Iris News, Articles & Analysis

Read the latest Iris News, Articles & Analysis at Campaignlive UK

Articles: 35 Results
Barclaycard kicks off creative agency review

Barclaycard kicks off creative agency review

Barclaycard is reviewing its creative account, putting incumbent agency Iris on alert.

Accenture is making us all take our eye off the ball

Accenture is making us all take our eye off the ball

There is no silver bullet and acquisitions are rarely about anything unique apart from a company's people, Iris' global chief

School Reports 2018 [Extended edition]: Iris
Creativity's female future: Meet the next generation of women redefining creativity

Creativity's female future: Meet the next generation of women redefining creativity

Campaign and Creative Equals present the future creative leaders; the women defining creativity today and tomorrow.

3 great ads I had nothing to do with #48 Shaun McIlrath on Lacoste, Southern Comfort and VB

3 great ads I had nothing to do with #48 Shaun McIlrath on Lacoste, Southern Comfort and VB

Shaun McIlrath, global chief creative office at Iris Worldwide, reveals three great ads he admires but had nothing to

School Reports 2018: Iris

School Reports 2018: Iris

Why pay more: the forgotten P in marketing

Why pay more: the forgotten P in marketing

Insight and creative thinking drives effectiveness in pricing, just like it does in every other element of marketing, writes the

Too many creatives still feel scared to share their ideas

Too many creatives still feel scared to share their ideas

Gabi Mostert, associate creative director at Iris Worldwide and named among Campaign's 2017 Faces to Watch, shares her lessons from

Why your side-hustle will make you a better creative

Why your side-hustle will make you a better creative

Iris' creative director disagrees with a column by Creature's Ben Middleton which claims side-hustles are hurting the advertising industry.

Campaign Diary: Adland takes best tables at Brit Awards

Adland shows its face at last week's Brit Awards.