Media news

AGENCY
Agencies on the Agenda this week

Agencies on the Agenda this week

November 20, 2023
Ben Bold
The Information
Guardian chief advertising officer Imogen Fox reinforced the brand’s values - Scale, influence and integrity - as a unique ad formula. (Image Anna Gordon for The Guardian)

The Guardian beefs up banners and leans into cookieless future

November 16, 2023
Beau Jackson
BRANDS
Mecca Bingo: social ad starring Baga Chipz

ASA bans Mecca ad starring Baga Chipz for suggesting bingo boosts self-esteem

November 15, 2023
Ben Bold
BRANDS
Channel 4: CEOs and MPs in skid-marked pants cavort in obscene twerk-off

Channel 4: CEOs and MPs in skid-marked pants cavort in obscene twerk-off

November 06, 2023
Ben Bold
AGENCY
Sky Bet goes for the big freeze in first ad by Grey London

Sky Bet goes for the big freeze in first ad by Grey London

October 19, 2023
Beau Jackson
AGENCY
Winners will be given the chance to show their work at Outernet's Now Building on Tottenham Court Road

Evening Standard and Outernet London launch £1m ad-space prize celebrating London’s diversity

October 18, 2023
Beau Jackson
AGENCY
Merlin Entertainments: Chessington World of Adventure's Jumanji ride

Merlin Entertainments appoints global media agency

October 12, 2023
Ben Bold
The Information
AGENCY
DHSC: 'Every mind matters' ad campaign

ITV deploys machine learning to help brands target emotional moments in shows

October 10, 2023
Ben Bold
AGENCY
Giffgaff: becomes Big Brother's official network partner

Giffgaff to 'enter Big Brother house' with reactive TV campaign

October 06, 2023
Ben Bold
AGENCY
Kinesso: (from left) Stuart Lunn, Chloe Hawking and Seun Odeneye

IPG’s Kinesso reveals post-merger UK and Ireland leadership team

October 03, 2023
Ben Bold

Media analysis

ITV's commercial MD on 'making the magic happen'

The Information

Google turns 25: Can it still dominate the next decade?

'A real wake-up call': media agencies hold the power in the battle for a more sustainable world

Subscriber (exc free trials) only-content

Channel 4's 'peculiarly British' idents bring added emotion to a digital landscape

Media buyers react: TV is fine – let's stop separating linear and digital

Adland responds to mini-budget: 'An uncomfortable silver lining’

‘Work with us’ – Industry reacts as Truss appoints former media executive as culture secretary

Media opinion

TV is a glass-and-a-half full

Imogen Fox: 'Permacrisis' leaves people seeking joy in small things

The Women’s World Cup: social to the rescue?

From numbers to nuance: the shift needed for authentic media planning

The death of MTV News symbolises the end of an era

The HBO Max rebrand is not as dumb as you think

Awards season’s cultural talking points and the rule of the theatrical window

Is adspend funding an increase in LGBTQIA+ hate crime?