UM London News, Articles & Analysis
Read the latest UM London News, Articles & Analysis at Campaignlive UK
IPG Mediabrands unveils new global president
Beach will be tasked with leading the operational transformation of the media network in his new role with a focus
How advertisers and agencies should navigate the hate
Advertisers are increasingly more open to conversations linked to media responsibility.
UM unveils ‘Futureproof’ positioning
IPG media agency to prize speed, diversity and ethics.
Advertising still has a way to go in tackling negative representations of men
Despite progress, young men are still highly likely to believe that representations of them in advertising cause harm
Honda appoints UM to European media account
The pitch focused on integrated data solutions and digital transformation
Dr Martens supports creatives through tie-ups and content series
The brand's first partnership is with Liverpool radio station Melodic Distraction.
School Reports 2020: Meet the star players
Find out about the hard-working forces behind each agency's success.
Start embracing new ad formats, because ecommerce is old news
Consumers want the sales funnel to become frictionless. And that's a problem for brands.
School Reports 2020: Meet the top of the class
Find out which agencies were scored 'excellent' and 'outstanding' in Campaign's School Reports.
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