Now News, Articles & Analysis

Read the latest Now News, Articles & Analysis at Campaignlive UK

Articles: 41 Results
Why not pay creatives more than the ECD?

Why not pay creatives more than the ECD?

Don't penalise brilliant creatives not interested in the next step

Good Lord! Larissa Vince is off to Now

Good Lord! Larissa Vince is off to Now

The Saatchi managing director is taking a calculated risk joining Now.

Now hires Ben da Costa to succeed Remco Graham as creative chief

Now hires Ben da Costa to succeed Remco Graham as creative chief

Graham departs agency after three years.

Turkey of the Week: An Itch that can't be unscratched

Turkey of the Week: An Itch that can't be unscratched

Itch reaches new heights of annoying with a vinyl-scratching spot.

Political Shakedown game aims to encourage people to stand up to hate

Political Shakedown game aims to encourage people to stand up to hate

Game was created by Now.

What would your advice be for The Independent Group?

What would your advice be for The Independent Group?

Agencies lend some thoughts to Westminster's breakaway gang...

Hot in 2018: Top 10 ad planners

Hot in 2018: Top 10 ad planners

Throughout December, we are revealing the best of our industry in 2018.

Now starts transition as Melissa Robertson and Kate Waters reveal departures

Now starts transition as Melissa Robertson and Kate Waters reveal departures

Agency has revealed succession plan as Waters moves to ITV and Robertson announces exit.

I Made This: Sarah Levitt's Sweet Mother Fluffer

I Made This: Sarah Levitt's Sweet Mother Fluffer

Her alcoholic candy floss was inspired by a trip to Japan.

'Out of office' 2018: Was I naive to think it would be easier?

'Out of office' 2018: Was I naive to think it would be easier?

Following our 2017 campaign for the Women's Equality Party, we assumed the organisations that said no last time would want