Topic page for ZenithOptimedia at Campaign UK

Campaign UK topic page, a collection of ZenithOptimedia articles and analysis

Articles: 99 Results
ZenithOptimedia acquires FirstClick Consulting in Australia

ZenithOptimedia acquires FirstClick Consulting in Australia

ZenithOptimedia, the Publicis Groupe media agency, has acquired FirstClick Consulting, an independent performance marketing agency based in Australia.

ZenithOptimedia downgrades global adspend amid tougher headwinds

ZenithOptimedia downgrades global adspend amid tougher headwinds

ZenithOptimedia has downgraded its global ad expenditure by 0.5 percentage points due to "severe economic problems" in Russia, Ukraine and

Winter football World Cup could boost UK broadcasters' revenues by £12m

Winter football World Cup could boost UK broadcasters' revenues by £12m

A football World Cup taking place during winter could add £12 million to UK broadcasters' revenues, according to ZenithOptimedia.

Publicis Groupe to acquire content news platform Relaxnews

Publicis Groupe to acquire content news platform Relaxnews

Publicis Groupe is to acquire Relaxnews, the press and content agency based in Paris, for approximately €15 million (£11 million).

Durex encourages couples to 'ditch' chocolates on Valentine's Day

Durex encourages couples to 'ditch' chocolates on Valentine's Day

Durex, the condom and sex toys brand owned by RB, is encouraging couples to "ditch" chocolates and roses this Valentine's

Citizen takes over Bullring for multimedia Christmas campaign

Citizen takes over Bullring for multimedia Christmas campaign

Citizen, the watch brand, has taken over the Bullring shopping centre in Birmingham, making use of the centre's large digital

ZenithOptimedia to pay cleaners' unpaid wages

ZenithOptimedia to pay cleaners' unpaid wages

ZenithOptimedia has become the second Publicis Groupe agency to commit to pay its cleaners, after a contract cleaning company hired

New Look prepares for media review

New Look prepares for media review

New Look, the fashion retailer, is known to be speaking to agencies about its media planning and buying arrangements with

Molson Coors reviews global media

Molson Coors reviews global media

Molson Coors, which owns the Carling, Coors Light and Cobra beer brands, is reviewing its international media planning and buying

ZenithOptimedia restructures putting 4 roles at risk

ZenithOptimedia restructures putting 4 roles at risk

ZenithOptimedia is in the process of merging its media buying staff into two cross-platform teams, covering audio-visual and display media,