Topic page for Nintendo at Campaign UK

Campaign UK topic page, a collection of Nintendo articles and analysis

Articles: 61 Results
Super Mario Bros-themed bar launches in the US

Super Mario Bros-themed bar launches in the US

A Super Mario Bros-themed pop-up bar has opened in Washington D.C.

Brand Slam: Nintendo vs PlayStation

Brand Slam: Nintendo vs PlayStation

In this month's Brand Slam we pitch the experiential marketing strategies of gaming giants Nintendo and PlayStation against each other.

Global: Nintendo hosts US pop-up tour in 'unexpected places'

Global: Nintendo hosts US pop-up tour in 'unexpected places'

Nintendo's new video gaming system, Nintendo Switch, is being previewed across the US through a series of interactive pop-ups.

My Event World - Lauren Tauben

My Event World - Lauren Tauben

Lauren Tauben, founder and managing director at Agent42 spoke to Event about working virtually, delivering a Wii sports beach party

In pictures: Giant Pikachus descend on New York for Pokémon anniversary

In pictures: Giant Pikachus descend on New York for Pokémon anniversary

The streets of New York played host to an army of Pikachus last Saturday (27 February) as the cuddly Pokémon

Breakfast Briefing: Board diversification, Nintendo hit by mobile delay & Fifa's Blatter

Breakfast Briefing: Board diversification, Nintendo hit by mobile delay & Fifa's Blatter

Welcome to Marketing's morning briefing, a daily shot of news and a recap of the best longer reads and videos.

Global Event TV: The Pokémon Company reveals new AR game

Global Event TV: The Pokémon Company reveals new AR game

The Pokémon Company held a press conference in Tokyo last Thursday (10 September) to announce its plans for a new

Super Mario teams up with Henry Holland for one-off designs auction

Super Mario teams up with Henry Holland for one-off designs auction

Nintendo's Super Mario Bros is celebrating its 30th anniversary by auctioning off a series of themed dungarees by designers including

Event TV: Nintendo hosts Splatoon Mess Fest in Santa Monica

Event TV: Nintendo hosts Splatoon Mess Fest in Santa Monica

Nintendo held its Splatoon Mess Fest event at Los Angeles' Santa Monica pier last month to promote the launch of

Exclusive: PrettyGreen hires Garrard as group account director

Exclusive: PrettyGreen hires Garrard as group account director

Brand and communications agency PrettyGreen has appointed Felicity Garrard as group account director.