Engine News, Articles & Analysis

Read the latest Engine News, Articles & Analysis at Campaignlive UK

Articles: 107 Results
Turkey of the Week: Moneysupermarket falls from a great height

Turkey of the Week: Moneysupermarket falls from a great height

In trying to bring a message of calm, Moneysupermarket's new brand message seems ill-judged.

Engine creates charity ad to be fast-forwarded

Engine creates charity ad to be fast-forwarded

In an unusual first for digital out of home, people are actively encouraged to fast-forward the ad.

KP Snacks reviews Tyrrells, Popchips and KP Nuts ad accounts

KP Snacks reviews Tyrrells, Popchips and KP Nuts ad accounts

The company has also widened Engine's remit.

Moneysupermarket promises to help people 'Get money calm' in brand relaunch

Moneysupermarket promises to help people 'Get money calm' in brand relaunch

The brand wants to move beyond traditional price-comparison services in new campaign by Engine.

The balance has shifted in our love-hate relationship with technology

The balance has shifted in our love-hate relationship with technology

Why are creative agencies struggling to deliver the promise of technology?

Jim Moffatt is on a mission to fire up the Engine

Jim Moffatt is on a mission to fire up the Engine

New chief executive is creating more collaboration within the business.

Movers and Shakers: Engine, Jungle Creations, Just Eat, Superunion and more

Movers and Shakers: Engine, Jungle Creations, Just Eat, Superunion and more

Welcome to Campaign's weekly round-up of the hires, departures and promotions across the industry.

Engine reveals new management structure as it drops agency brands

Engine reveals new management structure as it drops agency brands

Business will be made up of three divisions.

Capital One appoints Mother as UK creative agency

Capital One appoints Mother as UK creative agency

Credit card brand previously worked with WCRS.

Hot in 2018: Swift change, slow progress

Hot in 2018: Swift change, slow progress

The past 12 months have revealed an industry in transition