Topic page for Online Shopping at Campaign UK

Campaign UK topic page, a collection of Online Shopping articles and analysis

Articles: 298 Results
What brands and consumers can do to combat fake reviews

What brands and consumers can do to combat fake reviews

In the light of the Amazon fake review scandal, Belinda Collins, senior planner at ais London, looks at what action

John Lewis Christmas ads 2007 to 2015: from humble roots to national event

John Lewis Christmas ads 2007 to 2015: from humble roots to national event

As the nation - and marketing community - quivered in anticipation of the launch of John Lewis' magnum opus -

John Lewis Christmas ads 2007 to 2014: from little boys to bears, hares and penguins

John Lewis Christmas ads 2007 to 2014: from little boys to bears, hares and penguins

While Coca-Cola's 'Holidays are coming' TV ad might once have been the signal that Christmas and festive celebrations, good cheer

The orgiastic future: why it's our own values we should question, not Amazon's

The orgiastic future: why it's our own values we should question, not Amazon's

The recent Amazon culture exposé shows it may be leading us to an orgiastic future but Chris Clarke, chief creative

Why Unilever thinks the time is ripe for an Uber-style reboot of e-commerce

Why Unilever thinks the time is ripe for an Uber-style reboot of e-commerce

Tech start-ups and big companies eager to create a sustainable future should work together to revolutionise public services and access

Breakfast Briefing: Apple Music 'confusing' and 'complicated', Ocado mulls Waitrose deal

Breakfast Briefing: Apple Music 'confusing' and 'complicated', Ocado mulls Waitrose deal

Introducing Marketing's morning briefing, a daily shot of news and a recap of the best longer reads and videos. Today

Secretive brand use of consumer data 'unsustainable', says DMA

Secretive brand use of consumer data 'unsustainable', says DMA

Brands need to be much clearer with consumers over how and why they collect their data if they are to

Hands-on with Apple Pay on the Apple Watch

Hands-on with Apple Pay on the Apple Watch

Apple's mobile payments service, Apple Pay, will come to the UK in July. How will it work?

Argos: 'We want to be a digital retail leader'

Argos: 'We want to be a digital retail leader'

Mark Steel, digital operations director at Argos, spoke to Marketing at the Bazaarvoice Summit, about the step-change in its comms

M&S Plan A in numbers: 10 stats outlining the retailer's CSR crusade

M&S Plan A in numbers: 10 stats outlining the retailer's CSR crusade

Marks & Spencer has published its latest Plan A Report, listing its sustainability achievements and plans. Here, Marketing lists 10