Aldi News, Articles & Analysis

Read the latest Aldi News, Articles & Analysis at Campaignlive UK

Articles: 15 Results
Aldi booze ad with Kevin the Carrot banned by ASA

Aldi booze ad with Kevin the Carrot banned by ASA

A TV ad promoting Aldi's spirits range, part of the supermarket's Christmas campaign featuring vegetable mascot Kevin the Carrot, has

Which retailers got an iPhone X for Christmas, and which ones got a lump of coal?

Which retailers got an iPhone X for Christmas, and which ones got a lump of coal?

The Christmas sales period is crunch time for retailers: how did the big players get on?

Aldi marketing boss credits ad campaign as discounters surge over Christmas

Aldi marketing boss credits ad campaign as discounters surge over Christmas

There is no sign that the rapid growth enjoyed by Aldi and Lidl is slowing down, after both discounters saw

Brits are drinking away the pain of rising food prices, data suggests

Brits are drinking away the pain of rising food prices, data suggests

Booze sales are rising in the run-up to Christmas, data shows, as inflation in grocery prices hits its highest level

Adwatch panel names M&S's Paddington spot the most-liked Christmas ad

Adwatch panel names M&S's Paddington spot the most-liked Christmas ad

Marks & Spencer's "Paddington and the Christmas visitor" spot by Grey London is the public's favourite Christmas ad of 2017,

The great Christmas ad review of 2017

The great Christmas ad review of 2017

Just like carols and mince pies, Christmas ads are a festive tradition. Campaign's reviewers take a look at this season's

Tesco sales growth outstrips rivals for eighth consecutive month

Tesco sales growth outstrips rivals for eighth consecutive month

Tesco grew its sales by 2.7% during the last three months, the strongest performance of the UK's "Big four" supermarkets.

Aldi's Christmas cliffhanger sees Kevin the Carrot return... and fall in love

Aldi's Christmas cliffhanger sees Kevin the Carrot return... and fall in love

Aldi has revealed its 2017 Christmas campaign - bringing back last year's diminutive hero Kevin the Carrot and introducing a

Christmas 2017 ads: all the best so far

Christmas 2017 ads: all the best so far

Moz the Monster, Paddington Bear, and a smitten Martin Freeman feature in this year's crop of Christmas ads. Campaign rounds

Unruly: Amazon Prime produced the most effective Christmas campaign in 2016

Unruly: Amazon Prime produced the most effective Christmas campaign in 2016

An ad for Amazon Prime was the most effective Christmas video campaign last year, according to new data released today