Opinion

Imposter syndrome and ‘frozen’ careers: how the pandemic is hitting adland’s women

The changes to work culture caused by Covid has knocked women’s confidence for six... Read more

Rise of VOD-only advertisers shows benefit of making TV easier to buy

ITV says 'hundreds' of brands have started buying video-on-demand ads only since the start of pandemic as it has rolled... Read more

What I’m doing to be a white ally

The much-maligned recent Commission on Racial Disparities report with its denial of institutional racism angered many. But on an individual... Read more

The future of work: more playtime?

One side effect of remote working has been lost moments of play. Without playtime, are we worse at our jobs?... Read more

TV is marketers' biggest opportunity – and threat

As ISBA pushes ahead with its plans for a cross-media measurement system – despite the TV broadcasters' hesitancy – the head of... Read more

A view from Dave Trott: Why we ignore humanity

AI must acknowledge all sectors of society to serve everyone fairly

As the industry increasingly embraces AI, it must examine the gender bias within it... Read more

Push what moves

It's the small, manageable moves within organisations, rather than big shifts in working practices, that can lead to fundamental change.... Read more

The Era of the Ear

The ad industry has long been obsessed with consumers' eyes, with discourse around eye-catching work pretty much standard. But thanks... Read more

10 considerations for hosting 'post covid' live experiences

Return of the 1990s: how brands of that era could get a boost from Gen Z nostalgia

Some brands that were popular in the 1990s, such as Gap and Benetton, are now struggling. Might they get a... Read more

Telegraph/Mail sales deal shows newsbrands can unite to survive

The Telegraph's decision to move display sales into DMG Media is about efficiency, rather than a reaction to declining print... Read more

Ad agencies will prosper again when they bring creativity and tech together

Creative agencies lost their way because they became separated from technology. Putting both disciplines at the centre of the business... Read more

Be a partner to FAANG gang, don't depend on them, in a platform world

Here are four ways for brands to take control of their destiny, Publicis Groupe's global CMO says... Read more

Adland's astonishing attitude on office work is more Goldman than Google

In the latest instalment of our Smarter Working series, about new ways of working after Covid, Jon Williams says progressive... Read more