Proximity London News, Articles & Analysis

A view from Dave Trott: Right answer, wrong question

Pick of the Week: Bodyform's '#Wombstories' is an intimate look at women's experiences

The ad explores stories that are often shrouded in taboo and shame.

AC Milan's mission to redefine the sport experience with unprecedented entertainment union

The club's chief revenue officer on its partnership with JAY-Z's Roc Nation, the new stadium, and accelerating brand transformation amid

BBC, ITV, Channel 4 and Channel 5 unite to champion power of British TV

Campaign by Uncommon highlights TV's role in UK creative economy.

Iain Tait and Ben Armistead to leave W&K London

The agency is also making redundancies.

Twitter hiring for people to work on new subscription platform

"This a first for Twitter!", the company says in a move that could mean less reliance on ad revenue.

Facebook failed to stop users finding white-supremacist content with 'KKK' searches

Platform's approach to civil rights remains 'too reactive', report warns.

VCCP bags Walkers advertising account

Agency went up against Uncommon in final shoot-out...

Appetite for experimentation: why now is the time to innovate

Three factors make this period the ideal time to try something new.