UM London News, Articles & Analysis

Read the latest UM London News, Articles & Analysis at Campaignlive UK

Articles: 29 Results
UM wins Just Eat's global media account

UM wins Just Eat's global media account

Online food-delivery company is also bringing all paid search in-house.

IPG's Caroline Foster Kenny: 'We're in the Goldilocks zone: not too big, not too small'

IPG's Caroline Foster Kenny: 'We're in the Goldilocks zone: not too big, not too small'

She believes IPG Mediabrands' size is its advantage...

IPG Mediabrands introduces extended leave for parents of premature babies

IPG Mediabrands introduces extended leave for parents of premature babies

Move aims to help alleviate financial stress and pressure.

Will data privacy mean a two-tier internet for brands?

Will data privacy mean a two-tier internet for brands?

We're entering a world where data privacy is becoming currency.

Interpublic challenges rivals with 5.5% organic growth

Interpublic challenges rivals with 5.5% organic growth

Shares climb, although performance expected to moderate in 2019.

UK viewers call for greater diversity on screen ahead of Oscars

UK viewers call for greater diversity on screen ahead of Oscars

UM research finds TV and film do not portray society authentically.

IPG Mediabrands hires Craig Lennon from MediaCom

IPG Mediabrands hires Craig Lennon from MediaCom

Lennon handed new role spearheading commercial strategy outside US.

The data bubble is surely waiting to burst

The data bubble is surely waiting to burst

When consumers finally grasp the scale of personal information being harvested and what brands can do with it, things are

Brands that build female self-esteem are also building business

Brands that build female self-esteem are also building business

Kantar research underlines brand-building power of bolstering women's self-esteem.

Financial Services Compensation Scheme plans media pitch

Financial Services Compensation Scheme plans media pitch

Organisation currently works with UM London.