Topic page for WPP at Campaign UK

Campaign UK topic page, a collection of WPP articles and analysis

Articles: 488 Results
Facebook mobile ad sales surge, WPP upbeat despite potential Brexit...and more

Facebook mobile ad sales surge, WPP upbeat despite potential Brexit...and more

Welcome to Marketing's early morning roundup, a daily shot of news and a recap of the best longer reads and

WPP boss Martin Sorrell warns of clients unwilling to take risks...and more

WPP boss Martin Sorrell warns of clients unwilling to take risks...and more

Welcome to Marketing's Breakfast Briefing, a daily shot of news and a recap of the best longer reads and videos.

Most FTSE 100 brands claim the same 'generic' brand values rendering them 'meaningless'

Most FTSE 100 brands claim the same 'generic' brand values rendering them 'meaningless'

What do WPP and Shell have in common?

Can table service and 'gourmet' burgers bring the lustre back to McDonald's?

Can table service and 'gourmet' burgers bring the lustre back to McDonald's?

McDonald's has impressed investors and brand experts with an emphatic return to growth, globally, in the US and across Europe

Maxus launches Chorus for branded content, live experiences and collaboration

Maxus launches Chorus for branded content, live experiences and collaboration

Maxus, the WPP media agency, has launched a branded content arm called Chorus.

WPP reports 3.3% hike in net sales for Q3 but UK revenue growth slows

WPP reports 3.3% hike in net sales for Q3 but UK revenue growth slows

WPP has reported a 3.3 per cent hike in net sales, after stripping out the impact of acquisitions and currency

Chime confirms WPP/Providence buy-out offer

Chime confirms WPP/Providence buy-out offer

Chime, the communications group that owns VCCP, has confirmed that it is mulling a sale to Providence Equity Partners and

WPP to launch Cuba office as part of Latin America expansion

WPP to launch Cuba office as part of Latin America expansion

WPP is about to set up a shop in Cuba, in an unprecedented move amid improving relations between the island

Aston Martin appoints WPP to global marketing account

Aston Martin appoints WPP to global marketing account

Aston Martin Lagonda has appointed WPP to handle its global integrated marketing account.

Croisette kings on creativity: Sir Martin Sorrell

Croisette kings on creativity: Sir Martin Sorrell

As the great and the good of the advertising world descend on the Cannes Lions International Festival of Creativity, we