Ab InBev News, Articles & Analysis

Read the latest Ab InBev News, Articles & Analysis at Campaignlive UK

Articles: 49 Results
Budweiser reinvents famous Elizabeth I speech for Women's World Cup spot
June 06, 2019 by Kim Benjamin

Budweiser reinvents famous Elizabeth I speech for Women's World Cup spot

Campaign is first major work delivered by Budweiser Brewing Group UK&I's in-house agency DraftLine.

Budweiser hosts series of events celebrating Pride in London
June 04, 2019 by Fayola Douglas

Budweiser hosts series of events celebrating Pride in London

Brand will have strong presence at 6 July parade.

AB InBev set to expand in-house creative agency
May 31, 2019 by Kim Benjamin

AB InBev set to expand in-house creative agency

DraftLine is planning to double existing headcount and roll out to France.

Bud Light hosts dive bar tour
April 29, 2019 by Kim Benjamin

Bud Light hosts dive bar tour

Event is being staged for fourth consecutive year.

Corona, Parley for the Oceans and animator Pes team up for pollution film
April 20, 2019 by Ben Bold

Corona, Parley for the Oceans and animator Pes team up for pollution film

Film launches ahead of Monday's Earth Day.

National Cleaning Week: How brands are nudging consumers to clean up
March 29, 2019 by Orianna Rosa Royle

National Cleaning Week: How brands are nudging consumers to clean up

Campaign looks at some of this year's best 'green marketing' initiatives to celebrate National Cleaning Week.

AB InBev UK rebrands as Budweiser Brewing Group UK&I
March 25, 2019 by Ben Bold

AB InBev UK rebrands as Budweiser Brewing Group UK&I

Move aims to highlight commitment in UK and Ireland.

Corona builds plastic 'trash wall' on Ipanema Beach to warn of plastic pollution
March 25, 2019 by Ben Bold

Corona builds plastic 'trash wall' on Ipanema Beach to warn of plastic pollution

Beer brand blocks entrance to beach to raise awareness of issue.

Budweiser's women's football deal is a good long-term strategy
March 25, 2019 by Christian Purser

Budweiser's women's football deal is a good long-term strategy

The brand has a track record of building equity by being in the right place in the cultural landscape.

Oscars 2019: the best brand moments
February 25, 2019 by Kim Benjamin

Oscars 2019: the best brand moments

Samsung, Google, Walmart and Budweiser were among those on the red carpet at the Oscars last night.