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MEFA Diversity & Inclusion Awards 2023: What makes a winner?

MEFA Diversity & Inclusion Awards 2023: What makes a winner?

Promoted

Added 31 hours ago
Heard the latest?/Time to turn the dial on audio

Heard the latest?/Time to turn the dial on audio

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Added 33 hours ago
Fandom hub: level up your fan strategy

Fandom hub: level up your fan strategy

December 01, 2023
Get in on the hype: Insights on fandom for UK brands

Get in on the hype: Insights on fandom for UK brands

November 28, 2023
EE swipes TV creativity award

EE swipes TV creativity award

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November 27, 2023
AllBright launches marketing campaign as it plans global expansion

AllBright launches marketing campaign as it plans global expansion

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November 24, 2023
Talking Tracks: Supercharge your performance on TikTok

Talking Tracks: Supercharge your performance on TikTok

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November 24, 2023
3 great ads I had nothing to do with – #69 with Pablo’s Dan Watts

3 great ads I had nothing to do with – #69 with Pablo’s Dan Watts

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November 24, 2023
Unlock the future with in-game advertising

Unlock the future with in-game advertising

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November 24, 2023
Meet the 2023 Amazon Ads Partner Awards winners

Meet the 2023 Amazon Ads Partner Awards winners

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November 23, 2023
Watch: Christmas Ads Unwrapped Ep.2

Watch: Christmas Ads Unwrapped Ep.2

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November 21, 2023
Behind the Screens: “Streaming in the FAST lane” with BBC Studios’ Kasia Jablonska

Behind the Screens: “Streaming in the FAST lane” with BBC Studios’ Kasia Jablonska

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November 17, 2023
Entertainment drives impact: what 2024 holds in store for brands on TikTok

Entertainment drives impact: what 2024 holds in store for brands on TikTok

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November 17, 2023
Vote NOW for your favourite Audio Ad of 2023

Vote NOW for your favourite Audio Ad of 2023

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November 16, 2023
Watch: Christmas Ads Unwrapped Ep.1

Watch: Christmas Ads Unwrapped Ep.1

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November 14, 2023
Game changers: Capturing the attention of on-demand sports fans

Game changers: Capturing the attention of on-demand sports fans

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November 08, 2023
Want a better tomorrow? Enter the IPA iList now

Want a better tomorrow? Enter the IPA iList now

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November 07, 2023
Behind the Screens: “In TV we trust?” with Lloyds Banking Group’s Sam Hunt

Behind the Screens: “In TV we trust?” with Lloyds Banking Group’s Sam Hunt

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October 31, 2023
It’s time to redesign how we work. This is how.

It’s time to redesign how we work. This is how.

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October 30, 2023
Why you need to be at TikTok's ForYou Summit UK

Why you need to be at TikTok's ForYou Summit UK

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October 26, 2023
MEDIA
Secrets of High Net Worth individuals

Secrets of High Net Worth individuals

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October 26, 2023
Meet the 2023 Ocean winners

Meet the 2023 Ocean winners

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October 24, 2023
Franchises are booming. This is how to take advantage

Franchises are booming. This is how to take advantage

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October 23, 2023
3 great ads I had nothing to do with – #68 with Laura Jordan Bambach

3 great ads I had nothing to do with – #68 with Laura Jordan Bambach

October 20, 2023
Personal AND profitable - the retail media deal

Personal AND profitable - the retail media deal

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October 20, 2023
Behind the Screens: A CTV masterclass with giffgaff’s Georgina Bramall

Behind the Screens: A CTV masterclass with giffgaff’s Georgina Bramall

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October 16, 2023
Lasting impressions: lessons from hand-painted advertising

Lasting impressions: lessons from hand-painted advertising

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October 13, 2023
Frank Skinner’s dream sponsor revealed and how to make truly effective audio ads: Tuning In 2023’s best bits

Frank Skinner’s dream sponsor revealed and how to make truly effective audio ads: Tuning In 2023’s best bits

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October 03, 2023
Temperature check: How does your brand use social media in 2023?

Temperature check: How does your brand use social media in 2023?

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September 27, 2023
From long-form content to long-term success

From long-form content to long-term success

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September 26, 2023
Naren Patel on why “the industry needs the MEFA Awards”

Naren Patel on why “the industry needs the MEFA Awards”

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September 22, 2023
5 things we learnt from Samsung Ads’ latest TV report

5 things we learnt from Samsung Ads’ latest TV report

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September 21, 2023
3 great ads I had nothing to do with – #67 with Shelley Smoler

3 great ads I had nothing to do with – #67 with Shelley Smoler

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September 19, 2023
The power of visual storytelling

The power of visual storytelling

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September 18, 2023
5 summer TV belters

5 summer TV belters

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September 13, 2023
Amazon Ads Partner Awards reveal 2023 finalists

Amazon Ads Partner Awards reveal 2023 finalists

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September 12, 2023
AI’s role in helping marketers encourage brand action on sustainability

AI’s role in helping marketers encourage brand action on sustainability

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September 07, 2023
DMEXCO 2023: Shaping the future of digital marketing

DMEXCO 2023: Shaping the future of digital marketing

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August 24, 2023
Maximizing data’s value as an enterprise asset

Maximizing data’s value as an enterprise asset

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August 23, 2023
Powering player performance: The role of snacks & drinks in gaming

Powering player performance: The role of snacks & drinks in gaming

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August 16, 2023
Channel your inner badger

Channel your inner badger

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August 01, 2023
A new era of media planning and buying

A new era of media planning and buying

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July 31, 2023
3 great ads I had nothing to do with - #66 with Nick Hallbery

3 great ads I had nothing to do with - #66 with Nick Hallbery

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July 31, 2023
Cadbury hits sweet spot to win TV creativity award

Cadbury hits sweet spot to win TV creativity award

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July 26, 2023
Powering the future: how Meta and machine learning can supercharge your brand

Powering the future: how Meta and machine learning can supercharge your brand

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July 24, 2023
Thinkbox TV Planning Awards 2023: The results

Thinkbox TV Planning Awards 2023: The results

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July 13, 2023
TV’s summer scorchers

TV’s summer scorchers

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July 11, 2023
Fear not: 8 ways that generative AI can help advertisers

Fear not: 8 ways that generative AI can help advertisers

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July 03, 2023
B2B Branding: A strategic advantage in uncertain times

B2B Branding: A strategic advantage in uncertain times

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June 30, 2023
Why creative is key to unleashing addressable TV’s potential

Why creative is key to unleashing addressable TV’s potential

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June 30, 2023
Why brands should care about ethnicity

Why brands should care about ethnicity

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June 30, 2023
“One-offs do not work”: How brands can play in culture

“One-offs do not work”: How brands can play in culture

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June 30, 2023
How Vanish’s Autism campaign made the world a better place

How Vanish’s Autism campaign made the world a better place

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June 29, 2023
Indie and Proud: Advance

Indie and Proud: Advance

June 29, 2023
Indie and Proud. The World's Top Independent Agencies

Indie and Proud. The World's Top Independent Agencies

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June 29, 2023
“The TV ecosystem will thrive through working together”

“The TV ecosystem will thrive through working together”

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June 29, 2023
“Not all demographics are created equal”

“Not all demographics are created equal”

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June 29, 2023
“We’re seeing really interesting innovations in data-powered creative”

“We’re seeing really interesting innovations in data-powered creative”

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June 29, 2023
“Think about the business outcomes you’re trying to drive”

“Think about the business outcomes you’re trying to drive”

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June 29, 2023
“Make every impression work for you”

“Make every impression work for you”

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June 29, 2023
“The more we get into the consumer mindset, we’re going to see better results”

“The more we get into the consumer mindset, we’re going to see better results”

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June 29, 2023
Indie and Proud: Zambezi

Indie and Proud: Zambezi

June 29, 2023
Indie and Proud: The Shipyard

Indie and Proud: The Shipyard

June 29, 2023
Indie and Proud: R&R Partners

Indie and Proud: R&R Partners

June 29, 2023
Indie and Proud: Odysseus Arms

Indie and Proud: Odysseus Arms

June 29, 2023
Indie and Proud: Moroch

Indie and Proud: Moroch

June 29, 2023
Indie and Proud: Fuse Create

Indie and Proud: Fuse Create

June 29, 2023
Indie and Proud: Ardmore

Indie and Proud: Ardmore

June 29, 2023
Indie and Proud: Ampersand Advisory

Indie and Proud: Ampersand Advisory

June 29, 2023
Indie and Proud: Ammunition

Indie and Proud: Ammunition

June 29, 2023
Unlocking the creative potential of technology: How data inspires innovation

Unlocking the creative potential of technology: How data inspires innovation

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June 29, 2023
8 billion sources of innovation

8 billion sources of innovation

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June 29, 2023
Why your one-size-fits-all gamer strategy doesn't work

Why your one-size-fits-all gamer strategy doesn't work

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June 29, 2023
Communities and the new era of brand influence

Communities and the new era of brand influence

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June 28, 2023
3 great ads is back! Watch #65 Neverland’s Noel Bunting

3 great ads is back! Watch #65 Neverland’s Noel Bunting

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June 27, 2023
Programmatic OOH outperforms online effectiveness

Programmatic OOH outperforms online effectiveness

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June 26, 2023
The long and short of it: secrets to marketing effectiveness

The long and short of it: secrets to marketing effectiveness

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June 25, 2023
"Machines will have to recognise they have a master"

"Machines will have to recognise they have a master"

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June 24, 2023
“Only as good as the creativity that goes in” Growth in a new era

“Only as good as the creativity that goes in” Growth in a new era

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June 23, 2023
The topics everybody's talking about at Cannes this year

The topics everybody's talking about at Cannes this year

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June 22, 2023
How retail media is scaling the walled gardens

How retail media is scaling the walled gardens

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June 22, 2023
Talking track: Getting performance creative right

Talking track: Getting performance creative right

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June 22, 2023
Programmatic direct mail doubles conversion rate for sustainable-products subscription service

Programmatic direct mail doubles conversion rate for sustainable-products subscription service

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June 21, 2023
10 reasons programmatic DOOH is the hottest channel right now

10 reasons programmatic DOOH is the hottest channel right now

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June 15, 2023
AI 2.0: redefining possible

AI 2.0: redefining possible

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June 15, 2023
Reach like never before

Reach like never before

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June 14, 2023
3 ways to enhance your digital ad accuracy for better ROI and lower costs

3 ways to enhance your digital ad accuracy for better ROI and lower costs

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June 13, 2023
BBC Studios Social: amplifying your brand through original content

BBC Studios Social: amplifying your brand through original content

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June 13, 2023
Does sustainability influence media choice? Brands have their say

Does sustainability influence media choice? Brands have their say

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June 12, 2023
Fighting the Good Fight: How Vanish created a product story that really mattered.

Fighting the Good Fight: How Vanish created a product story that really mattered.

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June 08, 2023
How to deliver DE&I holistically – experts from PubMatic, The Barber Shop, GroupM, and Omnicom Media UK discuss

How to deliver DE&I holistically – experts from PubMatic, The Barber Shop, GroupM, and Omnicom Media UK discuss

Promoted

June 07, 2023
Image credit: Holly Smith

Why climate literacy will be THE differentiator for the event leaders of tomorrow

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June 07, 2023
Getting peak season ready with TikTok

Getting peak season ready with TikTok

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May 30, 2023
Vanish’s moving mini-doc wins TV creativity award

Vanish’s moving mini-doc wins TV creativity award

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May 30, 2023
Campaign special podcast: Let’s talk about Amazon Ads

Campaign special podcast: Let’s talk about Amazon Ads

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May 30, 2023
Uniting brand and performance: How to survive the cost-of-living crisis

Uniting brand and performance: How to survive the cost-of-living crisis

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May 24, 2023
Striking a balance: Linear or connected TV for turbulent times?

Striking a balance: Linear or connected TV for turbulent times?

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May 22, 2023
Gift cards as marketing tools: 4 myths busted

Gift cards as marketing tools: 4 myths busted

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May 16, 2023
(Image: WPP)

From minority to majority: ethnicity and the consumer experience

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May 15, 2023
Marketing in the Age of AI: Five Ways To Harness The Power Of Generative AI

Marketing in the Age of AI: Five Ways To Harness The Power Of Generative AI

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May 11, 2023
“We’ve supercharged search”

“We’ve supercharged search”

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May 09, 2023
The rise of integrated live media....

The rise of integrated live media....

Promoted

May 02, 2023
Elevate Impact: Unlocking brand insight at Live Events

Elevate Impact: Unlocking brand insight at Live Events

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April 25, 2023
Cannes Lions insider insight

Cannes Lions insider insight

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April 21, 2023
Is decarbonised media a reality or a pipe dream? – experts from PubMatic, SeenThis, Tribaldata and The Responsible Marketing Agency discuss

Is decarbonised media a reality or a pipe dream? – experts from PubMatic, SeenThis, Tribaldata and The Responsible Marketing Agency discuss

Promoted

April 18, 2023
How AI can manage your assets so you don’t have to

How AI can manage your assets so you don’t have to

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April 13, 2023
Ambition and power: How the London Stock Exchange Group rebranded

Ambition and power: How the London Stock Exchange Group rebranded

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April 12, 2023
How Amazon Ads partners delivered success

How Amazon Ads partners delivered success

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April 12, 2023
Why the cost of living crisis is an opportunity marketers can’t miss

Why the cost of living crisis is an opportunity marketers can’t miss

Promoted

April 11, 2023
Discover BBC Studios Social: transforming digital advertising and content partnerships

Discover BBC Studios Social: transforming digital advertising and content partnerships

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April 06, 2023
Thinkbox TV Planning Awards judges revealed

Thinkbox TV Planning Awards judges revealed

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April 04, 2023
How to move others with our words

How to move others with our words

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April 04, 2023
Six things brands should know before investing in gaming platforms

Six things brands should know before investing in gaming platforms

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March 28, 2023
None of this bothers me

None of this bothers me

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March 27, 2023
Cannes Lions insider insight

Cannes Lions insider insight

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March 24, 2023
What do you need to know about TV advertising?

What do you need to know about TV advertising?

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March 21, 2023
McDonald’s raises eyebrows and scoops TV creativity award

McDonald’s raises eyebrows and scoops TV creativity award

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March 21, 2023
How TV is driving FMCG sales and can now prove it

How TV is driving FMCG sales and can now prove it

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March 20, 2023
Why TV advertising needs to inspire if it’s to resonate

Why TV advertising needs to inspire if it’s to resonate

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March 17, 2023
How to maximise the impact of your investment in digital and performance

How to maximise the impact of your investment in digital and performance

Promoted

March 17, 2023
Campaign special podcast: Can retail media help brands navigate risk in uncertain times?

Campaign special podcast: Can retail media help brands navigate risk in uncertain times?

Promoted

March 14, 2023
Total recall: How the brain responds to addressable TV ads

Total recall: How the brain responds to addressable TV ads

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March 13, 2023
How to create a better future for all

How to create a better future for all

Promoted

March 09, 2023
TV’s winter warmers

TV’s winter warmers

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March 03, 2023
The 7 benefits of joining first-party data with addressable TV

The 7 benefits of joining first-party data with addressable TV

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March 02, 2023
5 ways YouTube is changing the media landscape

5 ways YouTube is changing the media landscape

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March 02, 2023
Live in the moment: why live content resonates with the behaviours of Gen Z

Live in the moment: why live content resonates with the behaviours of Gen Z

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March 01, 2023
How in-housing your content can drive ROI

How in-housing your content can drive ROI

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February 28, 2023
Why free streaming platforms are the next big TV opportunity

Why free streaming platforms are the next big TV opportunity

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February 27, 2023
Marketing superpowers and becoming a forward-facing brand

Marketing superpowers and becoming a forward-facing brand

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February 27, 2023
Ikea’s “Trailblazing Mail” delivers best ROI of the year

Ikea’s “Trailblazing Mail” delivers best ROI of the year

Promoted

February 27, 2023
A modern love story

A modern love story

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February 13, 2023
Not if but how: MG OMD’s winning approach to AV planning

Not if but how: MG OMD’s winning approach to AV planning

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February 06, 2023
Marketers need to be smarter about strategy if they are to thrive in a turbulent 2023

Marketers need to be smarter about strategy if they are to thrive in a turbulent 2023

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February 03, 2023
Independent creative chiefs on turning attention into sales

Independent creative chiefs on turning attention into sales

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February 02, 2023
Event data: The missing piece in your marketing puzzle

Event data: The missing piece in your marketing puzzle

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February 01, 2023
Here’s how the UK government built its own international B2B marketing model

Here’s how the UK government built its own international B2B marketing model

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February 01, 2023
How Audi, Disney & Danone reach high-value consumers with Waze

How Audi, Disney & Danone reach high-value consumers with Waze

Promoted

January 31, 2023
Always believe: the indestructible power of radio for brands

Always believe: the indestructible power of radio for brands

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January 31, 2023
How to engage emerging audiences with Twitch

How to engage emerging audiences with Twitch

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January 31, 2023
Closing the gap: keeping pace with today’s TV consumer

Closing the gap: keeping pace with today’s TV consumer

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January 30, 2023
When the R word spells opportunity

When the R word spells opportunity

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January 30, 2023
Want to know the real value of brands? Step this way

Want to know the real value of brands? Step this way

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January 18, 2023
How TV helps brands jump over the moon

How TV helps brands jump over the moon

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January 16, 2023
Five reasons marketers should be cheerful in 2023

Five reasons marketers should be cheerful in 2023

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January 12, 2023
Havas wins TV creativity award for Asda

Havas wins TV creativity award for Asda

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January 06, 2023
All you want to know about search but are afraid to ask

All you want to know about search but are afraid to ask

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December 23, 2022
HSBC’s Katherine Lamb on how purpose builds brand value in B2B

HSBC’s Katherine Lamb on how purpose builds brand value in B2B

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December 21, 2022
Why your 2023 marketing strategy needs events

Why your 2023 marketing strategy needs events

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December 20, 2022
Anne With Damgaard: “It should be as easy to buy a container as it is to book an airline ticket”

Anne With Damgaard: “It should be as easy to buy a container as it is to book an airline ticket”

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December 19, 2022
TV’s festive ad crackers

TV’s festive ad crackers

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December 15, 2022
Vote for your favourite Audio Ad of the Year

Vote for your favourite Audio Ad of the Year

Promoted

December 13, 2022
It’s time to shake up your digital supply chain

It’s time to shake up your digital supply chain

Promoted

December 13, 2022
Diversity Unlocks Discovery: how brands can connect with new communities

Diversity Unlocks Discovery: how brands can connect with new communities

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December 12, 2022
Why ad-supported VOD can deliver in an economic crisis

Why ad-supported VOD can deliver in an economic crisis

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December 12, 2022
Five event trends for 2023 – and what they mean for your marketing strategy

Five event trends for 2023 – and what they mean for your marketing strategy

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December 09, 2022
From following marketing trends to creating them — a digital, mobile-led future is already emerging in APAC

From following marketing trends to creating them — a digital, mobile-led future is already emerging in APAC

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December 07, 2022
Connected commerce: tips to turbo-charge retail media

Connected commerce: tips to turbo-charge retail media

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December 06, 2022
Purpose in action: How Given and the John Lewis Partnership brought purpose to life

Purpose in action: How Given and the John Lewis Partnership brought purpose to life

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December 05, 2022
Finally, the science to guide great poster design

Finally, the science to guide great poster design

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December 01, 2022
Why we’re getting CTV insight wrong

Why we’re getting CTV insight wrong

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December 01, 2022
Culture's changed. Has your marketing?

Culture's changed. Has your marketing?

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November 30, 2022
Red-hot retail media: how brands can hop on the customer journey

Red-hot retail media: how brands can hop on the customer journey

Promoted

November 29, 2022
When human emotion unlocks the power of marketers’ data

When human emotion unlocks the power of marketers’ data

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November 29, 2022
TikTok Announces Winners of inaugural TikTok Awards

TikTok Announces Winners of inaugural TikTok Awards

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November 28, 2022
How to build a marketing renaissance

How to build a marketing renaissance

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November 28, 2022
A brand’s guide to reaching in-car consumers

A brand’s guide to reaching in-car consumers

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November 28, 2022
How to win in a changing B2B marketplace

How to win in a changing B2B marketplace

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November 23, 2022
How brands and agencies can shape the digital future

How brands and agencies can shape the digital future

Promoted

November 23, 2022
Stepping up on sustainability: marketing’s critical role in behaviour change

Stepping up on sustainability: marketing’s critical role in behaviour change

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November 22, 2022
Rethink your pyramid - and win the loyalty game

Rethink your pyramid - and win the loyalty game

Promoted

November 22, 2022
People’s Postcode Lottery: mail that’s worthy - and works

People’s Postcode Lottery: mail that’s worthy - and works

Promoted

November 22, 2022
Meet the Amazon Ads Partner Awards Winners 2022

Meet the Amazon Ads Partner Awards Winners 2022

Promoted

November 21, 2022
Radiocentre launches new Audio Ad of the Year Award

Radiocentre launches new Audio Ad of the Year Award

Promoted

November 14, 2022
A harvest of top TV ads

A harvest of top TV ads

Promoted

November 04, 2022
How Waze drives footfall for retailers

How Waze drives footfall for retailers

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November 04, 2022
How to build the right marketing ecosystem

How to build the right marketing ecosystem

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November 04, 2022
Eight ways to maximise digital out of home

Eight ways to maximise digital out of home

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November 03, 2022
3 things to do before setting your 2023 strategy

3 things to do before setting your 2023 strategy

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October 27, 2022
Influencer marketing: time to grasp the opportunity?

Influencer marketing: time to grasp the opportunity?

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October 24, 2022
What the next era of growth means for your marketing

What the next era of growth means for your marketing

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October 19, 2022
Seven steps to demystifying the metaverse

Seven steps to demystifying the metaverse

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October 13, 2022
Mail: the new disruptor

Mail: the new disruptor

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October 13, 2022
Agency-client communication sucks. Here’s how to change it

Agency-client communication sucks. Here’s how to change it

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October 11, 2022
Measure for measure: 9 pointers for the future of TV advertising

Measure for measure: 9 pointers for the future of TV advertising

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October 04, 2022
Marketers tapping into digital for long term brand building

Marketers tapping into digital for long term brand building

Promoted

September 27, 2022
EE's "Not Her Problem" wins TV creativity award

EE's "Not Her Problem" wins TV creativity award

Promoted

September 27, 2022
“Trailblazing Mail” opens for entries

“Trailblazing Mail” opens for entries

Promoted

September 26, 2022
Do the unexpected – and reap the rewards

Do the unexpected – and reap the rewards

Promoted

September 06, 2022
DMEXCO returns to set the digital agenda

DMEXCO returns to set the digital agenda

Promoted

August 11, 2022
Lessons from Cannes Lions: Diversity, Equity & Inclusion in every sphere

Lessons from Cannes Lions: Diversity, Equity & Inclusion in every sphere

Promoted

July 25, 2022
Lessons from Cannes Lions: Sustainability at every touchpoint

Lessons from Cannes Lions: Sustainability at every touchpoint

Promoted

July 25, 2022
Try harder, go faster

Try harder, go faster

Promoted

July 21, 2022
Ever fancied starting up your own bank? Well, here’s how

Ever fancied starting up your own bank? Well, here’s how

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July 20, 2022
Five ways to make small spend have a big impact

Five ways to make small spend have a big impact

Promoted

July 20, 2022
"Throw ideas at the wall and see what works"

"Throw ideas at the wall and see what works"

July 15, 2022
How to make inclusion and diversity part of your everyday media strategy

How to make inclusion and diversity part of your everyday media strategy

Promoted

July 12, 2022
Why your brand needs to be all things to all people

Why your brand needs to be all things to all people

Promoted

July 12, 2022
Budweiser takes silver at Cannes for its creative use of renewable energy

Budweiser takes silver at Cannes for its creative use of renewable energy

Promoted

July 08, 2022
How can we create purpose-driven campaigns with a genuine social impact?

How can we create purpose-driven campaigns with a genuine social impact?

Promoted

July 08, 2022
Meet your audience in their moment with Amazon Ads

Meet your audience in their moment with Amazon Ads

Promoted

July 07, 2022
Thinkbox TV Planning Awards 2022: The results

Thinkbox TV Planning Awards 2022: The results

Promoted

July 07, 2022
How is Meta meeting your business needs?

How is Meta meeting your business needs?

Promoted

July 05, 2022
The making of The Marketing Manifesto: Cannes summit

The making of The Marketing Manifesto: Cannes summit

Promoted

June 29, 2022
As TV content takes ever greater risks, so should TV advertising

As TV content takes ever greater risks, so should TV advertising

Promoted

June 28, 2022
How can advertisers and publishers join forces to beat the Adtech Tax?

How can advertisers and publishers join forces to beat the Adtech Tax?

Promoted

June 27, 2022
Candid in Cannes: The future of creativity

Candid in Cannes: The future of creativity

Promoted

June 27, 2022
Candid in Cannes: A welcome return to the Croisette

Candid in Cannes: A welcome return to the Croisette

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June 27, 2022
Candid in Cannes: The rise of converged TV

Candid in Cannes: The rise of converged TV

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June 27, 2022
Candid in Cannes: Innovation in cross-platform measurement

Candid in Cannes: Innovation in cross-platform measurement

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June 27, 2022
Candid in Cannes: How to unleash the power of creative optimisation

Candid in Cannes: How to unleash the power of creative optimisation

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June 27, 2022
Candid in Cannes: Marketers and media reimagine the future of TV advertising

Candid in Cannes: Marketers and media reimagine the future of TV advertising

Promoted

June 27, 2022
How contextual advertising drives attention and avoids irritating consumers

How contextual advertising drives attention and avoids irritating consumers

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June 27, 2022
The best of British creativity is back

The best of British creativity is back

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June 24, 2022
Don't forget: funny is your brand superpower

Don't forget: funny is your brand superpower

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June 24, 2022
How cross-border collaboration can boost brands – while being a force for good

How cross-border collaboration can boost brands – while being a force for good

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June 24, 2022
Left to right: Mark Brennan, Allianz Ireland; Tanja Grubner, Essity; Ryan Cook, Criteo; Crystal Malachias, ITB Worldwide; Julia Doleman, Entain; Alice Moore, Reckitt; Maisie McCabe, Campaign; Giles Hedger, Diageo

“Make sure your strategy is creative, and your creative is strategic”

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June 24, 2022
How to move from personal to personified advertising

How to move from personal to personified advertising

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June 24, 2022
Creativity builds trust

Creativity builds trust

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June 24, 2022
Inside Campaign's 2022 Cannes beach party...

Inside Campaign's 2022 Cannes beach party...

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June 23, 2022
How to get the best out of influencers

How to get the best out of influencers

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June 23, 2022
Sustainability silos don’t lead to action

Sustainability silos don’t lead to action

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June 23, 2022
What to do when the cookie crumbles

What to do when the cookie crumbles

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June 22, 2022
“Christmas ads? A thing of the past”

“Christmas ads? A thing of the past”

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June 22, 2022
The future of seamless shopping

The future of seamless shopping

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June 22, 2022
Are grandpa’s media habits so different from Gen-Z’s?

Are grandpa’s media habits so different from Gen-Z’s?

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June 16, 2022
Adland: what’s hot and what’s not

Adland: what’s hot and what’s not

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June 16, 2022
Want to build better marketing? Calling indie agencies and brands at Cannes

Want to build better marketing? Calling indie agencies and brands at Cannes

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June 14, 2022
How can straight white men be real diversity champions?

How can straight white men be real diversity champions?

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June 13, 2022
Keeping brands safe in an expanding media ecosystem

Keeping brands safe in an expanding media ecosystem

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June 13, 2022
How can gaming brands build authentic experiential marketing?

How can gaming brands build authentic experiential marketing?

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June 13, 2022
Access Cannes Lions, wherever you are in the world

Access Cannes Lions, wherever you are in the world

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June 13, 2022
Creating a sustainable media ecosystem to maintain impact in years to come

Creating a sustainable media ecosystem to maintain impact in years to come

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June 10, 2022
Campaign editors chair must-see sessions at Cannes

Campaign editors chair must-see sessions at Cannes

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June 09, 2022
Masters of the metaverse

Masters of the metaverse

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June 07, 2022
Register your interest: TV the next episode

Register your interest: TV the next episode

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June 07, 2022
Assessing influencer marketing: It’s all about connection

Assessing influencer marketing: It’s all about connection

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June 06, 2022
How to make decisions for an uncertain future

How to make decisions for an uncertain future

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June 06, 2022
Three building blocks of a good customer journey

Three building blocks of a good customer journey

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May 30, 2022
How to survive and thrive in the e-commerce jungle

How to survive and thrive in the e-commerce jungle

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May 30, 2022
Say hello to the ‘workday consumer’

Say hello to the ‘workday consumer’

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May 30, 2022
SAS' Patrick Xhonneux on marketing’s uncertainty principles

SAS' Patrick Xhonneux on marketing’s uncertainty principles

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May 25, 2022
Thinkbox TV Planning Awards finalists revealed

Thinkbox TV Planning Awards finalists revealed

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May 23, 2022
Shopability: the 3 fundamentals you need to know

Shopability: the 3 fundamentals you need to know

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May 12, 2022
4 TV ads to put a spring in your step

4 TV ads to put a spring in your step

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May 06, 2022
Liz Barnsdale IPA iList 2022

Liz Barnsdale IPA iList 2022

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May 04, 2022
Leila Siddiqi IPA iList 2022

Leila Siddiqi IPA iList 2022

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May 04, 2022
Annie Gallimore IPA iList 2022

Annie Gallimore IPA iList 2022

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May 04, 2022
Gerald Appau-Bonsu IPA iList 2022

Gerald Appau-Bonsu IPA iList 2022

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May 04, 2022
Ed Bernardino IPA iList 2022

Ed Bernardino IPA iList 2022

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May 04, 2022
Abbie Brett IPA iList 2022

Abbie Brett IPA iList 2022

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May 04, 2022
Karen Buchanan IPA iList 2022

Karen Buchanan IPA iList 2022

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May 04, 2022
Helen Calcraft IPA iList 2022

Helen Calcraft IPA iList 2022

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May 04, 2022
Kenny Dada IPA iList 2022

Kenny Dada IPA iList 2022

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May 04, 2022
Pritesh Gadhia IPA iList 2022

Pritesh Gadhia IPA iList 2022

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May 04, 2022
Maryvn Harrison IPA iList 2022

Maryvn Harrison IPA iList 2022

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May 04, 2022
Georgiana Haig IPA iList 2022

Georgiana Haig IPA iList 2022

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May 04, 2022
Kerry Glazer IPA iList 2022

Kerry Glazer IPA iList 2022

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May 04, 2022
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Arian “Ari” Humirang IPA iList 2022

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Patrick Kane IPA iList 2022

Patrick Kane IPA iList 2022

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May 04, 2022
Isobel Kai IPA iList 2022

Isobel Kai IPA iList 2022

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May 04, 2022
Jacob Knox-Hooke IPA iList 2022

Jacob Knox-Hooke IPA iList 2022

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May 04, 2022
Ewen Macpherson IPA iList 2022

Ewen Macpherson IPA iList 2022

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Christopher Kenna IPA iList 2022

Christopher Kenna IPA iList 2022

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May 04, 2022
Kim Lawrie IPA iList 2022

Kim Lawrie IPA iList 2022

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May 04, 2022
Claire McAlpine IPA iList 2022

Claire McAlpine IPA iList 2022

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May 04, 2022
Balpreet Mangat IPA iList 2022

Balpreet Mangat IPA iList 2022

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Shannie Mears IPA iList 2022

Shannie Mears IPA iList 2022

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May 04, 2022
Arif Miah IPA iList 2022

Arif Miah IPA iList 2022

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May 04, 2022
Stu Outhwaite-Noel IPA iList 2022

Stu Outhwaite-Noel IPA iList 2022

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May 04, 2022
Kandice Quain IPA iList 2022

Kandice Quain IPA iList 2022

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May 04, 2022
Fauzia Musa IPA iList 2022

Fauzia Musa IPA iList 2022

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Melissa Robertson IPA iList 2022

Melissa Robertson IPA iList 2022

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Rania Robinson IPA iList 2022

Rania Robinson IPA iList 2022

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Lisa Thompson IPA iList 2022

Lisa Thompson IPA iList 2022

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Bonita Samuels IPA iList 2022

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Amy Simmons IPA iList 2022

Amy Simmons IPA iList 2022

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Dougie IPA iList 2022

Dougie IPA iList 2022

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Harjot Singh IPA iList 2022

Harjot Singh IPA iList 2022

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May 04, 2022
Watch: how Rakuten Advertising is pioneering ad-based CTV

Watch: how Rakuten Advertising is pioneering ad-based CTV

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How better brand management can make everyone's life easier

How better brand management can make everyone's life easier

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April 25, 2022
Agency 2030: the future starts today

Agency 2030: the future starts today

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April 22, 2022
Because Innovation Matters: hear from Mary Portas, Holly Tucker and CMOs

Because Innovation Matters: hear from Mary Portas, Holly Tucker and CMOs

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April 22, 2022
Net zero isn’t enough

Net zero isn’t enough

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April 21, 2022
How to win a Lion: insider insight

How to win a Lion: insider insight

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April 21, 2022
It’s time to be kinder to ourselves

It’s time to be kinder to ourselves

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April 20, 2022
Five reasons to put the Podcast Show in your diary

Five reasons to put the Podcast Show in your diary

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April 14, 2022
How strong are your client-agency relationships?

How strong are your client-agency relationships?

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April 05, 2022
Fully engaged: how gaming consoles can deliver big for the right brand

Fully engaged: how gaming consoles can deliver big for the right brand

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April 05, 2022
Why smart TVs will change the way brands advertise forever

Why smart TVs will change the way brands advertise forever

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April 05, 2022
PHD's Ali Reed on how to use data to unlock potential

PHD's Ali Reed on how to use data to unlock potential

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April 05, 2022
Merkle's Anne Stagg on marketing’s transformation mission

Merkle's Anne Stagg on marketing’s transformation mission

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April 04, 2022
Why agencies need to become more data mature

Why agencies need to become more data mature

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April 04, 2022
Hamish Nicklin on fixing marketers’ FOMO

Hamish Nicklin on fixing marketers’ FOMO

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April 04, 2022
Creators with influence: how to earn trust

Creators with influence: how to earn trust

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April 01, 2022
How a hotel business grew by 50% during the pandemic

How a hotel business grew by 50% during the pandemic

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March 31, 2022
NetApp’s James Whitemore on authenticity in marketing

NetApp’s James Whitemore on authenticity in marketing

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March 30, 2022
Aspiegel's Aoife Brodigan on building a disruptive HMS ecosystem

Aspiegel's Aoife Brodigan on building a disruptive HMS ecosystem

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March 28, 2022
Are you passionate about TV advertising? Take our quiz…

Are you passionate about TV advertising? Take our quiz…

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March 21, 2022
The right way for advertisers to engage with gamers

The right way for advertisers to engage with gamers

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March 21, 2022
Things to inspire and inform #2

Things to inspire and inform #2

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March 18, 2022
How to be authentic when marketing to gamers

How to be authentic when marketing to gamers

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March 17, 2022
Nir Bar Sade on riding the scale-up wave

Nir Bar Sade on riding the scale-up wave

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March 17, 2022
7 visions of TV's future

7 visions of TV's future

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March 16, 2022
Sitecore's Paige O’Neill on smarter brand building in B2B

Sitecore's Paige O’Neill on smarter brand building in B2B

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March 16, 2022
How brands can thrive in the new shopping era

How brands can thrive in the new shopping era

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March 15, 2022
A marriage made in VR: how Channel 4 and Meta gamed the system

A marriage made in VR: how Channel 4 and Meta gamed the system

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March 14, 2022
Things to inspire and inform

Things to inspire and inform

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March 11, 2022
The best TV ads of 2022 (so far)

The best TV ads of 2022 (so far)

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March 09, 2022
How Heineken used TV and YouTube to win at the Euros

How Heineken used TV and YouTube to win at the Euros

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March 08, 2022
HSBC UK’s campaign with Shelter – “Addressing the ‘No Fixed Address’

OOH: the most inclusive medium?

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March 08, 2022
Never mind the reach, feel the quality: harnessing the power of TV

Never mind the reach, feel the quality: harnessing the power of TV

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March 04, 2022
Connected TV: myth-busting and future-proofing

Connected TV: myth-busting and future-proofing

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March 01, 2022
What we can learn from an elephant

What we can learn from an elephant

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February 24, 2022
OMG’s Dan Clays on advertising and its economic recovery

OMG’s Dan Clays on advertising and its economic recovery

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February 21, 2022
BRF’s Grazielle Parenti on the hidden power of corporate brands

BRF’s Grazielle Parenti on the hidden power of corporate brands

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February 17, 2022
What you need to know about the CTV viewer

What you need to know about the CTV viewer

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February 16, 2022
How OMD won TV Planning Agency of the Year

How OMD won TV Planning Agency of the Year

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February 14, 2022
Sue Frogley on the rapid evolution of media agencies

Sue Frogley on the rapid evolution of media agencies

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February 10, 2022
Problem shared, problem solved: what’s your digital marketing dilemma?

Problem shared, problem solved: what’s your digital marketing dilemma?

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February 09, 2022
Mindshare's Nilufar Fowler on the imminent value revolution

Mindshare's Nilufar Fowler on the imminent value revolution

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February 08, 2022
How to survive the world of work without losing your mind

How to survive the world of work without losing your mind

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February 07, 2022
Beyond the podcast: how a broader creative network delivers reach and engagement

Beyond the podcast: how a broader creative network delivers reach and engagement

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February 04, 2022
The switch: how customers become brand ambassadors

The switch: how customers become brand ambassadors

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February 04, 2022
Patience and collaboration are vital in the new world of performance marketing

Patience and collaboration are vital in the new world of performance marketing

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February 03, 2022
Why brand purpose is the future of business, no matter what anyone says

Why brand purpose is the future of business, no matter what anyone says

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February 03, 2022
Deep and meaningful: how the Netflix of sound can deliver for your brand

Deep and meaningful: how the Netflix of sound can deliver for your brand

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February 02, 2022
Transmission founder Chris Bagnall on digitally transforming the customer experience

Transmission founder Chris Bagnall on digitally transforming the customer experience

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January 31, 2022
How marketers can unlock the immersive value of AR and VR

How marketers can unlock the immersive value of AR and VR

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January 27, 2022
What do shoppers want – and how can brands give it to them

What do shoppers want – and how can brands give it to them

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January 24, 2022
Where are marketers going wrong with their data?

Where are marketers going wrong with their data?

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January 24, 2022
HSBC CMO Becky Moffat on bringing brand promises to life

HSBC CMO Becky Moffat on bringing brand promises to life

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January 20, 2022
Getting Personal with Santander UK’s Saj Arshad

Getting Personal with Santander UK’s Saj Arshad

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January 14, 2022
How Amazon Prime Video’s cinematic ad created a TV hit

How Amazon Prime Video’s cinematic ad created a TV hit

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January 14, 2022
9 books that inspired these top marketers

9 books that inspired these top marketers

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January 12, 2022
Thinkbox kicks off TV Planning Awards 2022

Thinkbox kicks off TV Planning Awards 2022

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January 10, 2022
Digital advertising in the post-smartphone era

Digital advertising in the post-smartphone era

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January 04, 2022
Sustainability: the secret to brand health in 2022?

Sustainability: the secret to brand health in 2022?

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December 23, 2021
How Twitter is approaching – and improving – brand safety for everyone

How Twitter is approaching – and improving – brand safety for everyone

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December 21, 2021
Powering privacy and personalisation: the digital advertising redesign

Powering privacy and personalisation: the digital advertising redesign

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December 20, 2021
Juniper Networks CMO on the real purpose of planning

Juniper Networks CMO on the real purpose of planning

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December 20, 2021
BT Enterprise's Simeon Bird on the case for thinking differently in B2B

BT Enterprise's Simeon Bird on the case for thinking differently in B2B

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December 20, 2021
All I want for Christmas is a single source of customer truth

All I want for Christmas is a single source of customer truth

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December 17, 2021
5 things you don’t know about Snap AR

5 things you don’t know about Snap AR

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December 16, 2021
TV’s top festive treats

TV’s top festive treats

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December 15, 2021
10 top marketer quotes on how to get ahead

10 top marketer quotes on how to get ahead

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December 15, 2021
Total immersion: marketers are experimenting with AR and VR to create experiences

Total immersion: marketers are experimenting with AR and VR to create experiences

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December 15, 2021
Metaverse: already delivering better return for brands

Metaverse: already delivering better return for brands

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December 13, 2021
Setting boundaries: why privacy is more than just a buzzword

Setting boundaries: why privacy is more than just a buzzword

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December 13, 2021
How to harness the power of Connected TV

How to harness the power of Connected TV

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December 10, 2021

      

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The Lists 2023: Top 15 creatives
December 04, 2023 Staff

1 The Lists 2023: Top 15 creatives

Campaign’s pick of the top creative bosses this year.

The Lists 2023: Top 10 media suits

2 The Lists 2023: Top 10 media suits

The Lists 2023: Top 10 outdoor ads

3 The Lists 2023: Top 10 outdoor ads

From left to right: Leonardo Reyes Acosta, Jessica Lenehan, Anna Berry and Marc Adams.

4 EssenceMediacomX shakes up senior leadership team

Tui: Leo Burnett developed "Live Happy" campaign for Tui

5 Tui appoints media agency to pan-European account

6 The Lists 2023: Top 10 marketers

7 The Lists 2023: Top 10 brands

8 The Lists 2023: Top five people moves

9 The Lists 2023: Trailblazers

10 The Lists 2023: Top 10 ad planners

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