AGENCY
HIV and me: how advertising can end the stigma

HIV and me: how advertising can end the stigma

Added 18 hours ago
Alex Causton
AGENCY
A view from Dave Trott: A crap idea

A view from Dave Trott: A crap idea

Added 22 hours ago
Dave Trott
AGENCY
Why class is culture and we should celebrate both

Why class is culture and we should celebrate both

Added 42 hours ago
Vicki Maguire
Report: Google brokered search ads on piracy, porn and sanctioned foreign sites

Report: Google brokered search ads on piracy, porn and sanctioned foreign sites

November 28, 2023
Jessica Heygate
AGENCY
Unwrapping gender representation in this year’s Christmas ads

Unwrapping gender representation in this year’s Christmas ads

November 28, 2023
Lori Meakin
AGENCY
A fabricated account of how judging the humour category in Cannes could play out

A fabricated account of how judging the humour category in Cannes could play out

November 27, 2023
Ben Middleton
AGENCY
The three frontiers defining new

The three frontiers defining new

November 27, 2023
Jo Arden
AGENCY
A view from Dave Trott: Getting the hump about awards

A view from Dave Trott: Getting the hump about awards

November 23, 2023
Dave Trott
Marketers must learn to understand Gen Alpha’s humor, attitude and lingo

Marketers must learn to understand Gen Alpha’s humor, attitude and lingo

November 22, 2023
Diana Bradley
X sues media watchdog as advertisers abandon the platform

X sues media watchdog as advertisers abandon the platform

November 22, 2023
Jessica Heygate
the Knowledge
AGENCY
Are we entering the golden era for advertising leadership?

Are we entering the golden era for advertising leadership?

November 21, 2023
Nishma Patel Robb
The visibility of women’s sport is changing the game

The visibility of women’s sport is changing the game

November 20, 2023
Clare Hines
AGENCY
Imposter syndrome was key to my success

Imposter syndrome was key to my success

November 20, 2023
Carly Avener
Omnicom Media Group’s Florian Adamski shares plans to ‘outgrow the market’

Omnicom Media Group’s Florian Adamski shares plans to ‘outgrow the market’

November 17, 2023
Alison Weissbrot
the Knowledge
AGENCY
A view from Dave Trott: Open-source advertising

A view from Dave Trott: Open-source advertising

November 16, 2023
Dave Trott
AGENCY
All I want for Christmas is brand positioning

All I want for Christmas is brand positioning

November 15, 2023
Simon Massey
AI’s greatest gift to creativity should be time – in theory

AI’s greatest gift to creativity should be time – in theory

November 14, 2023
Nicola Merrifield
the Knowledge
AGENCY
Everything’s a remix, but let’s not be lazy

Everything’s a remix, but let’s not be lazy

November 14, 2023
David Day
AGENCY
Are chemistry meetings a near-impossible way to choose an agency partner?

Are chemistry meetings a near-impossible way to choose an agency partner?

November 14, 2023
Kevin Chesters
MEDIA
Sanpo yoshi - The Japanese principle focuses on achieving three-way satisfaction by pursuing actions that benefit the business, people and society.

Sanpo yoshi: transforming media trading with a modern approach

November 13, 2023
Steven Ballinger
Speak the language of the CFO and CEO to make investment case for marketing

Speak the language of the CFO and CEO to make investment case for marketing

November 13, 2023
Ian Whittaker
Will it be an experiential Christmas?

Will it be an experiential Christmas?

November 10, 2023
Paul Stanway
AGENCY
John Lewis

‘We didn’t want to disappoint a nation’: Saatchis and John Lewis on growing traditions

November 09, 2023
Imogen Watson
The Information
AGENCY
Christmas Private View part two: Morrisons, Asda, Sainsbury's and more

Christmas Private View part two: Morrisons, Asda, Sainsbury's and more

November 09, 2023
Nicholas Hulley and Darren Bailes
The Information
BRANDS
Rightmove chief marketer: Pitching with the CEO, agency-driven brand strategy and ‘unfair’ perceptions of marketers

Rightmove chief marketer: Pitching with the CEO, agency-driven brand strategy and ‘unfair’ perceptions of marketers

November 09, 2023
Nicola Merrifield
the Knowledge
AGENCY
A view from Dave Trott: Play the advantage

A view from Dave Trott: Play the advantage

November 09, 2023
Dave Trott
AGENCY
Waitrose: "It's time for the good stuff" by Saatchi & Saatchi London

Christmas Private View: Etsy, M&S, TK Maxx, Waitrose and Argos

November 08, 2023
Regan Warner, Dan Morris and Charlene Chandrasekaran
The Information
AGENCY
Sue Unerman, chief transformation officer at EssenceMediacomX and global head of relevance at EM Creative Futures

Why we must view the UK ad industry as global not local

November 08, 2023
Sue Unerman
MEDIA
Can TV crack the code that drives sales activation?

Can TV crack the code that drives sales activation?

November 08, 2023
Daniel Farey-Jones
AGENCY
Diary of a Young Creative: drinking with the Marcel Proust Collective and skateboarding in the office

Diary of a Young Creative: drinking with the Marcel Proust Collective and skateboarding in the office

November 07, 2023
Aurel Cablan
The Information
AGENCY
Sophie Lewis: chief strategy officer at M&C Saatchi London

Brands serve 'junk and finery' over a small but perfectly formed Christmas

November 06, 2023
Sophie Lewis
AGENCY
Angela Tangas: 'I didn't come here to run an advertising agency'

Angela Tangas: 'I didn't come here to run an advertising agency'

November 06, 2023
Maisie McCabe
The Information
AGENCY
Beware the blandwagon

Beware the blandwagon

November 06, 2023
Charles Vallance
AGENCY
Is big always beautiful?

Is big always beautiful?

November 02, 2023
Louise Hayward
AGENCY
A view from Dave Trott: Bullshit baffles brains

A view from Dave Trott: Bullshit baffles brains

November 02, 2023
Dave Trott
Smile Makers' new campaign encourages you to touch yourself...and potentially save your life

Smile Makers' new campaign encourages you to touch yourself...and potentially save your life

November 01, 2023
Ad Nut
Credit: Getty Images (left), Uber (right)

Uber’s Mark Grether welcomes competition from Lyft

October 31, 2023
Jessica Heygate
the Knowledge
AGENCY
Let's try for Bi

Let's try for Bi

October 31, 2023
Marty Davies
MEDIA
Michael Lee: 'The idea of a big, TV-driven brand campaign is getting harder and harder to deliver'

Michael Lee: 'The idea of a big, TV-driven brand campaign is getting harder and harder to deliver'

October 31, 2023
Nicola Merrifield
The Information
AGENCY
By cock-up or conspiracy, I've tweeted my last tweet (or posted my last X)

By cock-up or conspiracy, I've tweeted my last tweet (or posted my last X)

October 31, 2023
Amelia Torode
Agencies remain silent on mounting religious tensions in wake of Israel-Hamas war

Agencies remain silent on mounting religious tensions in wake of Israel-Hamas war

October 26, 2023
Sabrina Sanchez
AGENCY
WPP: Mark Read has a long-term strategy to simplify the group

Mark Read: We haven’t been slow to simplify WPP, we’re dealing with Sorrell’s ‘30 years of inactivity’

October 26, 2023
Gideon Spanier
The Information
AGENCY
Havas's Xavier Rees on building network of lived experiences to fuel creativity

Havas's Xavier Rees on building network of lived experiences to fuel creativity

October 26, 2023
Ali Hanan
AGENCY
A view from Dave Trott: 20/20 hindsight

A view from Dave Trott: 20/20 hindsight

October 26, 2023
Dave Trott
‘Chexit’: Is there a scenario where the agency groups leave China?

‘Chexit’: Is there a scenario where the agency groups leave China?

October 25, 2023
Ian Whittaker
AGENCY
Veronica Wignall, co-director at Adfree Cities

Oily ads will continue to slip out of the ASA’s reach

October 25, 2023
Veronica Wignall
BRANDS
Mattel's Josh Silverman: "You didn’t see ‘pink core’, you saw "Barbie core"'

Mattel's Josh Silverman: "You didn’t see ‘pink core’, you saw "Barbie core"'

October 25, 2023
Charlotte Rawlings
The Information
AGENCY
Havas: Yannick Bolloré says he is 'quite optimistic' about the agency's business outlook

Yannick Bolloré: Why Havas was happy to pitch for Shell and the rise of ‘super-creativity’

October 25, 2023
Gideon Spanier
The Information
BRANDS
Unilever’s Aline Santos on putting inclusivity at the heart of brands and business

Unilever’s Aline Santos on putting inclusivity at the heart of brands and business

October 24, 2023
Ali Hanan
AGENCY
Lessons from Dunelm: winning the race to the top

Lessons from Dunelm: winning the race to the top

October 24, 2023
Tony Quinn
AGENCY
Britain needs help, not purpose-signalling

Britain needs help, not purpose-signalling

October 24, 2023
Josh Bullmore
Microsoft’s Kathleen Hall on the ‘days of labor’ that AI is already saving her marketing team

Microsoft’s Kathleen Hall on the ‘days of labor’ that AI is already saving her marketing team

October 23, 2023
Jessica Heygate
Nextdoor’s Heidi Andersen on combining revenue and marketing in her dual role

Nextdoor’s Heidi Andersen on combining revenue and marketing in her dual role

October 23, 2023
Bailey Calfee
The future of women at work

The future of women at work

October 23, 2023
Nishma Patel Robb
Starbucks’ Kyndra Russell on building customer loyalty

Starbucks’ Kyndra Russell on building customer loyalty

October 20, 2023
Alison Weissbrot
AGENCY
Do you have a future in advertising?

Do you have a future in advertising?

October 20, 2023
Jane Evans
AGENCY
Mickey Mouse is finally yours: what does it mean for the brand?

Mickey Mouse is finally yours: what does it mean for the brand?

October 20, 2023
Alejandro Arroyo and Selin Clayton
Spotify’s Ann Piper on connecting with multicultural, Gen Z audiences through music

Spotify’s Ann Piper on connecting with multicultural, Gen Z audiences through music

October 19, 2023
Sabrina Sanchez
Sue Unerman, chief transformation officer at EssenceMediacomX and global head of relevance at EM Creative Futures

Why we should all be more orca

October 19, 2023
Sue Unerman
Unpacking the delicate art of the unhinged social media mascot

Unpacking the delicate art of the unhinged social media mascot

October 19, 2023
Bailey Calfee
the Knowledge
The future is queer

The future is queer

October 19, 2023
Marty Davies
AGENCY
EE on rebuilding its brand from the inside out for a digital future

EE on rebuilding its brand from the inside out for a digital future

October 19, 2023
Imogen Watson
AGENCY
A view from Dave Trott: Parrot-fashion advertising

A view from Dave Trott: Parrot-fashion advertising

October 19, 2023
Dave Trott
Mastercard’s Raja Rajamannar on avoiding ‘instant rejection’ in gaming

Mastercard’s Raja Rajamannar on avoiding ‘instant rejection’ in gaming

October 18, 2023
Brandon Doerrer
AGENCY
Melissa Robertson: chief executive of Dark Horses

The ‘opportunity’ for menopause products

October 18, 2023
Melissa Robertson
MEDIA
Carolyn McCall: 'My mandate was to kick ITV into the future'

Carolyn McCall: 'My mandate was to kick ITV into the future'

October 18, 2023
Matt Barker
The Information
AGENCY
Kate Rowlinson: chief executive of EssenceMediacom UK

Why adland needs to sign up for Wacl’s new menopause policy

October 18, 2023
Kate Rowlinson
BRANDS
Oatly: is offering free advertising space for dairy industry to publish its climate footprint

Oatly on daring ‘big dairy’ to show off its climate hoofprint

October 18, 2023
Imogen Watson
MEDIA
Is the media agency model moving towards outcome-based payment?

Is the media agency model moving towards outcome-based payment?

October 17, 2023
Daniel Farey-Jones
AGENCY
Adland must reframe the creative narrative

Adland must reframe the creative narrative

October 17, 2023
Gideon Spanier
The Information
AGENCY
Javier Campopiano: 'This is a strong industry but sometimes we have to believe more'

Javier Campopiano: 'This is a strong industry but sometimes we have to believe more'

October 16, 2023
Gurjit Degun
The Information
AGENCY
Make everything a poster

Make everything a poster

October 16, 2023
Andy Nairn
Unfinished business: How adtech pioneer Brian O’Kelley is trying to solve the problems he created

Unfinished business: How adtech pioneer Brian O’Kelley is trying to solve the problems he created

October 13, 2023
Shawn Lim
AGENCY
Arthur Sadoun on UK's 'outstanding' creative account wins and ‘taking share’ from rivals

Arthur Sadoun on UK's 'outstanding' creative account wins and ‘taking share’ from rivals

October 12, 2023
Gideon Spanier
The Information
5 ways creative and media agencies can partner better

5 ways creative and media agencies can partner better

October 12, 2023
Lauren Ramaska
Some advertisers hit pause on social media amid flood of Israel-Hamas misinformation

Some advertisers hit pause on social media amid flood of Israel-Hamas misinformation

October 12, 2023
Jessica Heygate
BRANDS
What I learned from my party conference season debut

What I learned from my party conference season debut

October 12, 2023
Alex Hesz
AGENCY
A view from Dave Trott: How the strategy department was born

A view from Dave Trott: How the strategy department was born

October 12, 2023
Dave Trott
Can historically biased AI eventually help correct company bias?

Can historically biased AI eventually help correct company bias?

October 11, 2023
Lisa Lacy
the Knowledge
Navigating the ad world as a Jew during Israel’s crisis

Navigating the ad world as a Jew during Israel’s crisis

October 11, 2023
Craig Elimeliah
AGENCY
Channel 4: subverted 90s rave culture to hype up its Partygate docudrama

Private View: Warburtons, Sky Sports, Channel 4, The Guardian, Nike, Alzheimer's Research UK

October 11, 2023
David Wigglesworth and Jo Moore
Subscriber (exc free trials) only-content
AGENCY
Campaign's final quarterly print issue is a map of the future

Campaign's final quarterly print issue is a map of the future

October 11, 2023
Maisie McCabe
The Information
Getty Images

'From its launch in 1968, Campaign has been the jewel in Haymarket's crown'

October 11, 2023
Michael Heseltine
The Information
AGENCY
AI may be the future, but it’s winding back the clock on beauty and self-esteem

AI may be the future, but it’s winding back the clock on beauty and self-esteem

October 10, 2023
Malcolm Poynton
AGENCY
After five years of evolution, does WPP need to be more radical?

After five years of evolution, does WPP need to be more radical?

October 10, 2023
Gideon Spanier
The Information
AGENCY
'People like Nationwide but no-one thinks about it': the brand's modernisation path

'People like Nationwide but no-one thinks about it': the brand's modernisation path

October 09, 2023
Imogen Watson
The Information
BRANDS
Discover, don’t follow: how brands and artists can be more in sync

Discover, don’t follow: how brands and artists can be more in sync

October 09, 2023
Emilie Kannekens
It's time to redefine 'manning up'

It's time to redefine 'manning up'

October 09, 2023
James Fox
AGENCY
Why the fastest route to being interesting is to be wrong

Why the fastest route to being interesting is to be wrong

October 09, 2023
Richard Huntington
Creative pitches are getting smaller and more frequent

Creative pitches are getting smaller and more frequent

October 06, 2023
Alison Weissbrot
the Knowledge
How advertisers are funding record amounts of disinformation

How advertisers are funding record amounts of disinformation

October 06, 2023
Matthew Keegan
Anime is in style for brands eyeing Gen Z

Anime is in style for brands eyeing Gen Z

October 06, 2023
Sabrina Sanchez
the Knowledge
Hollie Powner: brand manager at Gen-Z marketing agency Seed

Brand experiences should feed into Gen Z’s obsession with feeling lucky

October 06, 2023
Hollie Powner
BRANDS
How gaming tech is transforming brand experience design

How gaming tech is transforming brand experience design

October 06, 2023
Colin Rivett
BRANDS
(Getty Images/BestForBest)

The UK public may be ready for mass social commerce, but are brands?

October 06, 2023
Nicky Palamarczuk and Darren Groucutt
How The Wall Street Journal is leveraging first-party data and ensuring brand safety for advertisers

How The Wall Street Journal is leveraging first-party data and ensuring brand safety for advertisers

October 05, 2023
Shawn Lim
Brands court Gen Z with anime as popularity surges

Brands court Gen Z with anime as popularity surges

October 05, 2023
Sabrina Sanchez
the Knowledge
AGENCY
John Horton

John Horton and the enduring power of art direction

October 05, 2023
Paul Burke
AGENCY
A view from Dave Trott: Advertising as crossword clues

A view from Dave Trott: Advertising as crossword clues

October 05, 2023
Dave Trott

The history of advertising in quite a few objects

History of advertising: No 195: Canter and Siegel's Green Card spam
Staff
Aug 03,2017

History of advertising: No 195: Canter and Siegel's Green Card spam