Top five experiential stories of the week

Airbnb's 'Outside In' house experience, Imagination's account win with Major League Baseball (MLB), R. White's university tour, Cadbury appointing MKTG

MKTG appointed to activate Cadbury and Premier League partnership

MKTG appointed to activate Cadbury and Premier League partnership

Marketing agency MKTG will be the lead agency activating a new three-year partnership between the Premier League and Cadbury, which