Now News, Articles & Analysis

Read the latest Now News, Articles & Analysis at Campaignlive UK

Articles: 35 Results
Hot in 2018: Top 10 ad planners

Hot in 2018: Top 10 ad planners

Throughout December, we are revealing the best of our industry in 2018.

Now starts transition as Melissa Robertson and Kate Waters reveal departures

Now starts transition as Melissa Robertson and Kate Waters reveal departures

Agency has revealed succession plan as Waters moves to ITV and Robertson announces exit.

I Made This: Sarah Levitt's Sweet Mother Fluffer

I Made This: Sarah Levitt's Sweet Mother Fluffer

Her alcoholic candy floss was inspired by a trip to Japan.

'Out of office' 2018: Was I naive to think it would be easier?

'Out of office' 2018: Was I naive to think it would be easier?

Following our 2017 campaign for the Women's Equality Party, we assumed the organisations that said no last time would want

'Broken' media campaign shines spotlight on gender pay gap

'Broken' media campaign shines spotlight on gender pay gap

As part of the activity, Twitter users can make their account look like it has stopped working.

Behind the ad: Intu creates stop-motion Christmas tale to give 'impossible gift'

Behind the ad: Intu creates stop-motion Christmas tale to give 'impossible gift'

Intu, the shopping centre company, has worked with Now for the third year to create its latest stop-motion Christmas ad.

Pick of the week: Women's Equality Party 'thanks' Trump in protest campaign

Pick of the week: Women's Equality Party 'thanks' Trump in protest campaign

As the Trump baby balloon took flight over London, the Women's Equality Party had its own defiant answer to the

How taking time out changed my creative process

How taking time out changed my creative process

The experience of having the mind slightly relaxed allows it to explore different combinations of what pops into your head,

Future creative leaders on the ads that inspired them

Future creative leaders on the ads that inspired them

What inspires the industry's future creative leaders? Campaign asks some potential leaders to identify their favourite ads, and reveal where

Sarah Levitt: This is the work that inspired me to join advertising

Sarah Levitt: This is the work that inspired me to join advertising

Now's Sarah Levitt, one of the creatives identified as one of the potential next leaders of British commercial creativity and