Topic page for Smirnoff at Campaign UK

Campaign UK topic page, a collection of Smirnoff articles and analysis

Articles: 26 Results
A deaf dancer feels the beat for Smirnoff's 'We're Open' campaign

A deaf dancer feels the beat for Smirnoff's 'We're Open' campaign

A deaf dance teacher from London is the star of the next chapter of Smirnoff's 'We're Open' ad campaign, which

Anti-Valentine's Day: the ads that celebrate dumping, fighting, arguing and shouting

Anti-Valentine's Day: the ads that celebrate dumping, fighting, arguing and shouting

As more cynically-minded consumers batten down the hatches against the deluge of Valentine-themed marketing mush raining down ahead of the

Smirnoff's 'pretentious bar' TV ad banned

Smirnoff's 'pretentious bar' TV ad banned

The ad watchdog has banned a TV ad for Smirnoff, the vodka brand owned by Diageo, for implying alcohol contributes

Smirnoff's 'pretentious bar' TV ad banned

Smirnoff's 'pretentious bar' TV ad banned

The ad watchdog has banned a TV ad for Smirnoff, the vodka brand owned by Diageo, for implying alcohol contributes

Diageo uses mobile tech for Haig Club and rolls out gold Baileys bottle for Christmas

Diageo uses mobile tech for Haig Club and rolls out gold Baileys bottle for Christmas

Diageo is plotting a "dual screen" campaign for Haig Club that will send mobile ads to consumers when they are

Smirnoff global marketing chief Michelle Klein to join Facebook

Smirnoff global marketing chief Michelle Klein to join Facebook

Facebook has recruited Smirnoff global marketing chief Michelle Klein to oversee its relationships with agencies and clients across the world.

Smirnoff campaign aims to make Formula One less elitist

Smirnoff campaign aims to make Formula One less elitist

Smirnoff has devised an online content series, #BEYONDTHEGRID, aimed at promoting its Formula One sponsorship of team Sahara Force India

SXSW14: Neuromarketing is the next step in engagement

SXSW14: Neuromarketing is the next step in engagement

Successful brands today are manipulating consumers' minds to better their sales in new and developed ways, claims Pete Trainor, associate

Smirnoff "Smirnoff presents: the Apple Bite" by Mother London

Smirnoff "Smirnoff presents: the Apple Bite" by Mother London

, Mother London for Smirnoff
JWT on alert as Diageo calls global Smirnoff review

JWT on alert as Diageo calls global Smirnoff review

Diageo has called a review of its global Smirnoff advertising account, held by JWT.