Pride

AGENCY
UK Black Pride launches 15th anniversary campaign
Emmet McGonagle
August 14, 2020

UK Black Pride launches 15th anniversary campaign

Work created by Ogilvy UK.

UK Black Pride "This is me, this is home" by Ogilvy UK

UK Black Pride "This is me, this is home" by Ogilvy UK

Outvertising: initiative begins in September
July 09, 2020
Emmet McGonagle

Outvertising launches adland's first LGBT+ mentoring scheme

Channel 4 "#BeMoreRainbow" by 4Creative

Channel 4 "#BeMoreRainbow" by 4Creative

Channel 4 gives a voice to the rainbow to celebrate Pride and NHS
Emmet McGonagle
Jul 03,2020

Channel 4 gives a voice to the rainbow to celebrate Pride and NHS

Diesel: brand launched campaign during Pride month
Emmet McGonagle
Jun 30,2020

Positive LGBT+ representation in ads drops, but marketers don't see the problem

Starbucks: ad followed the journey of a transgender man
Emmet McGonagle
Jun 17,2020

Pride in London warns silent brands: 'The LGBT+ community will remember'

Converse: brand's fifth year celebrating Pride Month
Emmet McGonagle
Jun 01,2020

Fashion and beauty brands fly the flag for Pride Month

Straight talk: outing adland's homophobia
John Osborne & Rickie Marsden
Jun 27,2019

Straight talk: outing adland's homophobia

The best and worst of Pride brand activity: Hilton, Levi's, SodaStream and more
Orianna Rosa Royle
Jun 07,2019

The best and worst of Pride brand activity: Hilton, Levi's, SodaStream and more

Budweiser hosts series of events celebrating Pride in London
Fayola Douglas
Jun 04,2019

Budweiser hosts series of events celebrating Pride in London

Heathrow, Coca-Cola, Volvo and more: here's what's happening for Pride
Staff
Jul 09,2018

Heathrow, Coca-Cola, Volvo and more: here's what's happening for Pride

Gay Times/All Out "Gok's global Pride makeover" by Karmarama
Jul 06,2018

Gay Times/All Out "Gok's global Pride makeover" by Karmarama

Meet 100 LGBT+ creative trailblazers redefining the industry
Nicola Kemp
Jul 05,2018

Meet 100 LGBT+ creative trailblazers redefining the industry

Skittles "Give the rainbow" by Adam & Eve/DDB
Jun 29,2018

Skittles "Give the rainbow" by Adam & Eve/DDB

Stonewall "Come out for LGBT" by Mr President
Jun 29,2018

Stonewall "Come out for LGBT" by Mr President

Pick of the week: Pride in London's stirring campaign reveals the purpose behind the party
Brittaney Kiefer
Jun 28,2018

Pick of the week: Pride in London's stirring campaign reveals the purpose behind the party

O2's
Suzanne Bidlake
Jun 27,2018

O2's "Oops!" sweeps up at 2018 Outdoor Media Awards

Three lessons to help brands cut through the rainbow during Pride
Matthew Waksman
Jun 27,2018

Three lessons to help brands cut through the rainbow during Pride

Snap, Instagram and Spotify go big for Cannes Lions 2018
Gurjit Degun
Jun 25,2018

Snap, Instagram and Spotify go big for Cannes Lions 2018

Ad industry's LGBT+ network challenges brands and agencies to reimagine ads for a diverse audience
Emily Tan
Jun 25,2018

Ad industry's LGBT+ network challenges brands and agencies to reimagine ads for a diverse audience

'Skip ad, Skip ad industry, Skip brand: We're in trouble. But trouble is inspiring'
Nils Leonard
Jun 25,2018

'Skip ad, Skip ad industry, Skip brand: We're in trouble. But trouble is inspiring'

Pride in London "Pride matters" by BMB
Jun 21,2018

Pride in London "Pride matters" by BMB

Pride in London remakes 'Somewhere Over the Rainbow' in moving portrait of defiance
Brittaney Kiefer
Jun 21,2018

Pride in London remakes 'Somewhere Over the Rainbow' in moving portrait of defiance

'Stop sensationalising sexuality': how to improve the representation of LGBT+ people in the media
Nicola Kemp
Jun 13,2018

'Stop sensationalising sexuality': how to improve the representation of LGBT+ people in the media

Why Ben & Jerry's created a water-light rainbow hologram in Poland
Gurjit Degun
Jun 11,2018

Why Ben & Jerry's created a water-light rainbow hologram in Poland

Smirnoff celebrates female bouncers and trans bartenders in Lad Bible partnership
Simon Gwynn
Jun 01,2018

Smirnoff celebrates female bouncers and trans bartenders in Lad Bible partnership

Brand slam: Just Eat vs Deliveroo
Kim Benjamin
May 31,2018

Brand slam: Just Eat vs Deliveroo

TransPennine Express "Where next?" by WCRS
May 30,2018

TransPennine Express "Where next?" by WCRS

Outdoor Media Awards 2018 shortlists 22 brands
Suzanne Bidlake
May 15,2018

Outdoor Media Awards 2018 shortlists 22 brands

School Reports 2018 [Extended edition]: Karmarama
Apr 23,2018

School Reports 2018 [Extended edition]: Karmarama

Pitch update: Sky, Cathay Pacific, Camelot, and more
Staff
Mar 29,2018

Pitch update: Sky, Cathay Pacific, Camelot, and more

Celebrate difference: 'the time for getting it right is now'
Phil Clements
Mar 28,2018

Celebrate difference: 'the time for getting it right is now'

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CASE STUDIES

AGENCY
Currys PC World found the perfect pitch for young headphone buyers

Currys PC World found the perfect pitch for young headphone buyers

April 07, 2020
Jennifer Small
AGENCY
Old-school art and digital disruption unite for Airbnb's 'Night at the Louvre'

Old-school art and digital disruption unite for Airbnb's 'Night at the Louvre'

January 30, 2020
Ben Bold
Carlsberg embraces the trolls and admits it was 'probably' not the best

Carlsberg embraces the trolls and admits it was 'probably' not the best

November 29, 2019
Matthew Chapman
Viva la Vulva was built around one central insight: most women are embarrassed of their vulva

In praise of the vulva: Bodyform and AMV used creativity to subvert shame

November 01, 2019
Sara Spary
Baseball's successful pitch to UK sports fans

Baseball's successful pitch to UK sports fans

October 04, 2019
Kim Benjamin
Yorkshire Tea got some proper celebrity glitz to take on rivals

Yorkshire Tea got some proper celebrity glitz to take on rivals

September 06, 2019
Ben Bold
BRANDS
Helping the nation fall back in love with Cadbury via 'Mum's birthday'

Helping the nation fall back in love with Cadbury via 'Mum's birthday'

February 26, 2019
Ben Bold
AGENCY
KFC: A very fcking clever campaign

KFC: A very fcking clever campaign

November 21, 2018
Alex Brownsell
BRANDS
How Dorset Cereals' campsite takeovers took breakfast to another level

How Dorset Cereals' campsite takeovers took breakfast to another level

October 19, 2018
Kim Benjamin
BRANDS
How Hotpoint turned to Jamie Oliver for food waste mission

How Hotpoint turned to Jamie Oliver for food waste mission

October 10, 2018
Yasmin Arrigo