Topic page for gdpr at Campaign UK

Campaign UK topic page, a collection of gdpr articles and analysis

Articles: 24 Results
Why GDPR-day is Valentine's day for brands

Why GDPR-day is Valentine's day for brands

GDPR, the brand relationship assessment, is only 100 days away

Seven out of ten customers would boycott a brand that mishandled their data

Seven out of ten customers would boycott a brand that mishandled their data

Most customers (69%) would completely boycott a brand if it repeatedly showed no regard for protecting customer data, a YouGov

GDPR kicks in this month: Here's how to save your marketing data

GDPR kicks in this month: Here's how to save your marketing data

With just 25-days to GDPR, here's the bite-sized guide we prepared for what you need to know to fix your

Tesco's Clubcard headache shows why loyalty schemes must look beyond points and rewards

Tesco's Clubcard headache shows why loyalty schemes must look beyond points and rewards

Tesco angered customers this week by slashing the value of some Clubcard rewards without notice. It was a response that

IPA Bellwether: fourth-quarter marketing budgets at slowest growth rate in two years

IPA Bellwether: fourth-quarter marketing budgets at slowest growth rate in two years

The latest IPA Bellwether reports that a balance of only 8.6% of companies raising budgets in the last quarter of

Ad industry and tech giants lobby to keep UK's data watchdog on EU board post-Brexit

Ad industry and tech giants lobby to keep UK's data watchdog on EU board post-Brexit

The Advertising Association, the DMA, Facebook, Twitter and a host of UK agencies and trade bodies have written to Brexit

Only 28% of UK brand websites will be GDPR compliant in time

Only 28% of UK brand websites will be GDPR compliant in time

A survey of 100 UK marketers has found that only 28% expect their websites to be GDPR compliant by the

Uber would have been fined €20m for data breach under GDPR

Uber would have been fined €20m for data breach under GDPR

If Uber had been subject to the GDPR, it would have had to pay a fine of 4% of its

I hereby give specific, unambiguous consent to receive two free flights to New York

I hereby give specific, unambiguous consent to receive two free flights to New York

Will the consumer be the biggest winner from the new EU privacy rules?

GDPR will render 75% of UK marketing data obsolete

GDPR will render 75% of UK marketing data obsolete

Up to three-quarters of customer data on marketing databases will become useless in the UK on 25 May 2018, according