Cheil London News, Articles & Analysis

School Reports 2019: Meet the star players

Find out about adland's visionaries, rising stars and superheroes.

It's time for brands to call time on plastic stunts

When yet another brand uses the plastic crisis as a PR stunt, they ignore the fact that they are mostly

Amazon's latest Alexa launch is a big step forward for voice

Alexa for Business Blueprints will have a knock-on effect on a company's branding.

For voice 'robots' to succeed, they need to become human

For brands and consumers to really start benefiting from voice-enabled devices, we need tech that will upgrade simple voice assistants

Cheil Europe relaunches with customer experience proposition

Restructure will create five divisions within the group.

The worst and best of James Corden in advertising

As James Corden's relationship with price comparison site Confused.com comes to an end, Campaign takes a look back at the

Too emotional to lead, too cold to connect: busting the myth of the difficult woman

A Bloom event tackling 'the myth of the difficult woman' has lifted the lid on the challenges faced by women

School Reports 2018 [Extended edition]: Cheil London

School Reports 2018: Cheil London

Asda puts agencies on alert with full roster review

Asda's chief customer officer has announced the resurgent supermarket is looking at all of its agency relationships, following a restructure