Topic page for Unilever at Campaign UK

Campaign UK topic page, a collection of Unilever articles and analysis

Articles: 245 Results
Unilever hires 'First Kiss' director and makes (real) love blossom for Knorr campaign
April 26, 2016 by Simon Gwynn

Unilever hires 'First Kiss' director and makes (real) love blossom for Knorr campaign

Knorr has turned matchmaker for its new global campaign, Love at First Taste, which explores the idea of bringing people

What's the Queen's favourite spread? Ma'am-ite
April 21, 2016 by Simon Gwynn

What's the Queen's favourite spread? Ma'am-ite

Marmite has joined a list of brands recognised for supplying goods and services to the royal household with a Royal

Sainsbury's and Unilever marketing leaders: don't over-rely on data or obsess about channels
April 21, 2016 by Simon Gwynn

Sainsbury's and Unilever marketing leaders: don't over-rely on data or obsess about channels

Marketing leaders from Sainsbury's, Unilever, Santander and Travelex told an audience at Advertising Week yesterday (20 April) what they saw

Unilever product innovation drives underlying sales growth in 'tougher' environment
April 14, 2016 by Matthew Chapman

Unilever product innovation drives underlying sales growth in 'tougher' environment

Unilever boss Paul Polman says the company is maintaining momentum "despite a tougher external environment" as the FMCG giant revealed

Lidl and P&G ramp up adspend as big four supermarkets rein it in
April 04, 2016 by Simon Gwynn

Lidl and P&G ramp up adspend as big four supermarkets rein it in

P&G and Lidl hugely upped their spend on traditional ads last year, as the biggest rivals in their respective categories

Ben & Jerry's urges Londoners to 'give a fudge' and vote
March 29, 2016 by Ben Bold

Ben & Jerry's urges Londoners to 'give a fudge' and vote

Ben & Jerry's has teamed up with civil rights group Hope Not Hate to warn Londoners 'Don't Get Frozen Out'

You are what you eat: Flora tours 'Florasaurus' dinosaur made from plants
March 24, 2016 by Simon Gwynn

You are what you eat: Flora tours 'Florasaurus' dinosaur made from plants

It's not quite Jurassic Park, but Flora is turning up to London's Westfield Stratford Shopping Centre from this weekend with

Unilever's Keith Weed: brands can and should make a difference to the world
March 23, 2016 by Daniel Farey-Jones

Unilever's Keith Weed: brands can and should make a difference to the world

Unilever CMO Keith Weed and Project Everyone marketer Amanda Mackenzie urged corporates to make a difference to the world this

A data revolution is coming, says Unilever's insights chief
March 16, 2016 by Sandra Halliday

A data revolution is coming, says Unilever's insights chief

A revolution is coming in the way brands and organisations gather customer insights.

Unilever's PG Tips slapped on the wrist over loyalty scheme
March 02, 2016 by Michelle Perrett

Unilever's PG Tips slapped on the wrist over loyalty scheme

PG Tips owner Unilever has been found in breach of the advertising standards code for failing to make "reasonable estimate"