Y&R London News, Articles & Analysis

Read the latest Y&R London News, Articles & Analysis at Campaignlive UK

Articles: 93 Results
Adwatch: Robinsons ad leaves you feeling 'a tad uncomfortable'

Adwatch: Robinsons ad leaves you feeling 'a tad uncomfortable'

Emily James, the chief strategy officer of Y&R London, thinks Robinsons just about gets away with it in this spot

Could the UK pass the Amazon test?

Could the UK pass the Amazon test?

There's a clear danger that the UK will be left behind in the global competition for new industries, Y&R's global

Should we kill the free social media model?

Should we kill the free social media model?

Y&R London's creative technologist argues why sponsorship of social media is a better model than a new paid-for-everything world order.

School Reports 2018 [Extended edition]: Y&R London
Pfizer tackles erectile dysfunction taboo in new campaign

Pfizer tackles erectile dysfunction taboo in new campaign

Pfizer wants to overturn stigma surrounding erectile dysfunction in an ad campaign promoting a new over-the-counter Viagra product.

School Reports 2018: Y&R London
Agencies rush to meet gender pay gap deadline

Agencies rush to meet gender pay gap deadline

While most agencies with a headcount of 250 and more have filed their gender pay gap reports, quite a few

Brands, don't freak out about Giphy's prototype GIF camera

Brands, don't freak out about Giphy's prototype GIF camera

During his talk at SXSW 2018, Giphy chief executive Alex Chung announced the prototype of a hardware camera and frame.

Y&R reboots Think! campaign with humorous riff on Ghost pottery scene

Y&R reboots Think! campaign with humorous riff on Ghost pottery scene

The Government's flagship anti-drink drive campaign Think! is targeting young men who assume "it won't happen to me" in a

Meet the A List 2018: The importance of being earnest

Meet the A List 2018: The importance of being earnest

This year's A List may be characterised by a sense of seriousness but, luckily, adland's elite are still prepared to