Martin Sorrell exits WPP: what does this mean for the advertising industry?

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Sorrell reveals WPP regrets in not moving faster with 'horizontality'

Sir Martin Sorrell regrets not simplifying WPP faster in terms of client-focused work, more country management and making sure this...

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Sorrell: 'I'm going to start again'

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Why WPP will miss Martin Sorrell

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1 The Sun, Budweiser, Snapchat: even more World Cup brand action

With the planet's biggest sporting competition well under way, Campaign looks into what brands are doing to align themselves with the Fifa World Cup. We'll add new work to this article as we get it.

Market research horror stories featuring Coke, Microsoft, HSBC and more
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1 Market research horror stories featuring Coke, Microsoft, HSBC a...

Some of the world's top brands have made costly missteps because they didn't know their markets well enough, says Ray Beharry, start-up adviser and head of marketing at Pollfish.

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