Fold7 News, Articles & Analysis

Read the latest Fold7 News, Articles & Analysis at Campaignlive UK

Articles: 89 Results
An ad for Radiocentre reads: "Unskippable, Unblockable, Unbeatable; Brands cut through with radio advertising"

Radiocentre appoints creative agency without pitch

The industry body for commercial radio has previously worked with Lucky Generals and The & Partnership.

Head & Shoulders shampoo bottles in a row, showcasing different types, including classic clean

Europe agency rankings: Carat enters media league after retaining 4 of the biggest accounts

Meanwhile Publicis Sapient enters creative rankings with 25 wins.

Illustration of two women shaking hands

Campaign podcast: Agency leaders delve into what makes a client relationship last

Following the release of a new report commissioned by the IPA on sustainable agency/client relationships, agencies reveal their take on

Image of Mads Mikkelsen holding a pint of Carlsberg

Carlsberg appoints global creative agency of record

Agency has worked with Carlsberg for more than 10 years.

Still from Rightmove ad

Rightmove turns a scarecrow into a woman following her dreams

The campaign has been created by Fold7.

Two men dressed as cavemen holding hands

School Reports 2022: Fold7

St Luke's: Denton joins after more than 25 years directing ads

St Luke's hires 65-year-old director Mark Denton as paid intern

Mark Denton joined the agency today.

VCCP: Mark Anthony Brands including White Claw was VCCP's biggest win of 2021, Pret A Manger and Cinch also appointed the agency

VCCP pummels rivals on new business for third year

Agency still holds the top spot in the AAR ranking despite fewer wins in 2021.

Fold7: The campaign will run for six weeks across TV, social, and digital channels

Carex promotes the joys of getting dirty

The campaign marks the first Fold7 has created for the company since winning the PZ Cussons account.

To reach new talent, we’re going to have to use new rules

As the industry searches for ways to shore up its greatest asset, Marc Nohr puts forward a new approach to