AUTOMOTIVE
AGENCY
Antoni's previous creative work for Mercedes-Benz
Gideon Spanier
September 22, 2021

How Omnicom won Mercedes: ‘holistic marketing’ and buying two agencies

Florian Adamski, chief executive of OMD, talked to Campaign.

Greenwashing: Ryanair recently came under fire for using 10-year-old data to claim it was the UK’s lowest emission airline (photo: Getty Images)
September 22, 2021
Arvind Hickman

'Sustainability bullshit' – brands placed on notice over greenwashing claims

pic credit: Busakorn Pongparnit/Getty
September 07, 2021
Lawrence Dodds

The key ad trends driving the in-car commerce boom

Volvo: Eden Project will be supplied with a fleet of electric vehicles
September 03, 2021
Fayola Douglas

Volvo looks to electrify eco-credentials with Eden Project music concert partnership

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CONSUMER GOODS
BRANDS
M&S: is resetting its Plan A with pledge to cut its carbon footprint by a third by 2025
Imogen Watson
September 30, 2021

M&S brings back 'Behind the label' as it resets Plan A with 2040 net-zero target

Next milestone is to cut carbon footprint by a third by 2025.

Lady Gaga: performances will be aired in pop-up jazz theatres
September 28, 2021
Fayola Douglas

Westfield partners Lady Gaga for virtual album launch performances

Power 100 2021: 20 debutant marketers this year including (from l to r) Maugest, Schoolcraft, O'Connor, Barlet-Batada and Harricks
September 27, 2021
Staff

Campaign's Power 100 2021 drops and features 20 new names

Gumtree: 'Good finds' championing the site’s role as a connector
September 16, 2021
Fayola Douglas

Gumtree collaborates with Twitch on gaming challenge

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FASHION / CLOTHING
BRANDS
Chanel: sweet smell of success for Omnicom (Getty Image/Valery Hache/Contributor)
Gideon Spanier
October 13, 2021

Chanel moves global media account after two decades

Omnicom and WPP were main contestants.

Ocean Outdoor: the show featured Team GB athletes
September 22, 2021
Fayola Douglas

Ocean Outdoor reimagines Olympic advertising vinyl panels for fashion collection

Cult will run the Clearpay Collective #ClearlyIAmFashion campaign
September 14, 2021
Shauna Lewis

Clearpay launches interactive London Fashion Week campaign

Vans: public skate sessions and pro demonstrations will take place
August 27, 2021
Fayola Douglas

Vans takes over the Strand with a skatepark

SEE MORE

FINANCIAL SERVICES

AGENCY
Standard Chartered: Another 5 years with Dentsu
Robert Sawatzky
October 12, 2021

Dentsu defends Standard Chartered global media review

Client cites sustainability commitments in renewing the bank's remit for media planning, buying and strategy across global markets.

Hargreaves Lansdown: HQ is located in Bristol (picture: Hargreaves Lansdown)
October 06, 2021
Arvind Hickman

Hearts & Science wins FTSE 100 financial services client

Santander: current ad campaign features TV presenters Ant and Dec
October 04, 2021
Arvind Hickman

Santander to consolidate media buying across Europe

Lloyds Banking Group: has invited media agencies to dive into a planning and buying review
September 30, 2021
Arvind Hickman

MediaCom on alert as Lloyds Banking Group calls media review

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FOOD AND DRINK

LCW: experiences from The London Essence Company, Glenmorangie, Discarded and Monkey Shoulder
Fayola Douglas
Added 44 hours ago

London Cocktail Week celebrations continue

London Cocktail Week has opted for a month-long format for the second time.

Bacardi Rum: the five-part series begins on 22 October
October 14, 2021
Fayola Douglas

Bacardi Rum signs up Maya Jama for music series

Naked: noodle lovers will receive cleansing sound baths
October 13, 2021
Fayola Douglas

Naked creates safe space for 'nood' lovers

Innocent: marrows accused of being 'awkward' in latest ad
October 13, 2021
Nicola Merrifield

Innocent pokes fun at 'awkward' fruit and veg in latest spots by BMB

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FMCG

Gold: 'Signalling Success' for Thinkbox
Staff
Added 33 hours ago

Media Week Awards winners 2021: Trade Body Research

The gold winner in this category is 'Signalling Success', by house51 for Thinkbox.

TimeTo training: one simple and effective way to tackle sexual harassment
Added 40 hours ago
Kerry Glazer

TimeTo: tackling sexual harassment should be part of post-Covid back to work strategy

Clockwise from top left: Churchill, Chanel, John Lewis Partnership, Santander
Added 40 hours ago
Staff

Pitch Update: Agencies prepare to play British Bulldog for rights to Churchill account

Nicola Mendelsohn: spoke at IAB UK Digital Upfronts
Added 41 hours ago
Simon Gwynn

Facebook’s Nicola Mendelsohn urges brands to ‘get their heads around’ the metaverse

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GOVERNMENT/NON-PROFIT

BRANDS
David Oyelowo: the Selma actor, who lost his father to cancer last year, narrates the ad
Imogen Watson
Added 44 hours ago

Stand Up To Cancer rallies public to action in poignant star-studded film

Likening Stand Up To Cancer to social movements such as Black Lives Matter, the film is a call to arms...

Arts Emergency: campaign launched at Museum of London
October 13, 2021
Fayola Douglas

FCB Inferno highlights Arts Emergency with urgent call to action

Sebastian Parker
October 12, 2021
Sebastian Parker

The next opportunity: let’s build in DEI as a game-changer for trust in advertising

Office for Health Improvement and Disparities: debut work
October 06, 2021
Imogen Watson

Govt office debuts with campaign to help people look after their mental health

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MEDIA/ENTERTAINMENT

BRANDS
Amazon Music: the experience will be set to a Coldplay song
Fayola Douglas
Oct 14,2021

Amazon Music partners Coldplay for an 'out-of-this-world' pop-up

Sky: sustainability at the forefront of the design process
Fayola Douglas
Oct 12,2021

Sky creates pop-up houses inspired by Sky Glass

BRANDS
Spotify: coded lyrics to new Coldplay song 'Biutyful'
Imogen Watson
Oct 11,2021

Spotify teases new Coldplay album with #SpotTheSpheres cryptic billboard

BRANDS
ITV: the series will feature calming scenes from Plymouth
Fayola Douglas
Oct 11,2021

ITV and CALM tie up to produce late-night mindfulness programming ...

SEE MORE

RETAIL

AGENCY
Government regulations will restrict advertising HFSS products to a young audience (Getty Images)
Jennifer Small
October 13, 2021

HFSS ad rules spark 'scapegoat' concerns among brands

The government’s forthcoming regulations on advertising HFSS products are a perfect opportunity for some creative thinking within the tightest of...

Farfetch: global brand campaign featured sellers and buyers
October 12, 2021
Fayola Douglas

Fashion platform Farfetch appoints MullenLowe's Mediahub as global media agency

Asos: latest ad celebrates that inspiration comes from everywhere
October 11, 2021
Fayola Douglas

Asos hikes adspend as part of plans to become £7bn business

Asda: experience will include an eight course tasting menu with wine pairings
October 11, 2021
Fayola Douglas

Asda serves up ready meals with Michelin-style flair in restaurant takeover

SEE MORE

TECHNOLOGY

BRANDS
Samsung: veggie pizza toppings will grow in a series of domes
Fayola Douglas
Added 44 hours ago

Samsung opens urban-farm-to-table pizzeria

Experience highlights how connected technology can enable small-space growing.

Ed Sheeran: one of the star draws at this year's YouTube Festival
October 12, 2021
Arvind Hickman and Simon Gwynn

YouTube Festival: ‘Bothism’ can deliver ‘12% incremental reach’ on TV plans

The first phase, “The spell”, will simply focus on spelling out what Sky Glass is
October 08, 2021
Imogen Watson

'Our biggest moment since the satellites went up' – Sky embarks on new 'magic' era

Clockwise from top left: Harris, Ogúndèkó, Willan, Smith, Martell and Pierre
October 06, 2021
Arvind Hickman

Should the latest Facebook revelations alarm advertisers?

SEE MORE

TELECOM / UTILITIES

BRANDS
E.ON: has unveiled sub-brand created by R/GA Berlin
Kim Benjamin
August 24, 2021

E.ON unveils sustainable energy brand focused on 'positive emotionality'

Energy supplier worked with R/GA to develop the sub-brand.

Vodafone: among brands to have used the 3D technology on Piccadilly Lights
August 16, 2021
Arvind Hickman

Brands line up for 3D outdoor advertising

Sky: Minions are blown away by the broadband speed
August 09, 2021
Fayola Douglas

Sky deploys Minions for broadband campaign

EE partners Beatport for 5G-powered club nights
August 03, 2021
Fayola Douglas

EE partners Beatport for 5G-powered club nights

SEE MORE

TRAVEL

BRANDS
TfL: Notting Hill Carnival co-founder Claudia Jones takes the place of Camden Town station
Fayola Douglas
October 13, 2021

TfL and Black Cultural Archives create first black history Tube map

Reimagined map replaces station names with notable black people from history.

London Eye: class will feature yoga flow and meditation
October 11, 2021
Fayola Douglas

Lastminute.com London Eye creates the capital’s first rotating yoga studio

An adapted version of an iconic 1932 photo of workers on a skyscraper is the campaign centrepiece
September 23, 2021
Nicola Merrifield

BA work heralds reopening of transatlantic corridor

New Underground station at Battersea opens with scores of new outdoor advertising sites
September 22, 2021
Arvind Hickman

New Northern Line stations add 120 outdoor sites to TfL network

SEE MORE

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HOT TOPICS
MOST READ
Chanel: sweet smell of success for Omnicom (Getty Image/Valery Hache/Contributor)
October 13, 2021 Gideon Spanier

1 Chanel moves global media account after two decades

Omnicom and WPP were main contestants.

John Lewis: ad uses a similar idea to 2015's "Tiny dancer"

2 Why the new John Lewis ad made me wince

Sarah Golding and new creative chief Toby Allen

3 The & Partnership poaches AMV creative behind award-winning Body...

Paul Burke on adland's 'talent crunch'

4 Some home truths on the ad industry's 'talent crunch'

Nicola Mendelsohn, head of global business group, Facebook

5 Facebook promotes Nicola Mendelsohn to global advertising chief

6 Movers and Shakers: The & Partnership, VMLY&R, MediaCom, Wavemak...

7 Former Reprise CEO Tim Ringel launches a new holding company

8 Mother: Why is it the birthplace of creative leaders?

9 MediaCom signs former England Lioness Eni Aluko to global role

10 2071: The future of work – a creative adventure with David Oku

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CASE STUDIES

AGENCY
Currys PC World found the perfect pitch for young headphone buyers

Currys PC World found the perfect pitch for young headphone buyers

April 07, 2020
Jennifer Small
AGENCY
Old-school art and digital disruption unite for Airbnb's 'Night at the Louvre'

Old-school art and digital disruption unite for Airbnb's 'Night at the Louvre'

January 30, 2020
Ben Bold
Carlsberg embraces the trolls and admits it was 'probably' not the best

Carlsberg embraces the trolls and admits it was 'probably' not the best

November 29, 2019
Matthew Chapman
Viva la Vulva was built around one central insight: most women are embarrassed of their vulva

In praise of the vulva: Bodyform and AMV used creativity to subvert shame

November 01, 2019
Sara Spary
Baseball's successful pitch to UK sports fans

Baseball's successful pitch to UK sports fans

October 04, 2019
Kim Benjamin
Yorkshire Tea got some proper celebrity glitz to take on rivals

Yorkshire Tea got some proper celebrity glitz to take on rivals

September 06, 2019
Ben Bold
BRANDS
Helping the nation fall back in love with Cadbury via 'Mum's birthday'

Helping the nation fall back in love with Cadbury via 'Mum's birthday'

February 26, 2019
Ben Bold
AGENCY
KFC: A very fcking clever campaign

KFC: A very fcking clever campaign

November 21, 2018
Alex Brownsell
BRANDS
How Dorset Cereals' campsite takeovers took breakfast to another level

How Dorset Cereals' campsite takeovers took breakfast to another level

October 19, 2018
Kim Benjamin
BRANDS
How Hotpoint turned to Jamie Oliver for food waste mission

How Hotpoint turned to Jamie Oliver for food waste mission

October 10, 2018
Yasmin Arrigo