Topic page for ZenithOptimedia at Campaign UK

Campaign UK topic page, a collection of ZenithOptimedia articles and analysis

Articles: 244 Results
FirstClick Consulting: Australian company is acquired by ZenithOptimedia

ZenithOptimedia acquires FirstClick Consulting in Australia

ZenithOptimedia, the Publicis Groupe media agency, has acquired FirstClick Consulting, an independent performance marketing agency based in Australia.

Carling offers up trips to Barbados for £49

Carling partners with Expedia for trips to Brighton or Barbados

Beer brand Carling is offering 1,000 consumers the chance to spend their May Day bank holiday in either Brighton or

TV: Global adspend is expected to take a smaller share of the market by 2017

ZenithOptimedia downgrades global adspend amid tougher headwinds

ZenithOptimedia has downgraded its global ad expenditure by 0.5 percentage points due to "severe economic problems" in Russia, Ukraine and

World Cup 2022: Fifa says the event should take place in November or December

Winter football World Cup could boost UK broadcasters' revenues by £12m

A football World Cup taking place during winter could add £12 million to UK broadcasters' revenues, according to ZenithOptimedia.

The #NurofenExpress activation featured commuter tweets displayed on a live digital wall

In pictures: Nurofen Express activates at London Victoria

Pain-relief medication brand Nurofen targeted London commuters last week with a digital installation at Victoria station.

Jérôme and Pierre Doncieux:  the co-chairmen of Relaxnews

Publicis Groupe to acquire content news platform Relaxnews

Publicis Groupe is to acquire Relaxnews, the press and content agency based in Paris, for approximately €15 million (£11 million).

Durex: encourages couples to try something new on Valentine's Day

Durex encourages couples to 'ditch' chocolates on Valentine's Day

Durex, the condom and sex toys brand owned by RB, is encouraging couples to "ditch" chocolates and roses this Valentine's

Citizen takes over Bullring for multimedia Christmas campaign

Citizen, the watch brand, has taken over the Bullring shopping centre in Birmingham, making use of the centre's large digital

ZenithOptimedia: comes to the aid of its unpaid cleaners

ZenithOptimedia to pay cleaners' unpaid wages

ZenithOptimedia has become the second Publicis Groupe agency to commit to pay its cleaners, after a contract cleaning company hired

Grant Millar: joins ZenithOptimedia as UK chief executive

Trading Places: this week's people moves

Grant Millar is named UK chief executive of ZenithOptimedia and former senior Tesco marketer Carolyn Bradley resurfaces at brewer Marston's,