Wieden & Kennedy News, Articles & Analysis

Read the latest Wieden & Kennedy News, Articles & Analysis at Campaignlive UK

Articles: 99 Results
2018's top creative duos: Tom Bender and Tom Corcoran on the long road to Nike

2018's top creative duos: Tom Bender and Tom Corcoran on the long road to Nike

How the creative team who made Nike's "Nothing beats a Londoner" and Three's "Phones are good" got here

This is me: The soundscapes of Alex Baranowski

This is me: The soundscapes of Alex Baranowski

The composer and sound designer on his experience in big National Theatre productions and how he came to advertising.

Hot in 2018: Top 15 film ads

Hot in 2018: Top 15 film ads

Throughout December, we are revealing the best of our industry in 2018.

Complaints pour in over Sainsbury's Christmas 'plug boy'

Complaints pour in over Sainsbury's Christmas 'plug boy'

ASA has received 35 complaints.

Sainsbury's vs John Lewis: the battle of the school plays

Sainsbury's vs John Lewis: the battle of the school plays

Ben Middleton, Ana Carpen and Hermeti Balarin share their thoughts

Best ads in 50 years: How Honda created art, not ads

Best ads in 50 years: How Honda created art, not ads

We look back on the best advertising in the past half-century

The FA's Martin Glenn: 'All business failures are marketing failures... even English football'

The FA's Martin Glenn: 'All business failures are marketing failures... even English football'

The football body studied what other sports had done well in attempt to end England's 'tournament doom cycle', chief executive

Pick of the Week: Sainsbury's proves you can go to the theatre more than once in a year

Pick of the Week: Sainsbury's proves you can go to the theatre more than once in a year

It may be neither new nor radical, but the musical arrangement and emotional tug can't be denied.

Sainsbury's takes on John Lewis in accidental school play face-off

Sainsbury's takes on John Lewis in accidental school play face-off

Ad features schoolkids performing New Radicals hit

TK Maxx's Christmas campaign sends shoppers on Europe-wide search for never-ending stockings

TK Maxx's Christmas campaign sends shoppers on Europe-wide search for never-ending stockings

Bespoke stockings that deliver year-round gifts will be hidden on TK Maxx store shelves.