Sunshine News, Articles & Analysis

Read the latest Sunshine News, Articles & Analysis at Campaignlive UK

Articles: 6 Results
We need brands to step up and grow a real conscience

We need brands to step up and grow a real conscience

When moral standards are set adrift by those in power, should corporations and their brands fill the vacuum?

iPhone X: evolutionary design or emperor's new clothes?

iPhone X: evolutionary design or emperor's new clothes?

Ten years after the iPhone debuted, held aloft by the late Steve Jobs before an enraptured San Francisco audience, Apple

Casting collaborative working in a new light

Casting collaborative working in a new light

The only way forward is to spread the load, so let's reappraise and recognise real collaboration.

Adland needs to take a magic leap into entertainment

Adland needs to take a magic leap into entertainment

Forget slow, incremental progress. Sometimes a huge change is exactly what the industry needs. And the answer lies in entertainment.

Ed Warren named Sunshine CCO

Ed Warren named Sunshine CCO

Ed Warren, co-founder of Creature of London, is joining Sunshine as chief creative officer.

Sunshine

Sunshine

Campaign's School Reports are the definitive assessment of how advertising and media agencies performed last year.