Joint News, Articles & Analysis

Read the latest Joint News, Articles & Analysis at Campaignlive UK

Articles: 28 Results
Kettle Chips embarks on long-term strategy change in campaign by Joint

Kettle Chips embarks on long-term strategy change in campaign by Joint

Ad push spearheads greater investment in brand.

‘Probably not time Uswitch': ads sway consumers from using service in energy crisis

‘Probably not time Uswitch': ads sway consumers from using service in energy crisis

Campaign created by Joint and Zenith.

How alcohol brands should ‘read the room’ in the post-pandemic world

How alcohol brands should ‘read the room’ in the post-pandemic world

Adopting a position of ‘practical optimism’ could be the key to successfully marketing alcoholic drinks as consumers emerge from Covid

School Reports 2021: Joint

School Reports 2021: Joint

Most UK adlanders cautious about attending Cannes, Campaign survey shows

Most UK adlanders cautious about attending Cannes, Campaign survey shows

Half say they will skip this year’s event.

What does the end of the Brexit deal saga mean for culture?

What does the end of the Brexit deal saga mean for culture?

Do we feel like 'it's all over' now and time to move on?

The first brand you think about shouldn't be yours - but your consumer's

The first brand you think about shouldn't be yours - but your consumer's

It’s time for marketers to focus less on how we tell a brand’s story and more on how 'generation identity'

Scarves, stuffing and digital fires: the top five agency Christmas cards 2020

Scarves, stuffing and digital fires: the top five agency Christmas cards 2020

All 5,681 votes have been counted – here, in reverse order, are this year’s top agency Christmas cards.

School Reports 2020: Joint

School Reports 2020: Joint

Campaign to publish 2020 School Reports

Campaign to publish 2020 School Reports

April issue is out on Thursday at 7am.