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The making of The Marketing Manifesto: Cannes summit

The making of The Marketing Manifesto: Cannes summit

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Added 18 hours ago
As TV content takes ever greater risks, so should TV advertising

As TV content takes ever greater risks, so should TV advertising

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Added 34 hours ago
How can advertisers and publishers join forces to beat the Adtech Tax?

How can advertisers and publishers join forces to beat the Adtech Tax?

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June 27, 2022
Candid in Cannes: The future of creativity

Candid in Cannes: The future of creativity

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June 27, 2022
Candid in Cannes: A welcome return to the Croisette

Candid in Cannes: A welcome return to the Croisette

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June 27, 2022
Candid in Cannes: The rise of converged TV

Candid in Cannes: The rise of converged TV

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June 27, 2022
Candid in Cannes: Innovation in cross-platform measurement

Candid in Cannes: Innovation in cross-platform measurement

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June 27, 2022
Candid in Cannes: How to unleash the power of creative optimisation

Candid in Cannes: How to unleash the power of creative optimisation

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June 27, 2022
Candid in Cannes: Marketers and media reimagine the future of TV advertising

Candid in Cannes: Marketers and media reimagine the future of TV advertising

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June 27, 2022
How contextual advertising drives attention and avoids irritating consumers

How contextual advertising drives attention and avoids irritating consumers

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June 27, 2022
The best of British creativity is back

The best of British creativity is back

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June 24, 2022
Don't forget: funny is your brand superpower

Don't forget: funny is your brand superpower

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June 24, 2022
How cross-border collaboration can boost brands – while being a force for good

How cross-border collaboration can boost brands – while being a force for good

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June 24, 2022
Left to right: Mark Brennan, Allianz Ireland; Tanja Grubner, Essity; Ryan Cook, Criteo; Crystal Malachias, ITB Worldwide; Julia Doleman, Entain; Alice Moore, Reckitt; Maisie McCabe, Campaign; Giles Hedger, Diageo

“Make sure your strategy is creative, and your creative is strategic”

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June 24, 2022
How to move from personal to personified advertising

How to move from personal to personified advertising

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June 24, 2022
Creativity builds trust

Creativity builds trust

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June 24, 2022
Inside Campaign's 2022 Cannes beach party...

Inside Campaign's 2022 Cannes beach party...

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June 23, 2022
How to get the best out of influencers

How to get the best out of influencers

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June 23, 2022
Sustainability silos don’t lead to action

Sustainability silos don’t lead to action

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June 23, 2022
What to do when the cookie crumbles

What to do when the cookie crumbles

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June 22, 2022
“Christmas ads? A thing of the past”

“Christmas ads? A thing of the past”

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June 22, 2022
The future of seamless shopping

The future of seamless shopping

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June 22, 2022
Are grandpa’s media habits so different from Gen-Z’s?

Are grandpa’s media habits so different from Gen-Z’s?

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June 16, 2022
Adland: what’s hot and what’s not

Adland: what’s hot and what’s not

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June 16, 2022
Want to build better marketing? Calling indie agencies and brands at Cannes

Want to build better marketing? Calling indie agencies and brands at Cannes

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June 14, 2022
How can straight white men be real diversity champions?

How can straight white men be real diversity champions?

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June 13, 2022
Keeping brands safe in an expanding media ecosystem

Keeping brands safe in an expanding media ecosystem

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June 13, 2022
How can gaming brands build authentic experiential marketing?

How can gaming brands build authentic experiential marketing?

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June 13, 2022
Access Cannes Lions, wherever you are in the world

Access Cannes Lions, wherever you are in the world

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June 13, 2022
Creating a sustainable media ecosystem to maintain impact in years to come

Creating a sustainable media ecosystem to maintain impact in years to come

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June 10, 2022
Campaign editors chair must-see sessions at Cannes

Campaign editors chair must-see sessions at Cannes

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June 09, 2022
Masters of the metaverse

Masters of the metaverse

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June 07, 2022
Register your interest: TV the next episode

Register your interest: TV the next episode

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June 07, 2022
Assessing influencer marketing: It’s all about connection

Assessing influencer marketing: It’s all about connection

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June 06, 2022
How to make decisions for an uncertain future

How to make decisions for an uncertain future

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June 06, 2022
Three building blocks of a good customer journey

Three building blocks of a good customer journey

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May 30, 2022
How to survive and thrive in the e-commerce jungle

How to survive and thrive in the e-commerce jungle

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May 30, 2022
Say hello to the ‘workday consumer’

Say hello to the ‘workday consumer’

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May 30, 2022
SAS' Patrick Xhonneux on marketing’s uncertainty principles

SAS' Patrick Xhonneux on marketing’s uncertainty principles

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May 25, 2022
Thinkbox TV Planning Awards finalists revealed

Thinkbox TV Planning Awards finalists revealed

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May 23, 2022
Shopability: the 3 fundamentals you need to know

Shopability: the 3 fundamentals you need to know

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May 12, 2022
5 TV ads to put a spring in your step

5 TV ads to put a spring in your step

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May 06, 2022
Liz Barnsdale IPA iList 2022

Liz Barnsdale IPA iList 2022

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May 04, 2022
Leila Siddiqi IPA iList 2022

Leila Siddiqi IPA iList 2022

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May 04, 2022
Annie Gallimore IPA iList 2022

Annie Gallimore IPA iList 2022

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May 04, 2022
Dougie IPA iList 2022

Dougie IPA iList 2022

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May 04, 2022
Gerald Appau-Bonsu IPA iList 2022

Gerald Appau-Bonsu IPA iList 2022

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May 04, 2022
Ed Bernardino IPA iList 2022

Ed Bernardino IPA iList 2022

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May 04, 2022
Abbie Brett IPA iList 2022

Abbie Brett IPA iList 2022

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May 04, 2022
Karen Buchanan IPA iList 2022

Karen Buchanan IPA iList 2022

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May 04, 2022
Helen Calcraft IPA iList 2022

Helen Calcraft IPA iList 2022

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May 04, 2022
Kenny Dada IPA iList 2022

Kenny Dada IPA iList 2022

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May 04, 2022
Pritesh Gadhia IPA iList 2022

Pritesh Gadhia IPA iList 2022

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May 04, 2022
Maryvn Harrison IPA iList 2022

Maryvn Harrison IPA iList 2022

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May 04, 2022
Georgiana Haig IPA iList 2022

Georgiana Haig IPA iList 2022

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May 04, 2022
Kerry Glazer IPA iList 2022

Kerry Glazer IPA iList 2022

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May 04, 2022
Arian “Ari” Humirang IPA iList 2022

Arian “Ari” Humirang IPA iList 2022

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May 04, 2022
Patrick Kane IPA iList 2022

Patrick Kane IPA iList 2022

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May 04, 2022
Isobel Kai IPA iList 2022

Isobel Kai IPA iList 2022

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May 04, 2022
Jacob Knox-Hooke IPA iList 2022

Jacob Knox-Hooke IPA iList 2022

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May 04, 2022
Ewen Macpherson IPA iList 2022

Ewen Macpherson IPA iList 2022

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May 04, 2022
Christopher Kenna IPA iList 2022

Christopher Kenna IPA iList 2022

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May 04, 2022
Kim Lawrie IPA iList 2022

Kim Lawrie IPA iList 2022

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May 04, 2022
Claire McAlpine IPA iList 2022

Claire McAlpine IPA iList 2022

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May 04, 2022
Balpreet Mangat IPA iList 2022

Balpreet Mangat IPA iList 2022

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May 04, 2022
Shannie Mears IPA iList 2022

Shannie Mears IPA iList 2022

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May 04, 2022
Arif Miah IPA iList 2022

Arif Miah IPA iList 2022

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May 04, 2022
Stu Outhwaite-Noel IPA iList 2022

Stu Outhwaite-Noel IPA iList 2022

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May 04, 2022
Kandice Quain IPA iList 2022

Kandice Quain IPA iList 2022

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May 04, 2022
Fauzia Musa IPA iList 2022

Fauzia Musa IPA iList 2022

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May 04, 2022
Melissa Robertson IPA iList 2022

Melissa Robertson IPA iList 2022

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May 04, 2022
Rania Robinson IPA iList 2022

Rania Robinson IPA iList 2022

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May 04, 2022
Lisa Thompson IPA iList 2022

Lisa Thompson IPA iList 2022

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May 04, 2022
Bonita Samuels IPA iList 2022

Bonita Samuels IPA iList 2022

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May 04, 2022
Amy Simmons IPA iList 2022

Amy Simmons IPA iList 2022

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May 04, 2022
Harjot Singh IPA iList 2022

Harjot Singh IPA iList 2022

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May 04, 2022
Watch: how Rakuten Advertising is pioneering ad-based CTV

Watch: how Rakuten Advertising is pioneering ad-based CTV

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April 27, 2022
How better brand management can make everyone's life easier

How better brand management can make everyone's life easier

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April 25, 2022
Agency 2030: the future starts today

Agency 2030: the future starts today

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April 22, 2022
Because Innovation Matters: hear from Mary Portas, Holly Tucker and CMOs

Because Innovation Matters: hear from Mary Portas, Holly Tucker and CMOs

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April 22, 2022
Net zero isn’t enough

Net zero isn’t enough

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April 21, 2022
How to win a Lion: insider insight

How to win a Lion: insider insight

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April 21, 2022
It’s time to be kinder to ourselves

It’s time to be kinder to ourselves

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April 20, 2022
Five reasons to put the Podcast Show in your diary

Five reasons to put the Podcast Show in your diary

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April 14, 2022
How strong are your client-agency relationships?

How strong are your client-agency relationships?

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April 05, 2022
Fully engaged: how gaming consoles can deliver big for the right brand

Fully engaged: how gaming consoles can deliver big for the right brand

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April 05, 2022
Why smart TVs will change the way brands advertise forever

Why smart TVs will change the way brands advertise forever

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April 05, 2022
PHD's Ali Reed on how to use data to unlock potential

PHD's Ali Reed on how to use data to unlock potential

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April 05, 2022
Merkle's Anne Stagg on marketing’s transformation mission

Merkle's Anne Stagg on marketing’s transformation mission

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April 04, 2022
Why agencies need to become more data mature

Why agencies need to become more data mature

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April 04, 2022
Hamish Nicklin on fixing marketers’ FOMO

Hamish Nicklin on fixing marketers’ FOMO

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April 04, 2022
Creators with influence: how to earn trust

Creators with influence: how to earn trust

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April 01, 2022
How a hotel business grew by 50% during the pandemic

How a hotel business grew by 50% during the pandemic

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March 31, 2022
NetApp’s James Whitemore on authenticity in marketing

NetApp’s James Whitemore on authenticity in marketing

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March 30, 2022
Aspiegel's Aoife Brodigan on building a disruptive HMS ecosystem

Aspiegel's Aoife Brodigan on building a disruptive HMS ecosystem

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March 28, 2022
“Trailblazing Mail” opens for entries

“Trailblazing Mail” opens for entries

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March 24, 2022
Are you passionate about TV advertising? Take our quiz…

Are you passionate about TV advertising? Take our quiz…

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March 21, 2022
The right way for advertisers to engage with gamers

The right way for advertisers to engage with gamers

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March 21, 2022
Things to inspire and inform #2

Things to inspire and inform #2

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March 18, 2022
How to be authentic when marketing to gamers

How to be authentic when marketing to gamers

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March 17, 2022
Nir Bar Sade on riding the scale-up wave

Nir Bar Sade on riding the scale-up wave

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March 17, 2022
7 visions of TV's future

7 visions of TV's future

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March 16, 2022
Sitecore's Paige O’Neill on smarter brand building in B2B

Sitecore's Paige O’Neill on smarter brand building in B2B

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March 16, 2022
How brands can thrive in the new shopping era

How brands can thrive in the new shopping era

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March 15, 2022
A marriage made in VR: how Channel 4 and Meta gamed the system

A marriage made in VR: how Channel 4 and Meta gamed the system

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March 14, 2022
Things to inspire and inform

Things to inspire and inform

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March 11, 2022
The best TV ads of 2022 (so far)

The best TV ads of 2022 (so far)

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March 09, 2022
How Heineken used TV and YouTube to win at the Euros

How Heineken used TV and YouTube to win at the Euros

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March 08, 2022
HSBC UK’s campaign with Shelter – “Addressing the ‘No Fixed Address’

OOH: the most inclusive medium?

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March 08, 2022
Never mind the reach, feel the quality: harnessing the power of TV

Never mind the reach, feel the quality: harnessing the power of TV

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March 04, 2022
Connected TV: myth-busting and future-proofing

Connected TV: myth-busting and future-proofing

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March 01, 2022
What we can learn from an elephant

What we can learn from an elephant

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February 24, 2022
OMG’s Dan Clays on advertising and its economic recovery

OMG’s Dan Clays on advertising and its economic recovery

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February 21, 2022
BRF’s Grazielle Parenti on the hidden power of corporate brands

BRF’s Grazielle Parenti on the hidden power of corporate brands

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February 17, 2022
What you need to know about the CTV viewer

What you need to know about the CTV viewer

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February 16, 2022
How OMD won TV Planning Agency of the Year

How OMD won TV Planning Agency of the Year

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February 14, 2022
Sue Frogley on the rapid evolution of media agencies

Sue Frogley on the rapid evolution of media agencies

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February 10, 2022
Problem shared, problem solved: what’s your digital marketing dilemma?

Problem shared, problem solved: what’s your digital marketing dilemma?

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February 09, 2022
Mindshare's Nilufar Fowler on the imminent value revolution

Mindshare's Nilufar Fowler on the imminent value revolution

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February 08, 2022
How to survive the world of work without losing your mind

How to survive the world of work without losing your mind

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February 07, 2022
Beyond the podcast: how a broader creative network delivers reach and engagement

Beyond the podcast: how a broader creative network delivers reach and engagement

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February 04, 2022
The switch: how customers become brand ambassadors

The switch: how customers become brand ambassadors

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February 04, 2022
Patience and collaboration are vital in the new world of performance marketing

Patience and collaboration are vital in the new world of performance marketing

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February 03, 2022
Why brand purpose is the future of business, no matter what anyone says

Why brand purpose is the future of business, no matter what anyone says

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February 03, 2022
Deep and meaningful: how the Netflix of sound can deliver for your brand

Deep and meaningful: how the Netflix of sound can deliver for your brand

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February 02, 2022
Transmission founder Chris Bagnall on digitally transforming the customer experience

Transmission founder Chris Bagnall on digitally transforming the customer experience

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January 31, 2022
How marketers can unlock the immersive value of AR and VR

How marketers can unlock the immersive value of AR and VR

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January 27, 2022
What do shoppers want – and how can brands give it to them

What do shoppers want – and how can brands give it to them

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January 24, 2022
Where are marketers going wrong with their data?

Where are marketers going wrong with their data?

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January 24, 2022
HSBC CMO Becky Moffat on bringing brand promises to life

HSBC CMO Becky Moffat on bringing brand promises to life

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January 20, 2022
Getting Personal with Santander UK’s Saj Arshad

Getting Personal with Santander UK’s Saj Arshad

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January 14, 2022
How Amazon Prime Video’s cinematic ad created a TV hit

How Amazon Prime Video’s cinematic ad created a TV hit

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January 14, 2022
9 books that inspired these top marketers

9 books that inspired these top marketers

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January 12, 2022
Thinkbox kicks off TV Planning Awards 2022

Thinkbox kicks off TV Planning Awards 2022

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January 10, 2022
Digital advertising in the post-smartphone era

Digital advertising in the post-smartphone era

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January 04, 2022
Sustainability: the secret to brand health in 2022?

Sustainability: the secret to brand health in 2022?

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December 23, 2021
How Twitter is approaching – and improving – brand safety for everyone

How Twitter is approaching – and improving – brand safety for everyone

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December 21, 2021
Powering privacy and personalisation: the digital advertising redesign

Powering privacy and personalisation: the digital advertising redesign

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December 20, 2021
Juniper Networks CMO on the real purpose of planning

Juniper Networks CMO on the real purpose of planning

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December 20, 2021
BT Enterprise's Simeon Bird on the case for thinking differently in B2B

BT Enterprise's Simeon Bird on the case for thinking differently in B2B

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December 20, 2021
All I want for Christmas is a single source of customer truth

All I want for Christmas is a single source of customer truth

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December 17, 2021
5 things you don’t know about Snap AR

5 things you don’t know about Snap AR

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December 16, 2021
TV’s top festive treats

TV’s top festive treats

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December 15, 2021
10 top marketer quotes on how to get ahead

10 top marketer quotes on how to get ahead

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December 15, 2021
Total immersion: marketers are experimenting with AR and VR to create experiences

Total immersion: marketers are experimenting with AR and VR to create experiences

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December 15, 2021
Metaverse: already delivering better return for brands

Metaverse: already delivering better return for brands

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December 13, 2021
Setting boundaries: why privacy is more than just a buzzword

Setting boundaries: why privacy is more than just a buzzword

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December 13, 2021
How to harness the power of Connected TV

How to harness the power of Connected TV

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December 10, 2021
“Investing in AR is about the survival of your company”

“Investing in AR is about the survival of your company”

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December 10, 2021
Are you paying attention? How AR is proving that immersion counts

Are you paying attention? How AR is proving that immersion counts

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December 09, 2021
Redefining TV for the data age

Redefining TV for the data age

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December 08, 2021
Curating inventory: the future of supply side platforms

Curating inventory: the future of supply side platforms

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December 07, 2021
Seven steps on the road to OOH becoming digital first

Seven steps on the road to OOH becoming digital first

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December 07, 2021
How Mars gave voice to 10,000 woman to drive inclusivity

How Mars gave voice to 10,000 woman to drive inclusivity

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December 03, 2021
How to cook up the perfect social partnership for good

How to cook up the perfect social partnership for good

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December 03, 2021
Brands, agencies and the fear around disability

Brands, agencies and the fear around disability

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December 02, 2021
What brands can learn from TikTok’s biggest stars

What brands can learn from TikTok’s biggest stars

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December 02, 2021
How activewear retailer Squatwolf boosted ROI by 74% with Meta

How activewear retailer Squatwolf boosted ROI by 74% with Meta

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December 01, 2021
Confidence and you - do you have all you need for success?

Confidence and you - do you have all you need for success?

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December 01, 2021
“We’re moving from precision to prediction”

“We’re moving from precision to prediction”

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November 29, 2021
Connected Communities: how Meta can build your brand

Connected Communities: how Meta can build your brand

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November 25, 2021
Hashtags and happiness: why the TikTok community remembers great branded content

Hashtags and happiness: why the TikTok community remembers great branded content

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November 25, 2021
Integrated TV planning tool aims to reach most elusive viewers

Integrated TV planning tool aims to reach most elusive viewers

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November 23, 2021
The IPA iList 2022 opens for nominations

The IPA iList 2022 opens for nominations

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November 18, 2021
COP26, marketers and the ESG agenda

COP26, marketers and the ESG agenda

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November 17, 2021
Top, left, clockwise: Oku's robot-run mailroom; Watson's SleepWork; Lewis' outdoor work scenes; Joiner's time revolution

Robot-run mail rooms, lucid-dreaming, beach working: is this the future of work?

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November 11, 2021
Pick of the bunch: 5 ads carving the way this Autumn

Pick of the bunch: 5 ads carving the way this Autumn

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November 10, 2021
Meta builds “next-era” ad solutions and tech

Meta builds “next-era” ad solutions and tech

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October 28, 2021
2071: the future of work – a creative adventure

2071: the future of work – a creative adventure

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October 27, 2021
What you need to know about getting your ad on air

What you need to know about getting your ad on air

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October 26, 2021
The future of identification is simpler than you think

The future of identification is simpler than you think

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October 25, 2021
2071: The future of work – a creative adventure with Kieron Lewis

2071: The future of work – a creative adventure with Kieron Lewis

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October 19, 2021
2071: The future of work – a creative adventure with David Oku

2071: The future of work – a creative adventure with David Oku

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October 13, 2021
What's next for CPG brands?

What's next for CPG brands?

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October 11, 2021
Don't believe the hype – discover the truth: CTV

Don't believe the hype – discover the truth: CTV

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October 05, 2021
Rising to the remit: C4’s “Super.Human.” wins gold for TV creativity

Rising to the remit: C4’s “Super.Human.” wins gold for TV creativity

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October 04, 2021
Customer experience: what are your priorities?

Customer experience: what are your priorities?

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September 30, 2021
Getting personal with Spotify's Sarah Kiefer

Getting personal with Spotify's Sarah Kiefer

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September 30, 2021
RO-Why? Looking beyond measurement and ROI

RO-Why? Looking beyond measurement and ROI

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September 30, 2021
Streaming changed music and film – photography is next

Streaming changed music and film – photography is next

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September 29, 2021
10 ways to end sexism in marketing

10 ways to end sexism in marketing

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September 20, 2021
7 ways TikTok works for brands

7 ways TikTok works for brands

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September 20, 2021
An autumn harvest of TV’s top ads

An autumn harvest of TV’s top ads

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September 13, 2021
Marg Jobling

Getting personal with NatWest's Margaret Jobling

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August 23, 2021
Audience addressability

The future of audience addressability – according to eBay, Reach and PubMatic

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August 11, 2021
Can denstu and Nestlé tip sustainability into the mainstream?

Can denstu and Nestlé tip sustainability into the mainstream?

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August 06, 2021
Samsung Ads and the virtues of Programmatic CTV: Where tradition and innovation intersect

Samsung Ads and the virtues of Programmatic CTV: Where tradition and innovation intersect

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July 27, 2021
How CTV is heralding a new era of ad-funded television

How CTV is heralding a new era of ad-funded television

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July 27, 2021
Aldi’s “Good swap bad swap” by McCann wins ITV Euro contest

Aldi’s “Good swap bad swap” by McCann wins ITV Euro contest

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July 27, 2021
How data-driven creativity can end this data obsession

How data-driven creativity can end this data obsession

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July 22, 2021
Privacy first: how to navigate a cookie-less future

Privacy first: how to navigate a cookie-less future

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July 21, 2021
Independent and Proud: six campaigns that changed the world

Independent and Proud: six campaigns that changed the world

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July 13, 2021
Why pDOOH and why now?

Why pDOOH and why now?

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July 12, 2021
The top 5 TV ads of early summer

The top 5 TV ads of early summer

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July 08, 2021
What do you really think of adland’s shiny new thing?

What do you really think of adland’s shiny new thing?

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July 08, 2021
Wellness on the big stage: how live music connects fans with their values

Wellness on the big stage: how live music connects fans with their values

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July 08, 2021
Thinkbox TV Planning Awards 2021: The results

Thinkbox TV Planning Awards 2021: The results

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July 07, 2021
3 tactics to find your next million customers

3 tactics to find your next million customers

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July 07, 2021
The rise of VoD: How to complement linear campaigns to build incremental reach

The rise of VoD: How to complement linear campaigns to build incremental reach

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July 02, 2021
How the pandemic paved the way for a Green Revolution

How the pandemic paved the way for a Green Revolution

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June 30, 2021
A step by step guide to Programmatic CTV

A step by step guide to Programmatic CTV

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June 30, 2021
Audience addressability: consumer, publisher and brand

Audience addressability: consumer, publisher and brand

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June 30, 2021
How advertisers can gain trust in a post-pandemic world

How advertisers can gain trust in a post-pandemic world

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June 30, 2021
Game-changing TV metrics: how brands can benefit

Game-changing TV metrics: how brands can benefit

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June 30, 2021
Why customer engagement became disengagement... and how to fix it

Why customer engagement became disengagement... and how to fix it

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June 24, 2021
Building trust through transparency on social media

Building trust through transparency on social media

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June 21, 2021
Inspiration Nation: dreamers, doers, makers and more

Inspiration Nation: dreamers, doers, makers and more

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June 17, 2021
Asian Unicorns: the rise of the billion dollar startup – and what we can learn from them

Asian Unicorns: the rise of the billion dollar startup – and what we can learn from them

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June 17, 2021
Unmissable Euros action unites the nation and offers a much needed escape

Unmissable Euros action unites the nation and offers a much needed escape

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June 17, 2021
6 trends and insights about the future of shopping

6 trends and insights about the future of shopping

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June 16, 2021
Local first: why marketers need to build global programmes from the ground up

Local first: why marketers need to build global programmes from the ground up

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June 14, 2021
Picture this: Pinterest and Made.com innovate for success

Picture this: Pinterest and Made.com innovate for success

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June 14, 2021
The Pinterest-John Lewis partnership… that won the Platform

The Pinterest-John Lewis partnership… that won the Platform

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June 11, 2021
How to shape your marketing strategy for a post-pandemic future

How to shape your marketing strategy for a post-pandemic future

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June 10, 2021
How to effectively drive engagement through multiple channels

How to effectively drive engagement through multiple channels

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June 09, 2021
How to use consumer data to make better ads (and how not to)

How to use consumer data to make better ads (and how not to)

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June 08, 2021
How can brands stay relevant in a post-pandemic global market?

How can brands stay relevant in a post-pandemic global market?

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June 08, 2021
How to harness the power of first-party data

How to harness the power of first-party data

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June 08, 2021
The best Euros ads ever – what can we learn?

The best Euros ads ever – what can we learn?

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June 08, 2021
Inspiration Nation: insight on the UK’s audiences and how to talk to them

Inspiration Nation: insight on the UK’s audiences and how to talk to them

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June 07, 2021
The rising marketing megatrend: ESG

The rising marketing megatrend: ESG

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June 07, 2021
The cookie has crumbled: building solutions for the new era of identity

The cookie has crumbled: building solutions for the new era of identity

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June 02, 2021
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Why you need to know about brand suitability

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May 27, 2021
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Is purpose at the heart of your organisation?

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May 26, 2021
Travel marketing: engineering the bounce-back

Travel marketing: engineering the bounce-back

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May 26, 2021
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Game-changing TV metrics with Direct Line, O2, Sky, ISBA and The Trade Desk

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May 25, 2021
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Hotstepper swagger bags TV creativity award for Lucozade

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May 25, 2021
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Six ways that addressable is changing the TV landscape

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May 24, 2021
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How communities can help brands thrive in a post-pandemic market

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May 21, 2021
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How brands can grow in a mobile-first world: GSK, Specsavers, Mars

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May 20, 2021
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Why CTV is the untapped gem for advertisers

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May 19, 2021
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How Under Armour “reached the unreachable” with CTV

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May 18, 2021
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Shopportunities: Pinterest, Portas and reinventing the shopping experience

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May 13, 2021
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How can you bring the thinking-styles of creative geniuses to work?

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May 11, 2021
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Getting personal with WW's Tony Miller

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May 10, 2021
The best TV ads to send us blinking out of lockdown into the sunlight

The best TV ads to send us blinking out of lockdown into the sunlight

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May 10, 2021
Sorrell and Harris lead calls to reimagine advertising

Sorrell and Harris lead calls to reimagine advertising

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May 04, 2021
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What does an anti-poverty trust, velvet furniture and Kylie Minogue have in common?

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May 04, 2021
What's next for our industry? Benedict Evans predicts...

What's next for our industry? Benedict Evans predicts...

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May 04, 2021
Five ways to future-proof your business in a post-cookie world

Five ways to future-proof your business in a post-cookie world

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April 29, 2021
The time to act is now: how you can help save us all

The time to act is now: how you can help save us all

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April 29, 2021
How addressability and programmatic advertising can achieve relevance at scale

How addressability and programmatic advertising can achieve relevance at scale

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April 19, 2021
Brand soul: how live music plugs fans into purpose

Brand soul: how live music plugs fans into purpose

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April 19, 2021
The future of audience measurement

The future of audience measurement

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April 16, 2021
Putting people first: why we’re all stronger together

Putting people first: why we’re all stronger together

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April 12, 2021
Why customer experience is the future of performance

Why customer experience is the future of performance

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April 06, 2021
Seven ways to prepare for a cookie-less future

Seven ways to prepare for a cookie-less future

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April 06, 2021
Test is best: how to maximise creativity in performance marketing

Test is best: how to maximise creativity in performance marketing

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March 31, 2021
TV's near future: everything you need to know

TV's near future: everything you need to know

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March 31, 2021
Audience addressability: 2021’s biggest digital ad opportunity

Audience addressability: 2021’s biggest digital ad opportunity

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March 31, 2021
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The surprising truth about Waze

Promoted

March 26, 2021
Shortlist announced for 2021 Newsworks Planning Awards

Shortlist announced for 2021 Newsworks Planning Awards

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March 26, 2021
“Support first, sell second”: How brands must approach their wellness communications

“Support first, sell second”: How brands must approach their wellness communications

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March 26, 2021
How magazines grabbed lockdown attention and flourished

How magazines grabbed lockdown attention and flourished

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March 25, 2021
Why advertisers should be mad for mobile games in 2021

Why advertisers should be mad for mobile games in 2021

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March 25, 2021
Gaming ads: why it’s all about the in-play

Gaming ads: why it’s all about the in-play

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March 24, 2021
Five ways to maximise the impact of a gaming campaign

Five ways to maximise the impact of a gaming campaign

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March 22, 2021
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Why advertisers need to get seriously creative to reach gamers

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March 22, 2021
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Are gamers tame and how can brands work with them?

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March 19, 2021
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The International Media Consumption Report 2021

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March 04, 2021
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How Braze helped the restaurant delivery brand serve up and scale during Covid

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February 26, 2021
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How small businesses turn creative ideas into big returns on TikTok

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February 25, 2021
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TV Advertising Quiz: PHD Manchester bag £50K worth of free CTV ad inventory for Teach First

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February 25, 2021
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How to produce a successful TV ad campaign in eight weeks

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February 24, 2021
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February 23, 2021
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MullenLowe and Mediahub: a year at the heart of the crisis

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February 19, 2021
3 new marketing basics the new world needs

3 new marketing basics the new world needs

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February 19, 2021
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February 19, 2021
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February 17, 2021
Measurement, diversity and radical partnerships

Measurement, diversity and radical partnerships

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February 09, 2021
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What's it like to be young, gifted and a TV planner?

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February 08, 2021
Podcasts: a brand’s best friend

Podcasts: a brand’s best friend

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February 05, 2021
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Why attention is the metric missing from your campaigns

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February 05, 2021
Time to reset

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The winning formula for analytics in 2021

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February 03, 2021
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6 ways to improve your digital marketing in 2021

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February 02, 2021
Newsworks Planning Awards salute standout campaigns in testing times

Newsworks Planning Awards salute standout campaigns in testing times

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Goodbye 2020, hello 2021: five lessons for the year ahead and beyond

Goodbye 2020, hello 2021: five lessons for the year ahead and beyond

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January 14, 2021
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January 14, 2021
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The six pandemic opportunities – and how to grasp them

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January 13, 2021
Podcast: What is the ‘Snapchat’ generation and how can adland protect younger workers during Covid?

Podcast: What is the ‘Snapchat’ generation and how can adland protect younger workers during Covid?

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Where do you turn to find new stuff?

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December 23, 2020
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We launched a travel brand in 2020… and it worked

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December 22, 2020
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#GAMECHANGERS: under the hood of 2020’s most creative TikTok campaigns

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What is the future of publisher monetisation?

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December 15, 2020
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How Snapchat is revolutionising the way we communicate and buy

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Meet your future ECD. On TikTok

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December 15, 2020
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Sampling strategy: getting brands into hands in a post-pandemic world

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December 14, 2020
MEDIA
The 5 ads giving hope and humanity to a bleak year

The 5 ads giving hope and humanity to a bleak year

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December 14, 2020
Agency planning… looking ahead to 2021

Agency planning… looking ahead to 2021

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December 14, 2020
The TV Advertising Quiz

The TV Advertising Quiz

Promoted

December 09, 2020
How FELIX brought a bit of happiness to cat lovers during Covid

How FELIX brought a bit of happiness to cat lovers during Covid

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December 08, 2020
How would you describe your brand-agency relationship?

How would you describe your brand-agency relationship?

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December 08, 2020
The pandemic, outdoor media and the lessons of ‘troubulous’ times

The pandemic, outdoor media and the lessons of ‘troubulous’ times

Promoted

December 07, 2020
What 2020 taught us – and five predictions for 2021

What 2020 taught us – and five predictions for 2021

Promoted

December 07, 2020
Unleashing creativity against adversity

Unleashing creativity against adversity

Promoted

December 03, 2020
10 key consumer trends to help marketers plan for 2021

10 key consumer trends to help marketers plan for 2021

Promoted

December 03, 2020
Why podcasting is perfect for advertising in times of uncertainty

Why podcasting is perfect for advertising in times of uncertainty

Promoted

December 02, 2020
Why future-ready beats future-proof in audience measurement

Why future-ready beats future-proof in audience measurement

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November 30, 2020
What should brands and businesses expect in 2021?

What should brands and businesses expect in 2021?

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November 30, 2020
Weathering the perfect storm through lockdown

Weathering the perfect storm through lockdown

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November 24, 2020
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Our learnings: DLG's Chilvers, Wavemaker's Hutchison and the7stars' Clarke

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November 24, 2020
The key to engaging audiences in the attention economy

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Is it time to log off social media?

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November 23, 2020
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November 19, 2020
How brands can reach gaming audiences through CTV

How brands can reach gaming audiences through CTV

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November 19, 2020
How to reach gamers using CTV

How to reach gamers using CTV

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November 18, 2020
Mission impossible: sell baseball to Brits in a pandemic

Mission impossible: sell baseball to Brits in a pandemic

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November 17, 2020
How streaming is changing TV advertising strategies

How streaming is changing TV advertising strategies

Promoted

November 03, 2020
How you can connect with sports fans to build your brand in 2021

How you can connect with sports fans to build your brand in 2021

Promoted

November 02, 2020
MEDIA
Content that Connects: Empire's Terri White

Content that Connects: Empire's Terri White

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November 01, 2020
Creating Spaces: Female First Forum

Creating Spaces: Female First Forum

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October 26, 2020
Vulnerability, empathy and leadership: Female First Forum

Vulnerability, empathy and leadership: Female First Forum

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October 15, 2020
Tracking culture through crisis with McCann Worldgroup

Tracking culture through crisis with McCann Worldgroup

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October 15, 2020
How ActionAid UK and Facebook plan to tackle period poverty

How ActionAid UK and Facebook plan to tackle period poverty

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October 15, 2020
How to rise in a media company: Female First Forum

How to rise in a media company: Female First Forum

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October 08, 2020
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Why it’s time you got to know Generation Z

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October 08, 2020
How to clean up your data and stop losing money

How to clean up your data and stop losing money

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October 08, 2020
Why responsible advertising is good for your bottom line

Why responsible advertising is good for your bottom line

Promoted

October 01, 2020
Are we seeing the death of the global shoot?

Are we seeing the death of the global shoot?

Promoted

September 30, 2020
How the pandemic shifted our focus and our behaviour – as told on Twitter

How the pandemic shifted our focus and our behaviour – as told on Twitter

Promoted

September 30, 2020
How the pandemic unleashed creativity

How the pandemic unleashed creativity

Promoted

September 30, 2020
How communities got closer through lockdown… on Twitter

How communities got closer through lockdown… on Twitter

Promoted

September 30, 2020
How we embraced a slower pace of life – then Tweeted about it

How we embraced a slower pace of life – then Tweeted about it

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September 30, 2020
Looking back to look ahead — History in the Tweeting

Looking back to look ahead — History in the Tweeting

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September 30, 2020
How Twitter opens up mental health #TheOtherEpidemic

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September 30, 2020
Socially distanced but not disconnected – keeping in touch during lockdown

Socially distanced but not disconnected – keeping in touch during lockdown

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September 30, 2020
The real emotions behind lockdown Tweeting revealed

The real emotions behind lockdown Tweeting revealed

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September 30, 2020
How AI can make your campaigns smarter

How AI can make your campaigns smarter

Promoted

September 30, 2020
Always-on campaign measurement: 3 things you must consider

Always-on campaign measurement: 3 things you must consider

Promoted

September 24, 2020
How to get ahead post-Covid: brand building and performance marketing

How to get ahead post-Covid: brand building and performance marketing

Promoted

September 17, 2020
Five reasons to engage the Snapchat generation

Five reasons to engage the Snapchat generation

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September 16, 2020
Six top tips for a new way of working

Six top tips for a new way of working

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September 15, 2020
How the IPA plans to drive agencies' relevance and prosperity

How the IPA plans to drive agencies' relevance and prosperity

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September 15, 2020
CNN showcases a different way to create and collaborate during Covid

CNN showcases a different way to create and collaborate during Covid

Promoted

September 15, 2020
How brands can build emotional connections by combatting driver stress

How brands can build emotional connections by combatting driver stress

Promoted

September 15, 2020
How to get in the game – and why you're missing out

How to get in the game – and why you're missing out

Promoted

September 11, 2020
Ben Middleton's summer TV ad reviews

Ben Middleton's summer TV ad reviews

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September 04, 2020
How brands can overcome the failing retail environment

How brands can overcome the failing retail environment

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August 28, 2020
How you can grow business in Q4

How you can grow business in Q4

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August 24, 2020
The inspiring art of planning and creativity

The inspiring art of planning and creativity

Promoted

July 30, 2020
Enhancing influencer marketing: driving meaningful moments with AI

Enhancing influencer marketing: driving meaningful moments with AI

Promoted

July 23, 2020
The California Walnut Commission issues RFP

The California Walnut Commission issues RFP

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July 15, 2020
Brand love stories: Babylon Health

Brand love stories: Babylon Health

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July 15, 2020
How CoppaFeel! and Facebook empower young people to check their chests

How CoppaFeel! and Facebook empower young people to check their chests

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July 14, 2020
An open letter to the advertising industry

An open letter to the advertising industry

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