Ogilvy News, Articles & Analysis

Read the latest Ogilvy News, Articles & Analysis at Campaignlive UK

Articles: 233 Results
Ogilvy: The real apprentice experience

Ogilvy: The real apprentice experience

Caitlin Rudd, talent attraction lead at Ogilvy, reveals the truth about apprenticeships and how the scheme has created a learning

Turkey of the Week: Boots' well-meaning summer ad is cringeworthy

Turkey of the Week: Boots' well-meaning summer ad is cringeworthy

The intention of this campaign is commendable, but the execution falls short.

Boots sings for body confidence in summer campaign

Boots sings for body confidence in summer campaign

Research for retailer finds three-quarters of women avoid summer activities due to self-consciousness.

Shishir Patel joins Ogilvy as executive creative director

Shishir Patel joins Ogilvy as executive creative director

Patel previously held roles at Facebook and BBH...

School Reports 2019: Meet the star players

School Reports 2019: Meet the star players

Find out about adland's visionaries, rising stars and superheroes.

150 years of Sainsbury's ads

150 years of Sainsbury's ads

Showcase of the supermarket's notable work...

Ogilvy wins consolidated account for UK produce

Ogilvy wins consolidated account for UK produce

UK farming industry body hires single agency for first time.

School Reports 2019: Agencies hit gender diversity target

School Reports 2019: Agencies hit gender diversity target

However, they still fall short of the IPA's BAME target

The future of the CMO: certain death or rebirth?

The future of the CMO: certain death or rebirth?

For many brands, marketing strategies are still modelled on structures developed in the era of fax machines.

Turkey of the Week: Give me strength to watch Trebor's new ads

Turkey of the Week: Give me strength to watch Trebor's new ads

Trebor had it better in the 1990s.