Topic page for NewThinking2015 at Campaign UK

Campaign UK topic page, a collection of NewThinking2015 articles and analysis

Articles: 13 Results
Gallery: winners and finalists celebrate at the Marketing New Thinking Awards

Gallery: winners and finalists celebrate at the Marketing New Thinking Awards

Brands and agencies came together at Somerset House on 12 October to champion, share and learn from the most inspirational

Case study: Sainsbury's / 'Christmas is for sharing'
Case study: John Lewis 'Programmatic Christmas Campaign'
Case study: Always #LikeAGirl
Case study: Asda and Gleam Futures YouTube Influencer Programme/Mum's Eye View
Case study: Beats by Dre/'The Game Before The Game'

Case study: Beats by Dre/'The Game Before The Game'

'The Game Before The Game' shares the pre-game rituals of football players, fans and celebrities around the world, as they

Case study: IKEA/Finally... proof that social ads work
Case study: Santander/'Simple. Personal. Fair.'
Case study: Transport for London/A new approach to ticketing in London
Case study: Unruly/Viral Video Pioneers Transforming Digital Advertising