Initiative News, Articles & Analysis
Read the latest Initiative News, Articles & Analysis at Campaignlive UK
Lennon handed new role spearheading commercial strategy outside US.
Throughout December, we are revealing the best of our industry in 2018.
Former owner sold retailer for £1 in May.
Entries have opened for the awards.
Welcome to Campaign's weekly round-up of the hires, departures and promotions across the industry.
Insurance brand LV= has appointed Initiative to handle its £20m media planning and buying duties after a decade with incumbent
Retailers have become distracted with the wrong ideas, argues Jed Hallam, chief strategy officer at Initiative UK.
Four of the five most popular commercial radio stations nationally grew their audiences in the last quarter, despite overall radio
Agencies should leave aside the blunt instrument of paid billings to show their real worth, Caroline Foster Kenny argues.
Initiative's global chief executive Mat Baxter on the agency's fightback in 2017, why he welcomes competition from the consultancies, and
Head of Content and Channels £51,528 - £59,740 (London) Department for Environment, Food and Rural Affairs, London (Central), London (Greater)
Marketing Manager Circa £42,000 pa Murphy, London (Central), London (Greater)
Senior Account Manager £40000 - £45000 per annum Stopgap, London
Account Manager Up to £40k dependent on experience air-recruitment, London (Central), London (Greater)
Senior Strategist - CX/Digital £55K The Industry Club London Ltd, London (Central), London (Greater)
Head of Digital Delivery B2B circa £80k Corporate Communications Recruitment, London (West), London (Greater)
Customer Success Manager £35000 - £40000 per annum Stopgap, London
Business Development Manager £32000 - £35000 per annum + uncapped bonus (£5k+) and strong bens The Great & The Good, City of London, London