Topic page for Wrigley at Campaign UK

Campaign UK topic page, a collection of Wrigley articles and analysis

Articles: 13 Results
Anti-Valentine's Day: the ads that celebrate dumping, fighting, arguing and shouting

Anti-Valentine's Day: the ads that celebrate dumping, fighting, arguing and shouting

As more cynically-minded consumers batten down the hatches against the deluge of Valentine-themed marketing mush raining down ahead of the

Wrigleys enlists Sophie Ellis-Bextor to encourage kids to chew gum

Wrigleys enlists Sophie Ellis-Bextor to encourage kids to chew gum

Wrigleys has signed singer Sophie Ellis-Bextor to front a brand campaign that aims to get children chewing gum every day.

Michael Bolton makes Starburst juicy by serenading the trees

Michael Bolton makes Starburst juicy by serenading the trees

Ever wondered how they make Starburst so juicy? And did you ever think it might involve crooner Michael Bolton serenading

ZenithOptimedia eyes FMCG growth with specialist division

ZenithOptimedia eyes FMCG growth with specialist division

ZenithOptimedia has launched FMCG Republic to boost the agency's positioning in the competitive FMCG sector.

5 Gum "taste intense" by Billington Cartmell
Lockets "soothing relief" by Adam & Eve/DDB
Skittles 'walrus' by DDB Chicago

Skittles 'walrus' by DDB Chicago

, DDB Chicago for Skittles

Skittles has released a spot in the US featuring a woman catching her friend kissing what appears to be her

Facebook launches advertising creativity showcase

Facebook launches advertising creativity showcase

Facebook Studio, a hub to view and discuss campaigns that have run on the social networking site, has gone live.

Wrigley brings back 'Food Creatures'

Wrigley brings back 'Food Creatures'

Wrigley has launched another multimillion-pound campaign to support its core Extra range and its new brand extensions, which stars its

Advertisers pull out of US version of Skins in content controversy

Advertisers pull out of US version of Skins in content controversy

The US version of hit British drama 'Skins' has lost a wave of its launch advertisers due to its heavy