Topic page for Olympics at Campaign UK

Campaign UK topic page, a collection of Olympics articles and analysis

Articles: 419 Results
Bridgestone launches experience-led campaign

Bridgestone launches experience-led campaign

Tyre manufacturer Bridgestone has kickstarted the UK brand activation of its campaign highlighting its Olympic Games partnership.

Behind the scenes: Rio 2016 heroes return

Behind the scenes: Rio 2016 heroes return

Creative experience agency Innovision staged a heroes' return in London's Trafalgar Square in recognition of the success of Britain's Paralympic

Blog: Lessons learned from Rio

Blog: Lessons learned from Rio

As the Paralympic Games begin, Pulse Group's Rob Sharp reflects on the agency's work in Rio this year and shares

Innovision unveils British House concept at Rio 2016

Innovision unveils British House concept at Rio 2016

Agency Innovision has been appointed to lead on the campaign delivery for British House at the Rio 2016 Olympics.

Interview with Hans Erik Tujit: inside Holland Heineken House

Interview with Hans Erik Tujit: inside Holland Heineken House

Event caught up with Hans Erik Tuijt, the global Heineken director of sponsorships at Heineken International, to find out more

Five of the best London 2012 brand activations

Five of the best London 2012 brand activations

To mark the anniversary of the Opening Ceremony of the London 2012 Olympic Games this week, we highlight five of

London Bridge City summer festival features Olympics fan zone

London Bridge City summer festival features Olympics fan zone

London Bridge City summer festival, which opened on 1 June and runs until the end of September, will feature an

Wilkinson Sword devises fencing-themed takeover at Waterloo station

Wilkinson Sword devises fencing-themed takeover at Waterloo station

Wilkinson Sword is giving consumers the opportunity to try their hand at fencing, to mark the British shaving brand's status

Rio 2016 Olympic Games campaign round-up: the latest activity as brands vie for gold

Rio 2016 Olympic Games campaign round-up: the latest activity as brands vie for gold

As Rio 2016 fast approaches, we take a look at the best (and worst) Olympic campaigns from the official sponsors

Under Armour performs successful gymnastic move with US Olympic team

Under Armour performs successful gymnastic move with US Olympic team

Social video expert Unruly reviews the latest viral by Under Armour.