Topic page for The AA at Campaign UK

Campaign UK topic page, a collection of The AA articles and analysis

Articles: 5 Results
Thinkboxes winner May/June 2015: The AA

Thinkboxes winner May/June 2015: The AA

Winner for May/June 2015

The AA calls £7 million advertising review

The AA calls £7 million advertising review

The AA has put its £7 million advertising account up for pitch.

The AA 'who will stop Jack Frost?' by McCann London

The AA 'who will stop Jack Frost?' by McCann London

McCann London has created a horror film-style trailer to promote the Home Emergency Response service from the AA.

Travelodge restructures marketing to focus on e-commerce

Travelodge restructures marketing to focus on e-commerce

LONDON - Travelodge is combining marketing and IT in a new e-commerce team, headed by a newly appointed e-commerce director,

The AA logo tops ranking of brands by colour recall

The AA logo tops ranking of brands by colour recall

LONDON - Colour is the strongest visual element of a brand, according to research by patent and trademark attorneys Withers