Fold7 News, Articles & Analysis

Read the latest Fold7 News, Articles & Analysis at Campaignlive UK

Articles: 35 Results
Hot in 2018: Top 10 live experiences

Hot in 2018: Top 10 live experiences

Throughout December, we are revealing the best of our industry in 2018.

If you were to start from scratch, what kind of agency would you launch?

If you were to start from scratch, what kind of agency would you launch?

There's no big, clever secret to getting a successful agency off the ground, David Golding and James Murphy believe.

Movers and Shakers: McDonald's, Proximity, Facebook, Havas London and more

Movers and Shakers: McDonald's, Proximity, Facebook, Havas London and more

Welcome to Campaign's weekly round-up of the hires, departures and promotions across the industry.

Fold7 teases John Lewis with Christmas mash-up

Fold7 teases John Lewis with Christmas mash-up

Agency finds similarities between the two spots

Mads Mikkelsen returns to promote Carlsberg's new premium lager

Mads Mikkelsen returns to promote Carlsberg's new premium lager

Carlsberg is launching a new product, Unfiltered, with a campaign that brings back Mads Mikkelsen as its advocate for better

Probably the best pub in the world?

Probably the best pub in the world?

To bring its latest campaign to life, Carlsberg has created a 'off-grid' pub in the Cornish countryside that's built by

Audible launches campaign starring a collective of apes

Audible launches campaign starring a collective of apes

Audiobook and podcast brand uses primates to highlight its benefits compared with other apps.

Movers and shakers: FCB, BT, BBDO, MediaCom, TBWA\London, Fold7, We Are Social and more

Movers and shakers: FCB, BT, BBDO, MediaCom, TBWA\London, Fold7, We Are Social and more

Welcome to Campaign's weekly round-up of the hires, departures and promotions across the industry

Carlsberg creates 'world's first' off-the-grid pub powered by waterfall

Carlsberg creates 'world's first' off-the-grid pub powered by waterfall

Carlsberg, the Danish lager brand, has created the "world's first" off-the-grid pub powered by a waterfall.

Fortnite has 125 million players - so are we looking in the wrong places for our audiences?

Fortnite has 125 million players - so are we looking in the wrong places for our audiences?

Gaming, like other facets of culture, offers a huge untapped opportunity to engage with new audiences - but brands and