Wavemaker News, Articles & Analysis

Read the latest Wavemaker News, Articles & Analysis at Campaignlive UK

Articles: 101 Results
Wavemaker's Tim Castree named Group M North America CEO

Wavemaker's Tim Castree named Group M North America CEO

Castree is tasked with boosting WPP's biggest market.

How agencies can be strong at playing a 'weak link' sport

How agencies can be strong at playing a 'weak link' sport

We can thrive by recognising what we're good at, not glorying in the past.

L'Oreal calls UK media review

L'Oreal calls UK media review

WPP has held cosmetics giant's UK media business since 2014.

Martin Freeman returns on ice for Vodafone Christmas spot

Martin Freeman returns on ice for Vodafone Christmas spot

Actor delivers ice-dancing routine of his life.

Home Office reminds people that verbal, physical and online abuse could be hate crime

Home Office reminds people that verbal, physical and online abuse could be hate crime

"Tackling hate crime" campaign replaces abusers' faces with e-fit composites.

Why marketing and fishing are more similar than you first thought

Why marketing and fishing are more similar than you first thought

New thinking and a different style of agency configuration can help make the leap from performance to precision

MediaCom, The Guardian, ITV and Hearst triumph at Media Week Awards 2018

MediaCom, The Guardian, ITV and Hearst triumph at Media Week Awards 2018

MediaCom has won Media Agency of the Year and The Guardian was crowned Sales Team of the Year.

Movers and shakers: R/GA, Proximity London, IPA, BBH, Rapp, Partners and more

Movers and shakers: R/GA, Proximity London, IPA, BBH, Rapp, Partners and more

Welcome to Campaign's weekly round-up of the hires, departures and promotions across the industry

Channel 4 teams up with trio of brands to cast light on the brutality of online abuse

Channel 4 teams up with trio of brands to cast light on the brutality of online abuse

Specially edited versions of ads for Nationwide, Maltesers and McCain will appear in an ad break takeover during tonight's Gogglebox

Lloyds reviews £80m media account as Group M retires Greenhouse

Lloyds reviews £80m media account as Group M retires Greenhouse

Group M agencies MediaCom and Mindshare are vying to secure Lloyds Banking Group's £80m media business as Greenhouse Group M,