Aldi News, Articles & Analysis

Read the latest Aldi News, Articles & Analysis at Campaignlive UK

Articles: 19 Results
Find out who's made it into the Power 100 2018

Find out who's made it into the Power 100 2018

Welcome to the Power 100 2018, the definitive list of the inspirational movers and shakers in the UK marketing scene

Aldi partners with ITV for full ad break entirely in sign language

Aldi partners with ITV for full ad break entirely in sign language

ITV and Aldi will mark the start of Deaf Awareness Week with an ad break during Coronation Street in which

Sainsbury's is now the weakest link among big four supermarkets

Sainsbury's is now the weakest link among big four supermarkets

A day after Sainsbury's confirmed its market-reshaping plan to merge with Asda, the latest sales figures reveal it is the

Tesco above-the-line adspend surges as rivals retrench

Tesco above-the-line adspend surges as rivals retrench

Tesco increased the amount it spent on "traditional" media by more than two-thirds last year, data from Ebiquity shows.

Aldi booze ad with Kevin the Carrot banned by ASA

Aldi booze ad with Kevin the Carrot banned by ASA

A TV ad promoting Aldi's spirits range, part of the supermarket's Christmas campaign featuring vegetable mascot Kevin the Carrot, has

Which retailers got an iPhone X for Christmas, and which ones got a lump of coal?

Which retailers got an iPhone X for Christmas, and which ones got a lump of coal?

The Christmas sales period is crunch time for retailers: how did the big players get on?

Aldi marketing boss credits ad campaign as discounters surge over Christmas

Aldi marketing boss credits ad campaign as discounters surge over Christmas

There is no sign that the rapid growth enjoyed by Aldi and Lidl is slowing down, after both discounters saw

Brits are drinking away the pain of rising food prices, data suggests

Brits are drinking away the pain of rising food prices, data suggests

Booze sales are rising in the run-up to Christmas, data shows, as inflation in grocery prices hits its highest level

Adwatch panel names M&S's Paddington spot the most-liked Christmas ad

Adwatch panel names M&S's Paddington spot the most-liked Christmas ad

Marks & Spencer's "Paddington and the Christmas visitor" spot by Grey London is the public's favourite Christmas ad of 2017,

The great Christmas ad review of 2017

The great Christmas ad review of 2017

Just like carols and mince pies, Christmas ads are a festive tradition. Campaign's reviewers take a look at this season's