PHD News, Articles & Analysis

Read the latest PHD News, Articles & Analysis at Campaignlive UK

Articles: 48 Results
Omnicom Media Group and PHD launch VW-dedicated global data unit

Omnicom Media Group and PHD launch VW-dedicated global data unit

PHD and Omnicom Media Group have created a unit dedicated to their Volkswagen client that will tap into and analyse

Reboot yourself: How Jonathan Durden faced ageism and re-entered advertising in his 50s

Reboot yourself: How Jonathan Durden faced ageism and re-entered advertising in his 50s

Jonathan Durden overcame his insecurities about re-entering the advertising world in his late fifties. He urges others to do the

Channel 4 teams up with trio of brands to cast light on the brutality of online abuse

Channel 4 teams up with trio of brands to cast light on the brutality of online abuse

Specially edited versions of ads for Nationwide, Maltesers and McCain will appear in an ad break takeover during tonight's Gogglebox

PHD wins VF Corporation's EMEA media account

PHD wins VF Corporation's EMEA media account

VF Corporation, the owner of outdoor clothing and footwear brands such as Timberland, North Face, EastPak, JanSport and Vans, has

Audi unveils martial-arts-themed spot 'Escape'

Audi unveils martial-arts-themed spot 'Escape'

Audi has retained its humorous tone with a martial-arts-themed TV ad promoting the luxurious interiors of its recently launched A6,

Omnicom Media Group launches marketing and insights platform

Omnicom Media Group launches marketing and insights platform

Omnicom Group has launched a marketing and insights platform, aiming to make mass personalisation a reality.

PHD's Source has shown the way for Publicis Groupe's Marcel

PHD's Source has shown the way for Publicis Groupe's Marcel

PHD has learnt a lot since it launched its internal collaboration platform, Source, in 2012. Mike Cooper welcomes Publicis Groupe's

Magnetic Spotlight awards: Smart Energy GB triumphs as agencies share honours

Magnetic Spotlight awards: Smart Energy GB triumphs as agencies share honours

Wavemaker, PHD and MediaCom were winners alongside stand-out advertiser Smart Energy GB at consumer magazine advertising champion Magnetic's annual Spotlight

Campaign newscast: what winning HSBC's global media means for PHD, Accenture's move into programmatic, and Mark Zuckerberg's trip to Europe

Campaign newscast: what winning HSBC's global media means for PHD, Accenture's move into programmatic, and Mark Zuckerberg's trip to Europe

PHD's global chief executive Mike Cooper and Mother London's joint head of strategy Chris Gallery join Campaign's global editor-in-chief Claire

Mindshare losing HSBC wouldn't normally make the nationals. But who benefits?

Mindshare losing HSBC wouldn't normally make the nationals. But who benefits?

With the national and international press rushing to print news of the movement of the HSBC media account, WPP is