Topic page for WhatsApp at Campaign UK

Campaign UK topic page, a collection of WhatsApp articles and analysis

Articles: 28 Results
Twitter signs deal to stream NFL games live, WhatsApp adds privacy... and more

Twitter signs deal to stream NFL games live, WhatsApp adds privacy... and more

Welcome to Marketing's Breakfast Briefing, a daily shot of news and a recap of the best longer reads and videos.

Why messenger apps are the future of always-on marketing in sports

Why messenger apps are the future of always-on marketing in sports

This is set to be a huge year for sport, with the Rio Olympics, football's European Championships and hopefully the

The next WhatsApp? Slack's CMO on marketing a 'unicorn'

The next WhatsApp? Slack's CMO on marketing a 'unicorn'

Email, most office workers can probably agree, needs to die a grisly death.

Why WhatsApp's brand plans will revolutionise mobile marketing

Why WhatsApp's brand plans will revolutionise mobile marketing

WhatsApp made waves when it revealed it was dropping its subscription fee and the move is set to have significant

WhatsApp will open up to brands this year but rules out third-party ads

WhatsApp will open up to brands this year but rules out third-party ads

WhatsApp will open up to brands this year, allowing certain businesses like airlines and banks to communicate with customers on

Twitter is on the front line of social media's intimacy issues

Twitter is on the front line of social media's intimacy issues

Twitter is overhauling its direct messaging functionality, but it's not the only one wanting to provide a way for users

Twitter adds group DMs and 30-second video to social network

Twitter adds group DMs and 30-second video to social network

Twitter is introducing new functionality to its social network that allows users to upload up to 30-seconds of video and

WhatsApp becomes accessible on web browsers

WhatsApp becomes accessible on web browsers

WhatsApp users can now access and use the popular messaging service through their web browser, with a new offering called

Facebook's third-quarter ad revenues rocket but so does spending

Facebook's third-quarter ad revenues rocket but so does spending

Facebook advertising revenues hit $3.2bn (£1.98bn) in Q3, with profits up 90% year on year to $806m but admitted that

Why brands must get to know instant messaging apps

Why brands must get to know instant messaging apps

Messaging apps such as Snapchat and WhatsApp may have huge appeal among always-on, tech-savvy users, but they have been slow