Topic page for football at Campaign UK

Campaign UK topic page, a collection of football articles and analysis

Articles: 45 Results
Nike likens French footballer Matuidi's career to exploding star in YouTube ad

Nike likens French footballer Matuidi's career to exploding star in YouTube ad

Nike has launched a 90-second video ad on YouTube that depicts the rise of French football star Blaise Matuidi, with

Walkers has taken its eye off the ball with its Messi campaign

Walkers has taken its eye off the ball with its Messi campaign

John Webster wrote the first Lineker ad, writes Anna Carpen, creative director at 18 Feet & Rising. That's why I

Manchester City FC signs up Wix.com as latest sponsor

Manchester City FC signs up Wix.com as latest sponsor

Web development service Wix.com has become official website design and hosting partner for Manchester City.

Why the Premier League doesn't need the lion

Why the Premier League doesn't need the lion

Take a taxi in Hong Kong and there's a good chance the driver will have an informed view on everything

Molson Coors brews beer to celebrate football transfer window on Sky Sports

Molson Coors brews beer to celebrate football transfer window on Sky Sports

Brewer Molson Coors and broadcaster Sky have joined forces to create a limited edition beer celebrating January's football transfer window,

The secret to unlocking sports partnerships is supplying more than bread and fish

The secret to unlocking sports partnerships is supplying more than bread and fish

As Lidl is appointed official supermarket of the England football team, Jim Dowling MD at Havas Sports & Entertainment Cake,

Football goes global: why the Champions League is the next big score for US sports marketers

Football goes global: why the Champions League is the next big score for US sports marketers

With the UEFA Champions League well underway, sports marketers are poised to capitalise on the buzz around football - particularly

Heineken brand Amstel to sponsor UEFA football Europa League

Heineken brand Amstel to sponsor UEFA football Europa League

Heineken has announced that beer brand Amstel will become a sponsor of the UEFA football Europa League after a decade-long

It's already back: why this season will change the impact of football on brands forever

It's already back: why this season will change the impact of football on brands forever

Whether it's crept up on you or not, football is on the verge of becoming more than a brilliant brand

Liverpool FC and the evolution of sports sponsorship

Liverpool FC and the evolution of sports sponsorship

With football sponsorship entering a new phase of sponsorship and this being the last season the Premier League has a